Digital Marketer

• Jan 2023 - Present

Digital Marketing Manager

• Jul 2020 - Jan 2023

All current responsibilities continued. Additionally, outsourcing certain marketing tasks and collaborating with our SEO company and marketing teams to maintain/grow ASG's rankings and market share. Similar tasks and responsibilities were handled for ASG's parent company (SevenC Computing) to manage and execute a cohesive marketing strategy between the companies.

Digital Marketing Strategist

• Feb 2017 - Jul 2020

Managing digital projects across different sized accounts with assigned budgets; from initial brief to final delivery. My role consisted of copywriting and handling and optimising SEO and Google Ads (AdWords), updating websites (HTML5, HTML, CSS & CMS), managing Facebook, Twitter, Instagram, LinkedIn, YouTube, Snapchat as well as compiling analytics and reports from all platforms, analysing them and supplying suggestions on how to improve marketing campaigns for multiple client accounts that ASG managed. Show less

Digital Marketer

• May 2021 - Dec 2022

- Content management and maintenance of the websites bite-away.com and herpotherm.com in CMS Typo3 for 26 different country versions. - Content project management, including the processing of inquiries and approvals relevant to medical devices by the regulatory department. - Search Engine Optimization using keyword lists and analysis tools. - Creation and updating of KPI reporting for all digital marketing channels (Google Ads, Google Analytics, Google Search Console, Google Trends, Google Data Studio, Facebook, Instagram, etc.) in PowerPoint, Data Studio and Excel. - Supporting the onboarding of agencies, especially with technical questions regarding the web presence. - Set up and management of all European Facebook and Instagram accounts of bite away® and herpotherm®. - Creating and updating images using Photoshop. - Briefing content creation for all digital channels, such as translations of website texts to external service providers. - Monitoring competitors for new products and promotional activities. - Supporting the marketing department with analyses, data, and facts, prepared in reports and dashboards. - Adhoc desk research on marketing-relevant topics. Show less

Job shadowing the retail manager

• Jul 2018 - Jul 2018

Shadowing the retail manager for HP (Hewlett Packard). A comprehensive experience that involved understanding the process of how HP plans their stock quantities and delivers the stock to all its stores. Shadowing the retail manager for HP (Hewlett Packard). A comprehensive experience that involved understanding the process of how HP plans their stock quantities and delivers the stock to all its stores.

Job shadowing Chief Marketing Officer

• Dec 2016 - Dec 2016

Experiencing an overview of the different departments within Takealot and having an opportunity to learn from the Chief Marketing Officer, CRM & Customer Insights Manager, Content & Communications Manager, Head of Design, VP of Engineering and Mobile Marketing Manager. Experiencing an overview of the different departments within Takealot and having an opportunity to learn from the Chief Marketing Officer, CRM & Customer Insights Manager, Content & Communications Manager, Head of Design, VP of Engineering and Mobile Marketing Manager.