Camille Doinel

Freelance Account Supervisor at The Good Company
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Location
Paris, FR

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Experience

    • Romania
    • Advertising Services
    • 1 - 100 Employee
    • Freelance Account Supervisor
      • Sep 2023 - Present

      Paris // Launch of collaboration between the agency and the brand following the account win / Branding/identity and design projects / Steering of the sales action plan / Election campaign, political and corporate // MONOPRIX (mass retail, supermarkets) - Implementation of monitoring and steering processes and tools: Trello, worklist, budget tracking, presentation templates, etc. - Commercial and creative management - Overhaul of the brand's service offering, in terms of architecture… Show more // Launch of collaboration between the agency and the brand following the account win / Branding/identity and design projects / Steering of the sales action plan / Election campaign, political and corporate // MONOPRIX (mass retail, supermarkets) - Implementation of monitoring and steering processes and tools: Trello, worklist, budget tracking, presentation templates, etc. - Commercial and creative management - Overhaul of the brand's service offering, in terms of architecture and branding/design (in-store and digital). - Creative recommendations/proposals for the brand's various commercial highlights (back-to-school, black Friday, sales, Christmas, etc.) and related projects (franchisee communication kit, delivery fleet, etc.). - Space design and branding projects for various stores. - Participation in strategic recommendations - Management LVMH (luxury goods) Management of the Group's Diversity and Inclusion campaigns: - Management of the creatives for the Voices of Inclusion event, which rewards the group's best initiatives. - Commercial management - Participation in the creation of the D&I roadmap, with the various highlights to be activated throughout the year. Management of the Group's Employer Brand campaign: - Commercial and creative management MACIF (mutual insurer) Steering of the Election campaign (election of member-policyholder delegates) - Political/corporate campaign Show less

    • France
    • Marketing Services
    • Freelance account supervisor
      • Jun 2023 - Sep 2023

      Paris // Retail: Sales action plan and store openings // 360° campaigns: OOH, DOOH displays, digital, radio, ... // Billboards // Customer relations in English // SCREWFIX (retail - part of the Kingfisher group) - Commercial and creative management - Creative recommendations/proposals for the launch of the brand in Northern France region (360°: billboards, press, digital, radio) - Development of new brand billboards for the 2023-24 season.

    • France
    • Advertising Services
    • 1 - 100 Employee
    • Freelance Account supervisor
      • Jan 2023 - Sep 2023

      Paris // Management of brand platform and graphic identity evolution // Public sector // CDC HABITAT (Caisse des Dépôts subsidiary, Housing) - Participation in the creation of the group's brand platform - Methodology: kick-off, interviews, workshops, workgroup - Brand architecture hypotheses - Supervision of creative work on the evolution of the group's graphic identity

    • Movies, Videos, and Sound
    • Freelance Account Supervisor
      • Jan 2023 - Mar 2023

      Paris // International coordination in 9 European countries // Automotive // DS AUTOMOBILES (Automotive) - International coordination: management of the deployment in European countries of campaigns developed by the central office, as well as specific requests that may come from these countries. Countries : Germany, UK, Spain, Portugal, Benelux, Netherlands, Austria, Turkey. - Customer relations and weekly meetings with each country (in English) - Commercial and creative management… Show more // International coordination in 9 European countries // Automotive // DS AUTOMOBILES (Automotive) - International coordination: management of the deployment in European countries of campaigns developed by the central office, as well as specific requests that may come from these countries. Countries : Germany, UK, Spain, Portugal, Benelux, Netherlands, Austria, Turkey. - Customer relations and weekly meetings with each country (in English) - Commercial and creative management - Budget and financial monitoring Show less

    • France
    • Advertising Services
    • 500 - 600 Employee
    • Freelance account supervisor
      • Dec 2022 - Feb 2023

      Paris // 360° campaign management // Luxury experience // Pre-production of a campaign with tight deadlines // GIVENCHY (Perfumes, Make up) - Sales management and direct customer relations (both French and English) - World campaign L'interdit 2023 Make up (TV, print, digital, social media - Still life and embodied): creative and pre-production management - L'interdit 2023 Parfum global campaign (TV, print, digital, social media - Still life): creative and pre-production… Show more // 360° campaign management // Luxury experience // Pre-production of a campaign with tight deadlines // GIVENCHY (Perfumes, Make up) - Sales management and direct customer relations (both French and English) - World campaign L'interdit 2023 Make up (TV, print, digital, social media - Still life and embodied): creative and pre-production management - L'interdit 2023 Parfum global campaign (TV, print, digital, social media - Still life): creative and pre-production management. - Worked in a 4-person team: Dircli / CP / ACP Show less

    • United States
    • Entertainment Providers
    • Freelance account supervisor
      • Dec 2022 - Jan 2023

      Paris // To organize a virtual event // To collect donations - Philanthropy // GOOD WEEK (Philanthropy) - Organization of a virtual event featuring conferences, roundtables and workshops on the subject of fundraising: innovations in the sector, legacies, marketing to the general public, major gifts, philanthropy... - Project management over several weeks, including organization of the event, program, invitation e-mailings, follow-up with participants, social media publications… Show more // To organize a virtual event // To collect donations - Philanthropy // GOOD WEEK (Philanthropy) - Organization of a virtual event featuring conferences, roundtables and workshops on the subject of fundraising: innovations in the sector, legacies, marketing to the general public, major gifts, philanthropy... - Project management over several weeks, including organization of the event, program, invitation e-mailings, follow-up with participants, social media publications, etc. - Management and training assistant advertising manager Show less

    • France
    • Marketing Services
    • Freelance Account Manager
      • Oct 2022 - Dec 2022

      Paris // Support for sales teams in situations of work overload // Training to increase the skills of operational teams // Budgets: Veolia, Screwfix VEOLIA (energy) - Sales management and direct customer relations, creation and presentation of creative recommendations/proposals - Energy B2B campaign (print, press, digital film, social media): creative and production management, management of digital adaptations, delivery of assets. - Salon des maires event: asset deployment… Show more // Support for sales teams in situations of work overload // Training to increase the skills of operational teams // Budgets: Veolia, Screwfix VEOLIA (energy) - Sales management and direct customer relations, creation and presentation of creative recommendations/proposals - Energy B2B campaign (print, press, digital film, social media): creative and production management, management of digital adaptations, delivery of assets. - Salon des maires event: asset deployment management (posters, press, DOOH, rotunda, stand, etc.) SCREWFIX (retail) - Commercial and creative management - Creative recommendations/proposals for brand launch in the Nord region (360°: billboards, press, digital, radio) - Operational training of an advertising manager Show less

    • Freelance Account Supervisor
      • Jun 2022 - Oct 2022

      Paris // Definition of strategic plans for France and Worldwide for the coming year 2023 // Creation and deployment of 2023 campaigns // Summer reinforcement to take over between two recruitments // Budgets: Kiri FR, Kiri Global, Nurishh Fr, Nurishh Global KIRI (Bel group, FMGC) - Sales management and direct customer relations in English - Worldwide campaign management (France, Middle-East, Japan) for both brands: creative and pre-production management, presentation of creative… Show more // Definition of strategic plans for France and Worldwide for the coming year 2023 // Creation and deployment of 2023 campaigns // Summer reinforcement to take over between two recruitments // Budgets: Kiri FR, Kiri Global, Nurishh Fr, Nurishh Global KIRI (Bel group, FMGC) - Sales management and direct customer relations in English - Worldwide campaign management (France, Middle-East, Japan) for both brands: creative and pre-production management, presentation of creative recommendations in English. - Weekly monitoring, competitive analysis, copy reviews Show less

    • Freelance Account Executive
      • Mar 2022 - Oct 2022

      Paris // 1st freelance experience // Stabilizing the relationship with a newly acquired client // Developing 360° campaigns (including film) in an agency initially focused on influence/social media // ADOPT PARFUMS (Retail) - Sales management and direct customer relations, creation and presentation of creative recommendations/proposals - French Fragrance Revolution campaign (print, TV, social media, influence): creative and pre-production management, co-creation of media… Show more // 1st freelance experience // Stabilizing the relationship with a newly acquired client // Developing 360° campaigns (including film) in an agency initially focused on influence/social media // ADOPT PARFUMS (Retail) - Sales management and direct customer relations, creation and presentation of creative recommendations/proposals - French Fragrance Revolution campaign (print, TV, social media, influence): creative and pre-production management, co-creation of media recommendations, management of digital adaptations, delivery of assets, CP copywriting. - Social media: production of social media content (including shoots and filming) - Sales activation program campaigns - Weekly monitoring, competitive analysis, copy reviews LA MAISON DU CHOCOLAT - Sales management and direct customer relations, creation and presentation of creative recommendations/proposals - Sales activations campaigns (various 360° highlights: print, press, digital, etc.) Show less

    • France
    • Advertising Services
    • 1 - 100 Employee
    • Advertising Account Executive
      • Sep 2020 - Mar 2022

      Paris Missions : - Briefing - Creative, production and post-production management - Sales management: direct client relations, creation and presentation of creative recommendations/proposals - Planning: budgeting, budget monitoring, schedules/worklists - Preparation of strategic recommendations, participation in global strategic discussions - Finance: co-construction of annual scopes, monthly monitoring of budgets, quotations - Management of new biz projects, in particular… Show more Missions : - Briefing - Creative, production and post-production management - Sales management: direct client relations, creation and presentation of creative recommendations/proposals - Planning: budgeting, budget monitoring, schedules/worklists - Preparation of strategic recommendations, participation in global strategic discussions - Finance: co-construction of annual scopes, monthly monitoring of budgets, quotations - Management of new biz projects, in particular public tenders (applications and bids) - Weekly monitoring, competitive analysis, copy reviews, trend reports and benchmarks - Coordination with various partners/suppliers (media agencies, execution, etc.) - Sourcing and recruiting interns, training // 1664 (Alcohol - Beers) Mass media campaigns for various products: Blonde pillar, 0.0 (blonde and white), Creations, brand/RSE Multiple touchpoints: OOH, DOOH, OLV, social media, activations // ADEME (French Public Agency for Ecological Transition) Brand identity for France Rénov, the public energy renovation service (formerly Faire) Public launch campaign Recruitment campaign for construction and energy renovation professions Multiple touchpoints: press, digital (programmatic, native, wraps), social media, activations // Rennes School of Business Recommendations

    • Account executive assistant
      • Jan 2020 - Sep 2020

      Région de Paris, France Clients : Jardiland, Noa, Générale d'Optique, Literie Valentin, Rennes school of business https://www.lachose.f Missions: • Briefing • Creation, production and post-production monitoring • Sales and customer relations monitoring • Project planning: budget monitoring, planning • Competitive analysis, making copy reviews and benchmarks • Participation in strategic thinking Managers : Alice Lemmet - Eurydice Touton

    • Freelance - Conseil en communication et SEO
      • Sep 2019 - Jan 2020

      Région de Toulouse, France Flykom > Chargée de SEO/UX • Rédaction de contenus optimisés - travail des mots clés • Optimisation du référencement de sites web • Optimisation de l'UX des sites Maison Didier > Chargée de communication et SEO • Community management : Facebook, Instagram, ... • Optimisation du référencement - SEO • Création de contenus et d'articles • Suivi et optimisation de la performance des campagnes sur Wordpress Funcore Sérigraphie > Création site internet… Show more Flykom > Chargée de SEO/UX • Rédaction de contenus optimisés - travail des mots clés • Optimisation du référencement de sites web • Optimisation de l'UX des sites Maison Didier > Chargée de communication et SEO • Community management : Facebook, Instagram, ... • Optimisation du référencement - SEO • Création de contenus et d'articles • Suivi et optimisation de la performance des campagnes sur Wordpress Funcore Sérigraphie > Création site internet • Création et mise en ligne site web (Wordpress) • Création de contenus et d'articles Creadis > Chargée de SEO/UX • Rédaction de contenus optimisés - travail des mots clés • Optimisation du référencement du site de formation • Optimisation de l'UX de certaines pages LYLO > Quality Check • Quality Check de séries et contenus vidéos suite à la post-production Show less

    • France
    • Advertising Services
    • 1 - 100 Employee
    • Assistante cheffe de projet
      • Jun 2019 - Sep 2019

      Région de Toulouse, France • Suivi opérationnel et financier : relation client, prise de brief, définition du devis (Billjobs) et du planning prévisionnel, brief créatif, suivi de création et A/R, brief exécution et suivi des corrections, livraison). • Briefs et débriefs avec les équipes créatives et graphistes • Réponse aux appels d’offres des marchés publics • Réalisation de benchmarks et d'analyses de marché/de la concurrence. • Veille sur la communication publique et territoriale avec rédaction d'une… Show more • Suivi opérationnel et financier : relation client, prise de brief, définition du devis (Billjobs) et du planning prévisionnel, brief créatif, suivi de création et A/R, brief exécution et suivi des corrections, livraison). • Briefs et débriefs avec les équipes créatives et graphistes • Réponse aux appels d’offres des marchés publics • Réalisation de benchmarks et d'analyses de marché/de la concurrence. • Veille sur la communication publique et territoriale avec rédaction d'une newsletter bi-mensuelle. Clients : Office de Tourisme de Toulouse, région Nouvelle-Aquitaine, Biarritz-Pays-Basque, Pôle métropolitain du Pays de Béarn, Office de Tourisme de Collioure, CCI des Landes, Somepose, ETPM. Responsables : Virginie PAULET - Pauline BON. Show less

    • France
    • IT Services and IT Consulting
    • SEO and Marketing Intern
      • Jun 2018 - Sep 2018

      Londres • Rédaction de contenus optimisés - travail des mots clés • Optimisation du référencement de sites web • Développement stratégie SEO • Campagnes de linkbuilding (backlinking et liens internes) • Prise de contact partenaires • Veille concurrentielle Maîtres de stage : Quentin Kaeuffer - Florian Pauly

    • Architecture and Planning
    • 1 - 100 Employee
    • Stagiaire - Chargée de communication
      • Jun 2017 - Dec 2017

      15 rue Cognacq-Jay, 75007 Paris COMMUNICATION EXTERNE • Réalisation de vidéos promotionnelles (montage sur Première Pro) • Rédaction et diffusion de communiqués de presse • Webmastering • Veille presse et réseaux sociaux • Rédaction d’articles de blog, publi-rédactionnels, contributions pour la presse spécialisée et animation du site web - en français et anglais COMMUNICATION DIGITALE • Conception, réaction et envoi de matériel Value Content Marketing (fiches produits, newsletters, e-mailings)… Show more COMMUNICATION EXTERNE • Réalisation de vidéos promotionnelles (montage sur Première Pro) • Rédaction et diffusion de communiqués de presse • Webmastering • Veille presse et réseaux sociaux • Rédaction d’articles de blog, publi-rédactionnels, contributions pour la presse spécialisée et animation du site web - en français et anglais COMMUNICATION DIGITALE • Conception, réaction et envoi de matériel Value Content Marketing (fiches produits, newsletters, e-mailings) (Suite Adobe puis envoi via Mailchimp ou Pardot) • Community management : Twitter, LinkedIn, Facebook,... (via Pardot) • Suivi et optimisation de la performance des campagnes (SEO sur Wordpress) EVENEMENTIEL - SEMINAIRES Dans le cadre du salon IBC 2017 • Coordination avec les prestataires et les équipes • Gestion de la logistique et du stand, accueil des clients et partenaires Maitres de stage : Ysabelle Cochemé (TDF) - Marion Leconte Show less

    • France
    • Computer Hardware
    • 100 - 200 Employee
    • Assistante administrative trilingue
      • Jul 2016 - Aug 2016

      • Standard en français/anglais/allemand • Accueil clientèle • Archivage • Classement

    • Germany
    • Package/Freight Delivery
    • Factrice
      • Jun 2015 - Aug 2015

      Région de Karlsruhe, Allemagne Distribution du courrier à vélo dans un des quartiers de la ville de Karlsruhe. Relation client en langue étrangère (allemand)

    • Security and Investigations
    • 700 & Above Employee
    • Animatrice BAFA
      • Jul 2014 - Jul 2014

Education

  • Sciences Po Toulouse
    Double diplôme - Master en communication, Public Relations, Advertising, and Applied Communication
    2018 - 2020
  • Toulouse Business School
    Master's degree, Marketing
    2016 - 2020
  • Lycée Clemenceau, Nantes
    Classe préparatoire aux grandes écoles, ECS
    2014 - 2016
  • Lycée Auguste et Jean Renoir, Angers
    Baccalauréat, S
    2011 - 2014

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