Carey Anthony

Media Investment Associate at Culture ONE World
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Contact Information
us****@****om
(386) 825-5501
Location
Catonsville, Maryland, United States, US

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Media Investment Associate
      • Oct 2022 - Present

      Roles & Responsibilities:-Implement, manage, and optimize paid media campaigns across self-serve platforms-Manage the implementation, execution and analysis of paid media campaigns for Facebook, Instagram, TikTok, YouTube, etc.-Play a pivotal role in the creation of digital communications/marketing plans and goals set by clients and third-party vendors-Translate paid elements included in integrated program plans into tactical media plans; work with cross-functional teams to create and maintain buy details-Work with third party paid media vendors to set up, manage, and optimize paid media campaigns-Track operational performance of multiple accounts, ensuring quality work, deadline, and budget adherence-Serve as daily internal account team, vendor and client contact when appropriate, address account team, vendor, and client issues thoughtfully and effectively-Consistently produce high quality internal and external campaign reporting-Contribute to business growth through building network of industry contacts, participating in relevant professional organizations, and sharing best practices and case studies within the Culture ONE World network-Committed to continuous learning and improvement of leadership skills; set and pursue stretch goals

    • United States
    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Independent Contractor
      • May 2022 - Aug 2022

      4 month contract. 4 month contract.

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Party Host
      • Jun 2019 - May 2022

    • United States
    • Construction
    • 200 - 300 Employee
    • Marketing Intern
      • Jun 2021 - Aug 2021

      ESSENTIAL JOB DUTIES *Assist and collaborate with marketing team members *Communicate effectively with others, solve problems creatively, and demonstrate a high level of integrity *Develop and update marketing collateral for business development utilization *Support marketing team in data collection efforts, marketing campaigns, and competitor market research *Perform database audit and ensure CRM compliance *Assist with annual campaigns, with a very active role in social listening and performance tracking *Assist in editing and assembling qualifications, proposals, and presentations SPECIFIC RESPONSIBILITIES *Perform internal brand audit of collateral, proposal narratives, and our website *Conduct and present SWOT analysis and competitive audit through market research of Harkins against competitors *Assist in data cleanup in Microsoft Dynamics *Marketing and advertising promotional activities and events *Coordinate the development of an internship page on the website *Assist with proposal preparation, as time permits *Edit business development materials and research best practices for events *Analyze SEO and implement a strategy for future use *Assist in social media efforts through creating, publishing, and analyzing post performance

Education

  • Stevenson University
    Bachelor of Business Administration - BBA, Marketing
    2020 - 2022

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