Athlete Branding and Marketing Specialist

• May 2023 - Present

Social and Digital Media Intern

• Oct 2022 - Mar 2023

Prior to and during the Super Bowl's NFL Alumni Player Networking Event, I am responsible for maintaining, posting and updating the PNE's social media profiles (Twitter, Facebook, Instagram,). Developing and implementing strategies to capture target audiences and customers. Creating and designing images/graphics with event-related content. Increase social media engagement and followers. Moderate comments across social media profiles. Conceptualize event-related marketing campaigns and assisting with social media analytics/reporting. Managing event marketing outcomes with assigned event partners and sponsors and helping to recruit and manage volunteers during Super Bowl weekend. Show less

Brand Consulting Intern

• Jun 2022 - Aug 2022

Using discretion and relevant trends to provide client recommendations that incorporate talent and brands in digital and in-person activations. Project management during internal and external team meetings to provide next steps for team and account clients to stay on track. Building deck presentations with relevant concise information to share with department heads and clients. Using research across digital and written platforms to provide point of view analysis for clients and analyzing past trends to learn from in future projects. Show less

DEI & Title IX Graduate Assistant - Sun Devil Athletics

• Aug 2021 - May 2022

Sports Law and Business Graduate Assistant – Diversity, Equity and Inclusion, Title IX The GA reports directly to the Senior Associate Athletic Director/Deputy Title IX Coordinator. The primary responsibility of the GA position is to provide organizational support and program coordination for staff and student-athletes in the areas of Justice, Equity, Diversity and Inclusion as well as Title IX training and organization. Sports Law and Business Graduate Assistant – Diversity, Equity and Inclusion, Title IX The GA reports directly to the Senior Associate Athletic Director/Deputy Title IX Coordinator. The primary responsibility of the GA position is to provide organizational support and program coordination for staff and student-athletes in the areas of Justice, Equity, Diversity and Inclusion as well as Title IX training and organization.

Client Experience

• Jun 2021 - Aug 2021

Managed six accounts under the Anheuser-Busch portfolio (Bud Light, Michelob ULTRA, Stella Artois, Cacti, Bon V!V and Estrella Jalisco). Sent pitches to journalists and provided NBA Finals mailer to ESPN reporter on behalf of ULTRA resulting in social media feature. Created 20+ media lists and formed media audits to facilitate in earned media strategy. Monitored and tracked campaigns providing status updates to clients. Compiled notes during internal team meetings and external client meetings and shared next steps for execution with teams. Show less

Student Assistant

• Aug 2020 - Jul 2021

Front Desk Assistant at Rankin-Smith Student Center, sustained a log of student athlete attendance at mentoring and tutoring sessions Front Desk Assistant at Rankin-Smith Student Center, sustained a log of student athlete attendance at mentoring and tutoring sessions

Publicity Intern

• Jan 2021 - May 2021

Managed seven client accounts in the areas of fashion, interior design, entrepreneurship, entertainment, cuisine and lifestyle. Crafted pitches and follow-ups to secure 5 media placements. Worked closely with the publicity team to prepare client materials such as status reports, interview briefs and media lists. Managed seven client accounts in the areas of fashion, interior design, entrepreneurship, entertainment, cuisine and lifestyle. Crafted pitches and follow-ups to secure 5 media placements. Worked closely with the publicity team to prepare client materials such as status reports, interview briefs and media lists.

Public Relations Specialist

• Sep 2019 - May 2021

Executive Board Member

• Nov 2018 - May 2021

Sergeant at Arms for the Exquisite Eta Xi Chapter of Alpha Kappa Alpha Sorority Incorporated. Sergeant at Arms for the Exquisite Eta Xi Chapter of Alpha Kappa Alpha Sorority Incorporated.

Marketing And Promotions Intern

• May 2019 - Aug 2020

Communications Department Intern

• Jun 2018 - Sep 2019