Experience

BCS, The Chartered Institute for IT

• United Kingdom
• Higher Education
• 1 - 100 Employee

• Marketing Manager

  • Aug 2021 - Present



English Heritage

• United Kingdom
• Non-profit Organizations
• 700 & Above Employee

• Campaign Executive

  • Oct 2015 - Aug 2021

  Responsibilities:- Leading on ongoing marketing and developing strategy for future years for the hospitality department- Liaising with internal and external stakeholders to deliver print and digital materials for use on and off sites.- Updating web pages using web based CMS - Planning, developing and sending weekly and monthly emails to cold databases to promote business activities using an international recognised email provider.- Writing content for social media channels.- Managing relationship with PPC agency and directing activity to maximise profit.Achievements:- Delivered the rebrand of the hospitality marketing materials including new folders, teaser brochures for online, building effective relationship with photographers to supply images, new adverts in targeted magazines and profiles on selected listing websites.- Leading on the holiday cottages video project to develop social media videos to promote stays in the on-site cottages to a wider audience.- Ensuring web pages and content was up to date and transferred over correctly for CMS switch over.- Developing and integrating data driven hyper-personalisation into multiple email program across a number of campaigns. Show less

• Digital Marketing Assistant

  • Mar 2015 - Oct 2015

  Responsibilities:Creating, editing and delivering new on-brand content for the website, social media and monthly newsletter to maximise user engagement and drive website traffic.Liaising with key stakeholders to build and update web pages Providing weekend emergency on-call cover for the website.Achievements:Key member of the team who delivered the 2015/2016 seasonal events programme (EMD) onto the website including editing descriptions and pictures.Delivering training and advice on the CMS system and brand’s tone of voice to stakeholders.Responsible for the online section of the Titian Exhibition project which included developing web pages and social media content as well as creating a video. Show less



GS In Style

• United Kingdom
• Retail Apparel and Fashion

• Digital Marketing Executive

  • Nov 2014 - Feb 2015

  Responsibilities: Develop and implement a marketing strategy to support the company’s growth and increase customer awareness of the brand. Achievements: Completed a review and redesign of the eBay store including editing online copy and descriptions. Finding new suppliers and products to fill the gaps in the company’s product range. Successfully recruited and managed a number of external stakeholders and their deliverables. Responsibilities: Develop and implement a marketing strategy to support the company’s growth and increase customer awareness of the brand. Achievements: Completed a review and redesign of the eBay store including editing online copy and descriptions. Finding new suppliers and products to fill the gaps in the company’s product range. Successfully recruited and managed a number of external stakeholders and their deliverables.



Rapid Racking

• Kemble, Glos

• Webmarketing Co-Ordinator

  • Jul 2013 - Nov 2014

  Responsibilities: Increasing customer retention and acquisition figures using digital marketing tools. Accountable for the developing and distributing content across a number of digital channels. Brand manager for Shelf Save including managing the monthly budget and developing in-depth reports with recommendations for senior management. Achievements: Successfully redeveloping and rebranding the company’s website with increased product content & images. Designing and distributing weekly newsletters to over 500,000 customers resulting in higher customer retention figures. Lead an innovation project which resulted in three new products being sold on the website. Developed & launched a social media strategy which tripled Rapid’s Twitter followers. Show less



JLR

• United Kingdom
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Undergraduate Buyer

  • Jul 2011 - Aug 2012

  I was part of the chassis production team, majoring on Tyres and corner assemblies for both premium brands. I played a key role in ensuring the production line continued by creating alerts which enabled the company to acquire additional supply from other sources. I also managed the database which kept track of the price changes for all parts leading into the corner assembly line. I had daily talks with suppliers and buyers to keep informed of what changes where going on and when the changes had to be in the system by. Show less



BBC

• United Kingdom
• Broadcast Media Production and Distribution
• 700 & Above Employee

• 3 Week Internship in Purchasing

  • Jun 2011 - Jun 2011

  During my three weeks placement, I liaised with a number of key buyers and ensured the contract database was kept up to date. In addition, I shadowed an account manager handover of a key strategic supplier at the supplier’s headquarters. During my three weeks placement, I liaised with a number of key buyers and ensured the contract database was kept up to date. In addition, I shadowed an account manager handover of a key strategic supplier at the supplier’s headquarters.



British Heart Foundation

• United Kingdom
• Non-profit Organizations
• 700 & Above Employee

• Shop Volunteer

  • Sep 2010 - Apr 2011

  I interacted with customers and helped to organise the donations dealing with clothes and jewellery but I particularly enjoyed talking and advising customers. I interacted with customers and helped to organise the donations dealing with clothes and jewellery but I particularly enjoyed talking and advising customers.