Experience

Hotel Engine

• United States
• Software Development
• 400 - 500 Employee

• Copywriter

  • Mar 2022 - Present



US Business Holdings (AlphaGraphics and PostNet)

• Denver, Colorado, United States

• Marketing Communications Manager

  • Mar 2019 - Mar 2022

  Representing the AlphaGraphics and PostNet brands through all written communications. I work to promote both brands on the national level via content strategy, blogging, marketing emails, and social media, while also helping to provide tools to support franchisees' local marketing efforts. I also oversee internal communications on behalf of the headquarters team. Representing the AlphaGraphics and PostNet brands through all written communications. I work to promote both brands on the national level via content strategy, blogging, marketing emails, and social media, while also helping to provide tools to support franchisees' local marketing efforts. I also oversee internal communications on behalf of the headquarters team.



Fetch Inc (now Fetch Pet Insurance)

• United States
• Insurance
• 1 - 100 Employee

• Marketing Content and Communications Manager

  • Apr 2017 - Mar 2019

  Promoted in 2018 from Senior Copywriter. Responsibilities included planning, writing and editing copy for a wide range of print and digital materials with the goals of driving sales, retaining existing policyholders and educating pet owners about pet health issues. I collaborated with designers, business developers and veterinary liaisons to brainstorm, plan and execute initiatives, ensuring the production of high-quality, on-brand work that met tight deadlines, adhered to strategic goals and maintained regulatory compliance. I managed a team of two copywriters and assisted in project management on copy tasks. TL;DR: I wrote a lot of pet puns. Show less



Freelance

• Copywriter

  • Oct 2015 - Nov 2018

  I wrote engaging, informative web content, product descriptions, blog posts, video scripts and marketing copy for a wide range of clients. I focused on creating copy that read well and matched the brand voice while incorporating effective SEO terms. I wrote engaging, informative web content, product descriptions, blog posts, video scripts and marketing copy for a wide range of clients. I focused on creating copy that read well and matched the brand voice while incorporating effective SEO terms.



Colegio Publico Andres Segovia

• Madrid Area, Spain

• English Conversation Assistant

  • Oct 2015 - Jul 2016

  I worked in a Spanish public primary school assisting teachers in conducting English classes, lesson planning and designing class materials, and helping students practice conversation in English. I was hired as part of the Cultural Ambassadors/North American Language and Culture Assistants program run by the Spanish Ministry of Education. I worked in a Spanish public primary school assisting teachers in conducting English classes, lesson planning and designing class materials, and helping students practice conversation in English. I was hired as part of the Cultural Ambassadors/North American Language and Culture Assistants program run by the Spanish Ministry of Education.



eBay Enterprise Marketing Solutions

• King of Prussia, Pennsylvania

• Copywriter

  • Sep 2011 - Sep 2015

  I wrote product descriptions and video scripts for e-commerce clients including Aeropostale, Toys'R'Us, Sports Authority, and Tumi, with the goal of driving sales, enhancing brand perception and maximizing SEO. I was also responsible for copy editing my colleagues' work for grammar, spelling, and adherence to style guides. As Client Lead for the Toys'R'Us and Aeropostale accounts, I worked with the clients to help define brand voices, prepare for product launches, and deliver high-quality copy under daily deadlines. Show less