Cara Giorgio, MBA

Director of Sales And Marketing (Corporate Office) at The Plaza Assisted Living
  • Claim this Profile
Contact Information
Location
Kailua, Hawaii, United States, US

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Experience

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Director of Sales And Marketing (Corporate Office)
      • Apr 2023 - Present

    • Interim Director of Sales and Marketing
      • Jan 2023 - Apr 2023

    • Director of Sales
      • May 2022 - Jan 2023

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Director of Sales And Marketing
      • Mar 2021 - May 2022
    • Director of Sales
      • Mar 2019 - Mar 2021

      • Conducts weekly sales coaching calls with 7 Sales Managers to review sales pipeline, forecast sales, set performance goals and review techniques to overcome objections, for 6 Assisted Living healthcare communities.• Trained 17 employees in consultative selling, paperwork, admission processes, regulatory compliance, and customer service. Provided continued coaching and developing of employee capabilities. • Drafts policies and procedures within department. • Creates and executes annual sales plan for company including competitive intelligence, market trends, pricing, and strategic marketing.• Develops training programs and sales incentive programs.• Participates in the research, preparation and writing of the department budget totaling over $1,000,000. Operates the department within budget guidelines.• Conducts Sales Manager assessments to monitor and evaluate performance, and to ensure brand standards are maintained.• Plans and facilitates monthly Sales Manager meetings, and annual Sales Summit.• Spearheaded company-wide transition to new CRM system and Marketing Automation tool, in addition to providing ongoing training on new technology.• Effectively plans and communicates strategic vision and objectives with Executive Team to ensure clear communication channels are open between the Sales, Marketing, Nursing and Operations departments.• Submits weekly, monthly, quarterly and annual reports to Executive Team and ownership on company-wide sales and revenue achievements.• Ensured all communities achieved or exceeded 2019-year end census and revenue goals.• Contributed to the successful lease up of a new community, exceeding end of year census goal by 22%. Show less

    • Sales Manager
      • Jul 2017 - Mar 2019

      • Achieved average sales increase of 18% within first 90 days at an underperforming property.• Achieved occupancy and revenue goals through direct selling, community outreach and external business development.• Qualified and consulted prospects and family members on their Independent, Assisted Living and Memory care needs and preferences.• Built productive relationships with industry partners and referral sources.• Effectively utilized sales processes and CRM to manage sales pipeline, track information, compile data and reports, manage community inventory and achieve desired community occupancy goals.• Coordinated move ins, move outs, and internal transfers within the community.• Acted as liaison between staff and residents regarding conflict, complaints, or challenges, advocating for residents and coordinating solutions with appropriate departmental manager. Show less

    • United States
    • Food and Beverage Services
    • 700 & Above Employee
    • Account Manager
      • Dec 2016 - Jul 2017

      • Provided account management for 63 primary accounts in both large and small store territories.• Determined stores’ needs, managed appropriate store inventory levels, ensured customer compliance of Company policy, and uncovered untapped opportunity within stores.• Used effective sales and marketing approaches to increase sales of all Coca-Cola products, sell in incremental displays, equipment and new products into the market.• Analyzed quarterly data to transmit accurate orders while providing exceptional customer service. • Coordinated with district sales managers, distribution, and merchandisers to meet customer needs.• Supervised rotating merchandising crew of 10-15 employees within assigned stores. Show less

    • Account Manager Relief
      • Mar 2016 - Dec 2016

      • Provided account management and sales relief for 14 different sales routes, in both large and small stores, spanning three territories on the island of Oahu.• Determined stores’ needs, managed appropriate store inventory levels, ensured customer compliance of Company policy, and uncovered untapped opportunity within stores.• Used effective sales and marketing approaches to increase sales of all Coca-Cola products, sell in incremental displays, equipment and new products into the market.• Analyzed quarterly data to transmit accurate orders while providing exceptional customer service. • Coordinated with district sales managers, distribution, and merchandisers to meet customer needs.• Executed and closed all sales calls, ensuring 100% compliance of Company merchandising standards and product rotation. • Resolved customer service issues within assigned territory. Show less

    • Account Executive
      • Aug 2015 - Mar 2016

      • Generated new business opportunities through sales and marketing efforts to include research, networking, calling on potential new business. • Developed business relationships with local and regional corporations, government entities, small businesses, real estate brokerages, and others in order to develop market intelligence that provided leads within or outside the district for potential business. • Developed relationships with existing business partners, regional and local offices of National Account customers and other customers in order to drive new business needs and to service existing customer requirements. • Probed and understood what influenced customer buying decisions and maintained knowledge of purchasing criteria for current accounts. • Developed strategic account plans for major accounts along with strategies and tactics needed to penetrate and develop customer business. • Utilized Windows software to manage contact information, schedule, expense reporting, email communication, customer research, and internal communications. Show less

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Business Consultant
      • Nov 2014 - Aug 2015

      • Consultative sales approach targeting business owners and other high level executives. • Created and presented effective presentations to prospective merchants, which included a full suite of product and service offerings with pricing. • Provided field support to existing merchant customers within assigned territory to include product installation, training and service calls. • Provided financial evaluation and comparative analysis for business merchants. • Effectively executed cold calling, networking, canvassing and other sales tactics to help achieve revenue goals. • Scheduled meetings, consulted and advised merchants in technology based solutions. • Ensured accurate, timely and professional responses to all merchant and partner inquiries. Show less

    • United States
    • Armed Forces
    • 700 & Above Employee
    • Flight Engineer and Facilities Management Supervisor
      • Mar 2006 - Mar 2012

      • Operated aircraft systems on the ground and in flight to include aircraft engines, fuel systems, electrical systems, hydraulic systems, and emergency equipment. • Provided necessary aircraft maintenance to aircraft systems on the ground and in flight. • Inventoried classified materials and identified potential safety hazards. • Prepared crew briefs and supervised 13 aircrew personnel while enforcing safety of flight procedures and use of support equipment on aircraft. • Performed aircraft pre and post flight inspections, as well as inflight operational checks. • Computed aircraft weight and balance. • Planned, coordinated and provided logistical support for command special events to include volunteer coordination, management of event data and vendor management. • Performed department’s secretarial duties and managed department’s calendar. • Supervised and created staffing schedules for facilities crew of 10 Junior Sailors. • Precisely accounted and managed the receipt and tracking of more than 1,100 trouble tickets ensuring operating cost were kept within the allocated $1,000,000 fiscal year budget in support of 10 Marine Corps and Navy commands' maintenance facilities. • Monitored required monthly maintenance for a fleet of 31 vehicles and 14 forklifts. • Scheduled bi-monthly cargo transportation for Naval Ships docking and departing Pearl Harbor. • DOD Top Secret (SCI eligible) security clearance Show less

Education

  • Hawaii Pacific University
    Bachelor’s Degree, Justice Administration
  • Keller Graduate School of Management
    Master of Business Administration (M.B.A.), Business Administration and Management, General, Public Administration, Human Resource Management
    2013 - 2015

Community

You need to have a working account to view this content. Click here to join now