Candice Lorich

Marketing & Administration at Streamline Designs
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Contact Information
Location
North Tonawanda, New York, United States, US

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Experience

    • United States
    • Aviation & Aerospace
    • 1 - 100 Employee
    • Marketing & Administration
      • Jan 2018 - Present

      - Digital Marketing (including Web Design & Content Management, SEO, PPC, and Social Media) - Internal & External Communications - Brand Reputation - General Administration (Accounting, AP/AR, Payroll and HR duties) - Graphic Design - Digital Marketing (including Web Design & Content Management, SEO, PPC, and Social Media) - Internal & External Communications - Brand Reputation - General Administration (Accounting, AP/AR, Payroll and HR duties) - Graphic Design

    • 100 - 200 Employee
    • Marketing Advisor
      • Mar 2011 - Dec 2017

      - Primary web designer (front-end development and digital ad graphics) - Site administrator for intranet and external websites - Development/execution of digital marketing campaigns - User experience - Internal and external communications support - Email marketing - Paid search management (Google AdWords) - Website analytics (Google Analytics, Adobe Analytics) - UAT for secured solutions and application enhancements - Social media management - Digital asset design - Primary web designer (front-end development and digital ad graphics) - Site administrator for intranet and external websites - Development/execution of digital marketing campaigns - User experience - Internal and external communications support - Email marketing - Paid search management (Google AdWords) - Website analytics (Google Analytics, Adobe Analytics) - UAT for secured solutions and application enhancements - Social media management - Digital asset design

    • Mexico
    • International Trade and Development
    • 1 - 100 Employee
    • Marketing Communications Assistant
      • Apr 2009 - Mar 2011

      - Assisting with implementation of corporate web strategy - Development, maintenance, and distribution of marketing (print and web) collateral - Editing/management of division's global website content on a daily basis - Coordinating webinar logistics - Creating promotional pieces and sales presentations - Creation/distribution of client communications - Website analytics - Copyrighting and proofreading - Assisting with implementation of corporate web strategy - Development, maintenance, and distribution of marketing (print and web) collateral - Editing/management of division's global website content on a daily basis - Coordinating webinar logistics - Creating promotional pieces and sales presentations - Creation/distribution of client communications - Website analytics - Copyrighting and proofreading

    • 1 - 100 Employee
    • Marketing Administrative Assistant
      • Jun 2008 - Apr 2009

      -Creating marketing materials, including flyers, brochures, postcards, ads, floor plans, monthly print newsletters and bi-monthly e-newsletters, PowerPoint creative and e-blasts -Event planning including the production of graphic material and presentations for trade shows & open houses -Assistant to the President of Patrick Development, including scheduling travel and making accommodations, organizing and filing project information, taking all calls, and assisting with business needs -Business development and implementation of marketing plans -Employee relationsm including the planning and purchasing for all company-associated events Show less

    • Account Manager
      • Aug 2007 - Feb 2008

      -Implementing full-service marketing and advertising strategies for various clients; serving as internal company liaison and also as the main client contact -Assisting the VP of Marketing in executing marketing budgets and following scheduled plans; determining appropriate creative elements for each client; producing creative briefs; discussing/establishing ideas and writing, proofreading, and revising creative copy -Performing administrative duties and account coordination (meeting minutes, managing projects and work order files, tracking budgets, etc.) -Collaborating with, and controlling traffic between, all agency departments (design/interactive, media, production, printing, & mail) -Communicating with outside representatives involved, including but not limited to; promotional product vendors, affiliated organizations, and media representatives for outdoor, print (magazine/newspaper), radio, and television Show less

    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Market Development Specialist
      • Aug 2006 - Jul 2007

      -Communication of programs, product offerings and vendor focus products -Assisting business development managers, vendor business manager, financial analyst, product buyer and sales teams with ultimate goal of growing profitable sales -Implementing creative marketing programs and writing business proposals for presentation to vendor and upper management -Serving as a resource for, and liaison between Ingram Micro Sales, vendors and resellers -Running sales reporting and providing administrative support (Updating the internal website, preparing program documentation, creating promotional and informational flyers, etc.) Show less

Education

  • University at Buffalo
    B.A., Communication, Psychology
    2003 - 2007

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