Experience

Fabulate

• Australia
• Advertising Services
• 1 - 100 Employee

• Content Editor

  • Mar 2019 - Present

  Fabulate (Fabulate.com.au) is an ‘invite only’ online marketplace designed to connect freelance journalists with agencies, publishers and advertisers. Fabulate streamlines the creation and delivery of quality content and uses our propriety analytics tools to benchmark content performance and demonstrate return on investment. Fabulate (Fabulate.com.au) is an ‘invite only’ online marketplace designed to connect freelance journalists with agencies, publishers and advertisers. Fabulate streamlines the creation and delivery of quality content and uses our propriety analytics tools to benchmark content performance and demonstrate return on investment.



Winc Australia

• Australia
• Retail Office Equipment
• 400 - 500 Employee

• Product Content and Catalogue Manager

  • Sep 2017 - Feb 2018

  Please note Staples AU/NZ is now known as Winc ANZ. Responsible for managing a team of Product Content Specialists and Catalogue Co-ordinators. The Product Content Manager is a critical business support role, focused on the day to day operations of driving innovation and proficiency in the content space. Specific responsibilities include: • Improve customers’ experience related to product content and drive consistency for the customer • Participate in the implementation and use of technologies that further enhance our ability to produce high quality content and deliver it to the business units faster • Build and maintain documentation of processes and tools for product content • Partner with Merchandising teams and vendors to increase sales in key product areas • Develop and work with relevant parties to implement new and more efficient processes for centralised item set-up and product content development systems and tools as well as interaction with merchandising and marketing processes • Improve quality, accuracy, and timelines of product content • Act as a point person for other teams regarding content issues • Manage the production of AU & NZ catalogues to agreed timelines. This requires the coordination from briefing to pre-press, including brand management, information consistency, legal approvals, photographic production, image sourcing, proof reading, printing, delivery and online publications • Review budgets matching monthly expenses and compare final expenditure with budgets. Assure attainment of business objectives and productions schedules while insuring product standards that will exceed customers’ expectations. Ensure the delivery and distribution of all print jobs is done on time and of the highest quality • Execute the tender process for all catalogues on an annual basis which includes formulating tender/contract information, negotiating with printers, final decision making and execution of the agreed outcome



Staples Australia/New Zealand

• Australia
• Business Supplies & Equipment
• 700 & Above Employee

• Product Content and Catalogue Manager

  • Jan 2017 - Aug 2017

  Responsible for managing a team of Product Content Specialists and Catalogue Co-ordinators. The Product Content Manager is a critical business support role, focused on the day to day operations of driving innovation and proficiency in the content space. Specific responsibilities include:• Improve customers’ experience related to product content and drive consistency for the customer• Participate in the implementation and use of technologies that further enhance our ability to produce high quality content and deliver it to the business units faster• Build and maintain documentation of processes and tools for product content• Partner with Merchandising teams and vendors to increase sales in key product areas• Develop and work with relevant parties to implement new and more efficient processes for centralised item set-up and product content development systems and tools as well as interaction with merchandising and marketing processes• Improve quality, accuracy, and timelines of product content• Act as a point person for other teams regarding content issues• Manage the production of AU & NZ catalogues to agreed timelines. This requires the coordination from briefing to pre-press, including brand management, information consistency, legal approvals, photographic production, image sourcing, proof reading, printing, delivery and online publications• Review budgets matching monthly expenses and compare final expenditure with budgets. Assure attainment of business objectives and productions schedules while insuring product standards that will exceed customers’ expectations. Ensure the delivery and distribution of all print jobs is done on time and of the highest quality• Execute the tender process for all catalogues on an annual basis which includes formulating tender/contract information, negotiating with printers, final decision making and execution of the agreed outcome

• Catalogue Production Manager

  • Apr 2014 - Dec 2016

  ―Responsible for producing over 40 catalogues during the year that requires the coordination from briefing to pre-press, including brand management, information consistency, legal approvals, photographic production, image sourcing, proof reading, printing, delivery and online publications.―Liaise and negotiate with a diverse range of suppliers like printers, mail houses, designers, indexers, proof readers, Australia Post.―Manage and track the catalogue production through design to ensure strategic briefs are met in line with supplier and company guidelines. Initiate plans and processes which minimise manufacturing costs through effective utilisation of manpower, equipment, facilities, materials, and capital.―Constantly review budgets matching monthly expenses and compare final expenditure with budgets. Assure attainment of business objectives and productions schedules while insuring product standards that will exceed customers’ expectations. Ensure the delivery and distribution of all print jobs is done on time and of the highest quality.―Manage and coordinate various events such as catalogue launch and national product expos. Ensure all processes are documented and up to date.

• Merchandising Manager (Maternity Cover)

  • Jun 2013 - Mar 2014

  Staples is a leading global brand with annual sales of $25 billion, we rank as a top performer in e-Commerce sales, employ 88,000 associates worldwide, and have a presence in more than 26 countries - bringing easy to offices everywhere.Key responsibilities:• Develop product and range by analysing data such as sales, profit and demand to ensure correct products (and/or range) at the correct price• Strategically manage category that meets financial targets• Drive and develop category strategies that increase sales and profitability through negotiation with suppliers on improved support and programs (i.e. T’s and C’s, special conditions, payment terms etc.)• Conduct competitor analysis, monitor industry, market trends, and consumer demands to ensure optimal product and/or range and ensure market leadership• Manage catalogue production process, drive and develop marketing and sales activities that increase sales, margins and acquisition of new customers.• Work closely with demand planning and purchasing team to ensure efficient and effective execution and co-ordination of sales promotions.• Work closely with demand planning to ensure adequate inventory levels to meet consumer demands• Manage and grow supplier relationships through collaboration and monitoring of performance• Resolve customer and sales issues promptly.

• Merchandising Specialist

  • Mar 2007 - May 2013

  Staples Australia and Staples New Zealand are part of the world’s largest office products company and a trusted source for office solutions. The company provides products, services and expertise in the categories of office supplies, technology solutions, business furniture, print solutions, promotional marketing, kitchen supplies and facility solutions. With 88,000 associates worldwide, Staples operates in 26 countries throughout the world. The company is headquartered at Framingham, Massachusetts.In 2008, Staples Inc. acquired 40% of Corporate Express Australia and Corporate Express New Zealand. They acquired the remaining 60% in 2011 and the companies began trading under the Staples name in October 2012.Key Responsibilities:• Category management • Product management including selection & pricing• Supplier/Vendor management & review• Management of the annual catalogue program