Cameron Morgan Wathern
Creative & Brand Director at Monkee's Franchising LLC- Claim this Profile
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Bio
Experience
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Monkee's Franchising LLC
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United States
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Retail
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1 - 100 Employee
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Creative & Brand Director
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Feb 2018 - Present
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Cameron Morgan Design
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Raleigh, NC
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Graphic Designer
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Oct 2016 - Present
www.cameronmorgandesign.com www.cameronmorgandesign.com
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Moon and Lola
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Lead Designer
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Jan 2016 - Sep 2016
• Conceptualize, design, and manage creative projects ranging in scope from email campaigns and site design to print material and product design. • Develop brand positioning and messaging, and ensure that it is carried out through all editorial content; from product descriptions to catalogs as well as advertising, direct marketing, and social media. • Work with e-commerce team to ensure consistent and clear communication of the Moon and Lola brand online. • Oversee the creation of all Moon and Lola catalogs by planning and styling photo shoots, designing layouts, and writing on-brand editorial copy. • Create visuals for Moon and Lola stores including signage, window displays, and product merchandising. • Manage Moon and Lola blog by curating content and writing brand related post. • Take products from initial inspiration to final prototypes using design skills and knowledge of market trends. Show less
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Graphic Designer
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Oct 2013 - Dec 2015
• Create and develop seasonal design and marketing graphics that drive traffic, increase conversion, and build brand awareness.• Photograph, edit, and organize all product images for use on website, print ads, and press inquiries• Create and maintain all seasonal and collection based product line sheets for wholesale accounts, retail stores, and press inquiries.• Narrate the product by writing onbrand copy, headline, and editorial content.• Produce visual layout of website by providing graphics that enhance user interface and brand identity. Show less
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Anthropologie
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Intern
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Jun 2012 - Aug 2012
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Education
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Appalachian State University
Bachelor of Science (BS), Industrial and Product Design