Carina Siefert

Wissenschaftliche Mitarbeiterin at Technische Hochschule Nürnberg Georg Simon Ohm
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Contact Information
us****@****om
(386) 825-5501
Location
Nürnberg, Bayern, Deutschland, DE

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Experience

    • Germany
    • Higher Education
    • 400 - 500 Employee
    • Wissenschaftliche Mitarbeiterin
      • März 2022 - –Heute

    • Germany
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Marketing and Data Scientist
      • Jan. 2021 - Jan. 2022

      - Contributing to data quality projects by running complex statistical models, interpreting and presenting results to internal and external clients- Development and programming of scalable functions in Python to analyse the quality of survey data - Consulting external and internal clients on statistical, methodological and data quality issues- Supporting data quality reviews by conducting interviews with international project teams, critically evaluating the quality of project processes, running data analyses and creating comprehensive reports

    • Junior Marketing and Data Scientist
      • Nov. 2019 - Jan. 2021

    • Germany
    • Sporting Goods
    • 700 & Above Employee
    • Master Thesis position
      • März 2019 - Sept. 2019

      Thesis topic: Analysing Trending Topics by the Means of Text Mining based on Social Media Data - Use Case: Sustainability Thesis topic: Analysing Trending Topics by the Means of Text Mining based on Social Media Data - Use Case: Sustainability

    • Germany
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Online Marketing and Events
      • Apr. 2017 - Sept. 2017

      - Maintenance of Website, Social Media, Newsletter- Google Adwords, SEO, SEA- Fair and conference planning and execution

    • Werkstudent
      • Aug. 2016 - März 2017

      Marketing - Website relaunch - Fair and conference planning and execution

    • Luxembourg
    • Manufacturing
    • 700 & Above Employee
    • Marketing Intern
      • Feb. 2015 - Aug. 2015

      Brand: Yogurette- Maintenance of website and Social Media channels - Development of a new product packaging - Coordination of promotions with cooperation partners - Creation of print-ads and PoS material Brand: Yogurette- Maintenance of website and Social Media channels - Development of a new product packaging - Coordination of promotions with cooperation partners - Creation of print-ads and PoS material

Education

  • Friedrich-Alexander-Universität Erlangen-Nürnberg
    Master of Science - MS, Marketing/Marketing Research, Data Science
    2017 - 2019
  • Hochschule Pforzheim - Gestaltung, Technik, Wirtschaft und Recht
    Bachelor of Science (B.Sc.), BWL Media-Management und Werbepsychologie
    2013 - 2017
  • Rijksuniversiteit Groningen
    ERASMUS, Business, Management, Marketing
    2015 - 2016
  • Ruprecht-Karls-Universität Heidelberg
    Chemie
    2012 - 2013

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