Camilla Meinardi
Product Marketing Leather Goods Department at Collector Square- Claim this Profile
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Bio
Experience
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Collector Square
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France
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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Product Marketing Leather Goods Department
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May 2022 - Present
Paris, Île-de-France, France Analyzing the market to position products pricing Developing product marketing strategies to increase market performance, products visibility and demand (pricing, advertising and storytelling) Cross-departmental collaboration elaborating strategic planning based on brand performance analysis using KPIs (ROAS, ROI, CPL) Responsible for the department’s private sales, shooting campaigns merchandising and pop-up stores Authentication, expertise and description of second-hand luxury… Show more Analyzing the market to position products pricing Developing product marketing strategies to increase market performance, products visibility and demand (pricing, advertising and storytelling) Cross-departmental collaboration elaborating strategic planning based on brand performance analysis using KPIs (ROAS, ROI, CPL) Responsible for the department’s private sales, shooting campaigns merchandising and pop-up stores Authentication, expertise and description of second-hand luxury bags, suitcases, wallets and small leather goods Buyer and seller customer relations online and on-site Handling the company's Instagram account by creating stories and live shopping Show less
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Ski Event ESCP
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Italy
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Travel Arrangements
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1 - 100 Employee
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Head of Event
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Sep 2020 - Mar 2022
Paris, France Responsible of the booking process, scheduling and managing events, sponsors and participants of the ESCP business school ski event in the Italian Alpes.
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Associate- Marketing Division
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Sep 2019 - Mar 2022
London, United Kingdom
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Jimmy Choo
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Retail Luxury Goods and Jewelry
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700 & Above Employee
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Retail, Sales Consultant Intern
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Jun 2021 - Jun 2021
Paris, Le Bon Marché Provided high luxury service to clients and dealt with their distinct requests Maintained a pristine visual merchandising during the private sales season Participated to the growth of the concession with 5k euros of sales per week
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Mike Presentations
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Italy
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Advertising Services
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1 - 100 Employee
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Marketing and Communication Intern
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Apr 2021 - May 2021
Turin, Italy Analysed the target audience and gathered their contacts for future collaborations Created communication media such as emails, power point presentations and funnels Lead weekly client meetings to promote open communication
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Airbnb
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United States
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Software Development
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700 & Above Employee
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Managing an Airbnb
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Dec 2019 - May 2021
Sestriere, Italy I was managing the bookings and taking care of the accounting management that is required to rent an Airbnb.
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Accounting Intern
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May 2020 - Jul 2020
Turin, Italy Modernised the corporate website and overseen the accuracy of financial records Performed data entry and developed several excel spreadsheets for data collection
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Robe di Kappa
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Italy
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Retail Apparel and Fashion
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1 - 100 Employee
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Sports Marketing insight week
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May 2017 - May 2017
Torino, Italy During this insight week I had the opportunity to understand the process behind a digital campaign such as Superga. I was also able to help the marketing director of Briko to organise a photoshoot for the Italian ski team sponsoring a collaboration between Kappa and Briko. Lastly, I had the privilege to create a poster to promote a K-Way event with the head of design of this division.
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Education
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ESCP Business School
Bachelor, Management -
Lycée Français de Toronto
Mention Très bien -
Lycée français Jean Giono de Turin