Experience

Paperdot Chile

• Chile
• Consumer Goods
• 1 - 100 Employee

• Founder

  • Nov 2018 - Present

  Paperdot, a boutique stationery that searches in different parts of the world, those unique and significant writing tools that accompany us every day. We invite you to give yourself a break and be surprised with what we have for you. Visit our store at www.paperdot.clFollow us:Instagram @ paperdot.clFacebook Paperdot Chilehttps://www.linkedin.com/company/paperdot-chile



The Walt Disney Company

• United States
• Entertainment Providers
• 700 & Above Employee

• Senior Marketing Manager Andean Region

  • Jan 2012 - Oct 2018

  Senior Marketing Manager Andean Region2012 to October 2018 (local office operations closing)Responsible for marketing, promotions, live events, retail actions and corporate communications for the Andean region (Peru, Colombia, Ecuador, Central America and the Caribbean, Venezuela, Bolivia and Chile). Strategic Management, Franchise and Brand Management of Disney, Marvel, Lucafilms and television channels Disney Channel, Disney Junior and Disney XD.Leader of a multidisciplinary team of executives in the areas of marketing, retail, promotions, corporate communications, events and live shows.Direct report to VP - Country Manager and VP-CMO Latin America.

• Senior Marketing Manager Andean Region

  • Jan 2008 - 2012

  Responsible for strategic planning for the brands Disney, Lucasfilms and Marvel for retail and marketing programs with partners such as Cencosud, Falabella, Ripley, Walmart, Exito, Felix Maduro, Steven's, Oeschle, Mi Jugueteria, among others, supporting the licensing business for consumer products.Strategic direction (marketing, retail and promotions) to teams in Ecuador, Peru, Colombia, Central America and the Caribbean, Venezuela and Bolivia for the brands.Leader of the implementation of the promotion area (Disneymedia +) in Chile. Responsible for comprehensive promotional plans, with strategic partners such as Unilever, Nestlé, Shoppings Mall Plaza and Cencosud, Claro, Entel, Kimberly Clark, Coca Cola, among others.Direct report to the Marketing Director of Andean Region and Director DisneyMedia + ROLA

• Key Account Manager

  • 2004 - 2008

  Responsible to support licensed products in the main retailers in Peru, Colombia, Ecuador and Chile. Development of customized plans for the different strategic partners, including promotional products, store experiences and differentiated communication tools for Disney brand.Leader of promoters and merchandisers in Chile and Peru, training them in the management of Disney clients (Disney way).Responsible for negotiation and implementation of live experiences with Disney characters. Leader of external production teams in coordination with the special events team of Disney Latin America.Direct report to Senior Marketing Manager Andean Region

• Assistant Retail Manager

  • Jan 1998 - Dec 2004

  Responsible for Franchise and Brand management for the Disney brands in Chile in Chile and Peru. Direct supervision with business partners (retailers, licensees) for the consumer products business. Management of promotional actions for animated film releases (Disney and Disney Pixar) in Chile and Peru.Direct report to Marketing Manager Andean Region



J. Walter Thompson Worldwide

• United States
• Advertising Services
• 700 & Above Employee

• Account Executive

  • 1991 - Dec 1997

  Responsible for manage accounts and brands in the categories of health care and household cleaners of Unilever, photographic services and Kodak products, Kellogg's cereals and Las Rosas foundation for more than 6 years. Part of the strategic planning and new business team.Joined JWT (1989) as one of the 3 students selected for the "Thompson Junior" program, which seeks new talents to the company.