Experience

Linkwell Health
• United States
• Technology, Information and Media
• 1 - 100 Employee
• Executive Editor

  • Mar 2021 - Present


Vital Plan

• United States
• Health, Wellness & Fitness
• 1 - 100 Employee

• Editorial Director

  • Oct 2017 - Feb 2021

  As a member of the senior management team for this B2C e-commerce wellness and supplement company, I developed and managed digital content marketing strategies, creating quality crucial education and support tools for consumers struggling with chronic illness or who are eager to age healthfully. SELECT HIGHLIGHTS ♦ Ideated and led end-to-end implementation of an urgent 21-day COVID-19 response campaign on boosting immunity using email, social media, and cross-promotional partnerships ♦ Produced and promoted an ongoing series of live educational webinars and Q&As with the medical director to simplify complex data for ~1,000 consumer participants ♦ Supported development of an online education platform to complement a new product launch, featuring a multimedia course on stress management and sleep improvement ♦ Generated broad national and regional media coverage on and with FOX/Good Day Charlotte, Bustle, MindBodyGreen, Newsmax, Buzzfeed, and Well+Good Show less



Yoga Journal

• Book and Periodical Publishing
• 1 - 100 Employee

• Editor in Chief

  • Oct 2013 - Oct 2017

  I packed up my seven-week-old newborn and drove halfway across the country for this dream opportunity: reinventing an exclusive 40+ year-old magazine as an inclusive and award-winning brand by capitalizing on yoga’s resurgence, to reach a diverse and influential audience with new content strategies across print, digital, and live-event platforms. SELECT HIGHLIGHTS ♦ Produced and released a complete magazine redesign in under eight months to generate immense advertiser enthusiasm and earn two national magazine publishing awards ♦ Developed a ground-up online video education platform ♦ Formed a lucrative partnership with Gaia that earned national cross-channel media coverage ♦ Teamed with Yoga Alliance to develop and field Yoga Journal’s third “Yoga in America” study, whose findings earned major coverage in The Washington Post, Forbes, The Huffington Post, Observer, Folio, and Harvard Health ♦ Navigated three challenging budget cuts, staff restructures, and layoffs Show less



SELF MAGAZINE

• United States
• Book and Periodical Publishing
• 700 & Above Employee

• Features Director

  • Sep 2012 - Sep 2013

  As I progressed in the position, I directed production of more than a third of the content in each issue, managing a team of 10 to 15 staff and freelance contributors to reach 12M+ consumers online and in print each month.SELECT HIGHLIGHTS (2007 to 2013)♦ Appeared as a national and regional media spokesperson on “The Today Show” and dozens of morning news programs ♦ Managed multiple SELF franchises, including the ASME award-winning Women’s Cancer Handbook, The Drop 10 Diet, and the Healthiest Cities Awards♦ Teamed with award-winning chef Calvin Harris to create the SELF Healthy Kitchen™ frozen food line with promotions in nearly 3,000 stores nationwide ♦ Created a digital diet app that won a 2011 Folio Eddie Award♦ Wrote a nationally syndicated column for Yahoo! Health channel Show less

• Nutrition Director

  • Mar 2010 - Sep 2012

• Deputy Health Director

  • Oct 2007 - Mar 2010


New York University
• Higher Education
• 700 & Above Employee
• Adjunct Professor – Graduate-level Magazine Creation, Editing & Management

  • Jan 2013 - May 2013

Redbook Magazine
• United States
• Hospitals and Health Care
• 1 - 100 Employee
• Health Editor

  • Mar 2006 - Oct 2007

Bauer Media Group - USA
• United States
• Book and Periodical Publishing
• 1 - 100 Employee
• Senior Articles Editor – Health & Well-Being (First for Women magazine)

  • 2003 - 2006

Psychology Today
• Book and Periodical Publishing
• 300 - 400 Employee
• Senior Editor & News Editor

  • 2000 - 2003

Meredith Corporation
• United States
• Book and Periodical Publishing
• 700 & Above Employee
• Editorial Assistant

  • 1999 - 2000