Carina Ayesh
Senior Marketing Director at West Los Angeles Branch TFA- Claim this Profile
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English Native or bilingual proficiency
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Spanish Limited working proficiency
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Arabic Elementary proficiency
Topline Score
Bio
Credentials
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MT Life & Health License
Transamerica Financial Advisors, Inc.Aug, 2021- Nov, 2024 -
LA Life & Health
Transamerica Financial Advisors, Inc.Jun, 2021- Nov, 2024 -
CT Life & Health License
Transamerica Financial Advisors, Inc.Feb, 2021- Nov, 2024 -
FL Life & Health License
Transamerica Financial Advisors, Inc.Nov, 2020- Nov, 2024 -
MA Life & Health License
Transamerica Financial Advisors, Inc.Nov, 2020- Nov, 2024 -
CA Life & Health License
Transamerica Financial Advisors, Inc.Dec, 2018- Nov, 2024 -
NJ Life & Health License
Transamerica Financial Advisors, Inc.Dec, 2018- Nov, 2024
Experience
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West Los Angeles Branch TFA
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United States
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Financial Services
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1 - 100 Employee
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Senior Marketing Director
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Nov 2018 - Present
• Recruit, hire, mentor and train sales team for Fortune 500 firm • #1 Recruiter & Builder in 2019 • MVP in 2020 • Create and implement financial strategies for clients in the areas of retirement planning, investments, college planning, and insurance • Develop leads, accounts, relations and clients • Recruit, hire, mentor and train sales team for Fortune 500 firm • #1 Recruiter & Builder in 2019 • MVP in 2020 • Create and implement financial strategies for clients in the areas of retirement planning, investments, college planning, and insurance • Develop leads, accounts, relations and clients
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AnjoyX
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Los Angeles, CA
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Social Media Manager & Partner
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Mar 2018 - Oct 2018
• Produced and directed content and storytelling campaigns for social media • Recruited, trained, and mentored talent, vendors, and influencers • Created targeted strategies and campaigns to achieve client's KPI's • Implemented and managed training assets for content creation and talent success • Managed metrics reporting and analytics • Produced and directed content and storytelling campaigns for social media • Recruited, trained, and mentored talent, vendors, and influencers • Created targeted strategies and campaigns to achieve client's KPI's • Implemented and managed training assets for content creation and talent success • Managed metrics reporting and analytics
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Executive Assistant to CEO
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Jan 2014 - Sep 2018
• Managed an extremely active schedule, including updating an iCalendar to include all events, meetings, conference calls, travel schedules, and tasks to be completed• Arranged itineraries and detailed travel plans• Handled confidential information with discretion• Prepared labor and reimbursement invoices via excel and QuickBooks• Organized and maintained files and records• Conserved CEO’s time by reading, researching, and routing correspondence• Provided information by answering questions and requests• Resolved administrative problems by analyzing data and identifying solutions• Completed market research to assist CEO with marketing and social media strategy creation• Compiled, consolidated, formatted and summarized information Show less
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Social Media Manager
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Sep 2017 - May 2018
• Lead Strategy and Tactics for all Live platforms for XS Energy, a global energy drink company: Facebook Live, Instagram Stories, Snapchat; >5.5M Views• Managed and created content for Twitter • Created weekly product/food transformation videos deployed on Instagram Stories and Facebook, see link below; 100+ recipes• Conducted conference calls with on-camera talent to provide direction, trained 100+ individuals• Represented brand and spoke on-stage to audiences of 3,000+ Show less
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Marketing Intern
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Sep 2015 - Sep 2017
• Recruited and manages team of 30 marketing interns• Co-managed Snapchat Platform for XS Energy, a global energy drink company owned by Amway• Laid the foundation and assisted with strategy for XSNationSnaps with detailed write-ups, instructions, and tactics for execution• Developed art direction for multiple Geotags used worldwide for Snapchat• Directly contributed and assisted the Marketing Manager with social media, marketing research, and other marketing related tasks• Created content and copy to be deployed over XS Energy's Social Media Platforms• Assisted with the creation of client's projects• Directly communicated with clients, XS Athlete Brand Ambassadors and executives of the company to schedule and coordinate Snapchat schedule• Monitored social media trends to ensure relevant post content and creation• Developed metrics system for Snapchat and trained interns to execute on the program• Created a social activation plan that has gained XS Energy thousands of new followers• Traveled with the XS Road team to execute on the social activation plan Show less
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Temple University
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United States
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Higher Education
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700 & Above Employee
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Program Promotion and Marketing Assistant
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Jan 2015 - Sep 2017
• Worked alongside a team of 6 to create campus safety strategies • Created, edited, and proofread marketing assets for Temple University • Lead group brainstorming sessions • Surveyed highly populated areas on campus to execute crime reduction initiatives • Represented Temple University at campus events, including Open Houses, Orientations, and Welcome Week • Provided feedback, insight, and information to prospective students and families regarding safety and life on campus • Worked alongside a team of 6 to create campus safety strategies • Created, edited, and proofread marketing assets for Temple University • Lead group brainstorming sessions • Surveyed highly populated areas on campus to execute crime reduction initiatives • Represented Temple University at campus events, including Open Houses, Orientations, and Welcome Week • Provided feedback, insight, and information to prospective students and families regarding safety and life on campus
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Starbucks
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United States
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Retail
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700 & Above Employee
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Barista
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Nov 2013 - Jul 2015
• Acted with integrity, honesty and knowledge that promote the culture, values and mission of Starbucks • Maintained a calm demeanor during periods of high volume • Anticipated customer and store needs by constantly evaluating environment and customers for cues • Assisted with new partner training by positively reinforcing successful performance and giving respectful and encouraging coaching as needed • Discovered and responded to customer needs • Followed Starbucks operational policies and procedures, including those for cash handling and safety and security, to ensure the safety of all partners during each shift • Maintained a clean and organized workspace so that partners can locate resources and product as needed Show less
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Education
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2014 - 2018
Fox School of Business and Management - Temple University
Bachelor of Business Administration - BBA, Marketing -
2010 - 2014
Howell High School
Community
