Canelle Mengual (she/her)
Expert, Communications & Start-up Ecosystem at Start Up Energy Transition- Claim this Profile
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English Native or bilingual proficiency
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German Native or bilingual proficiency
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Spanish Elementary proficiency
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French Native or bilingual proficiency
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Bio
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Credentials
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Diversity, Equity and Inclusion: DEI Strategies for Business Impact
Cambridge Judge Business SchoolMay, 2023- Sep, 2024 -
Design for Sustainability
Dark Horse GmbHNov, 2022- Sep, 2024 -
Certification Google Analytics IQ
GoogleApr, 2019- Sep, 2024 -
TOEIC 985/990
TOEIC® ProgramFeb, 2016- Sep, 2024 -
Goethe-Zertifikat C1
Goethe-Institut New YorkMay, 2015- Sep, 2024 -
Vice Championne de France de Karaté - Équipe Kata
Fédération Française de Karaté et Disciplines Associées - FFKJan, 2010- Sep, 2024
Experience
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Start Up Energy Transition
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Germany
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Think Tanks
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1 - 100 Employee
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Expert, Communications & Start-up Ecosystem
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Nov 2021 - Present
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Communications & Network Manager
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Nov 2020 - Nov 2021
Start Up Energy Transition (SET) is a global innovation platform supporting innovation in energy transition. SET is implemented with the conviction that a sustainable future is directly linked to innovative business models and political will. The SET platform is powered by the German Energy Agency (dena), in cooperation with the World Energy Council.• Communication strategy & marketing campaigns• Stakeholder relationship management• Development of a new website with an external agency• Content production: video series & articles• Digital events• KPIs analysis• Project management processes • Media partnerships Show less
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German Energy Agency (dena)
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Germany
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Think Tanks
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200 - 300 Employee
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Marketing & Network Manager
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Nov 2020 - Present
dena is Germany’s centre of expertise for energy efficiency, renewable energy sources and intelligent energy systems. As the "Agency for the Applied Energy Transition" we contribute to the attainment of energy and climate policy objectives. dena is Germany’s centre of expertise for energy efficiency, renewable energy sources and intelligent energy systems. As the "Agency for the Applied Energy Transition" we contribute to the attainment of energy and climate policy objectives.
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Freelance
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Egypt
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Human Resources
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1 - 100 Employee
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SEO Web Content Editor
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Mar 2020 - Nov 2020
• Content creation: write articles on the subject of the Future Of Work (sustainability, equality, etc.). • Content creation: write articles on the subject of the Future Of Work (sustainability, equality, etc.).
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Bureaux A Partager
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France
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Real Estate
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1 - 100 Employee
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Communications Manager
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Sep 2018 - Dec 2019
Bureaux A Partager is a French collaborative platform to find the perfect office • Content Strategy: I worked on an editorial strategy with an additional focus on sustainability (social and environmental), wrote SEO articles on the subject of "Future Of Work" (1,000 page views), created an infographic with the graphic designer (research & polls), sent the newsletter to the 18 000 subscribers via MailChimp and developed a new template with the graphic designer; • Community Management: I worked with the graphic designer on the visual identity for the brand on Instagram, maintained a strong social media and brand presence across Facebook, Instagram, LinkedIn, Twitter and Pinterest by posting different types of content (videos, articles, news, photos), created simple visuals for giveaways, successfully spearheaded different partnerships with other companies and organized giveaways on Instagram; • Video: produced two video-interviews and edited several 1-minute videos (interviews and compilations) on Premiere Pro ; • Photoshoots: assisted in the development of creative ideas and in the planning of photoshoots for the digital campaigns ; • KPIs: analyzed and monitored results (page views of the articles, subscribers and engagement on social media, open and click rate of newsletters, etc.) Show less
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Marketing & Communications Assistant
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Jan 2018 - Jun 2018
German social business selling drinks made of organic ingredients that are sourced directly from small scale, Fairtrade farms. • Launch of the Ginger Drink: assisted the implementation of a communications strategy across different channels and analyzed KPIs of the campaign ; • PR: sent the press release and created and monitored the contact file (journalists, bloggers, etc.) ; • Benchmarking: made research and competitive analysis ; • Event: organized a marketing event and helped creating POS materials for the French market ; • Translation: translated video and created subtitles for YouTube content (French, German, English). Show less
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Frischepost
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Germany
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Food & Beverages
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1 - 100 Employee
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Social Media & Marketing Assistant
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Jun 2017 - Dec 2017
German online platform delivering local and seasonal products • SEO: SEO optimization (on-site) of product pages, pricing and management of categories ; • Community management: created content on Facebook and Instagram and organized giveaways ; • Contacted producers and growers in order to get product and logistic information as well as prices ; • Organized marketing events. German online platform delivering local and seasonal products • SEO: SEO optimization (on-site) of product pages, pricing and management of categories ; • Community management: created content on Facebook and Instagram and organized giveaways ; • Contacted producers and growers in order to get product and logistic information as well as prices ; • Organized marketing events.
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Holidog
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France
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Consumer Services
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1 - 100 Employee
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Customer Relations Management & Marketing Assistant
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Jun 2015 - Sep 2015
French online platform to find a dog- or catsitter while travelling • Business development: found new clients on the French and Belgian markets and participated in the launch of the monthly box (Happy Box) ; • Was in charge of the marketing translation (French <-> English) and the community management (Facebook Page) ; • Customer service: supported customer in the process of booking, dealt with clients' complaints and shipped new Happyboxes in case of problems. French online platform to find a dog- or catsitter while travelling • Business development: found new clients on the French and Belgian markets and participated in the launch of the monthly box (Happy Box) ; • Was in charge of the marketing translation (French <-> English) and the community management (Facebook Page) ; • Customer service: supported customer in the process of booking, dealt with clients' complaints and shipped new Happyboxes in case of problems.
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Education
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Ravi Marga Yoga School, Tenerife
200H Yoga Teacher Training, Hatha & Vinyasa, Yoga Teacher Training -
Université Paris Dauphine
Master Marketing and Strategy -
City University of New York-Herbert H. Lehman College
GPA : 3,883 -
Université Paris-Est Marne-la-Vallée
Bachelor's degree, Applied Foreign Languages English-German Major in International Business -
Lycée Jules Ferry
French Baccalaureate in Science, Major in Physics & Chemistry