Experience

Reactor Comunicación Estratégica Digital

• Chile
• Advertising Services
• 1 - 100 Employee

• Strategy and Communications Director

  • Jan 2021 - Present

  Responsible for creating and implementing communication and marketing strategies with a digital focus for clients from various fields, such as forestry, financial, legal, academic, among others.Multiple projects and strategies in which I have participated, for clients such as LarrainVial, Carey, Horizontal, the political world, among others, have been recognized with the Eikon Prize, an award that recognizes excellence in institutional communication.I lead high-performance multidisciplinary work teams, focused on achieving measurable and recognizable results. Show less

• Communications consultant

  • Sep 2018 - Jan 2021

  Responsible for creating, advising and leading communication and marketing strategies with a digital focus for highly complex clients in both the corporate and political world.During this period, together with the founding partners and directors, we consolidated a communication consulting model which today is a fundamental part of our added value.



PMG Chile

• Chile
• Business Consulting and Services
• 1 - 100 Employee

• Manager of corporate affairs

  • Dec 2016 - Aug 2018

  Responsible for the integral communications of the PMG business consultancy, both internal and external, as well as public relations management.In addition, I assumed the role of communications manager in highly complex projects with clients such as CORFO, Link Humano, Idiem from University of Chile, among others.

• Journalist

  • Dec 2015 - Dec 2016

  Responsible for creating and promoting the communications of the PMG consultancy, and leading the implementation of communications strategies with a digital focus for the corporate and academic world.For PMG, I created and activated digital channels; developed communications and mailings; updated the website; and generated contact with the main economic means of the country. On the other hand, for external clients, I would highlight CORFO's Construye 2025 project, where I led the construction of the brand, achieving the public positioning of the program. Show less



Iberoamericana Radio Chile S.A.

• Marketing assistant

  • Sep 2012 - Aug 2013

  Responsible for monitoring the brand positioning strategy for IARC and its radios. Likewise, in charge of advertising sales management (radio phrases, mentions, participation in program spaces); event coordination and press coverage; Participation in business meetings with suppliers and customers.Work report and direct feedback with the marketing manager of the conglomerate.

• Journalist

  • Apr 2012 - Sep 2012

  I perform both internal and external communications functions: writing press releases and media management to position the milestones of its multiple brands; selection of relevant news to be communicated to the entire organization; participation in content guidelines meetings of the different radio stations; participation in organization of events and coordination of media coverage.