Experience

New Zealand Tertiary College
• New Zealand
• Higher Education
• 1 - 100 Employee
• Enrolment Manager

  • Sep 2016 - Present


Hult International Business School

• United States
• Higher Education
• 100 - 200 Employee

• Director of Recruiting and Marketing

  • Feb 2015 - Present

  Role: Director of Recruiting and Marketing for Executive MBA program, Europe European Head of Hult's Executive MBA program in Boston, San Francisco, New York, London, Dubai and Shanghai. Overseeing all recruiting and marketing activity and strategy in the Western Europe region, including key markets in the United Kingdom, France, Belgium and Spain. Managing and leading a team of 3 Associate Directors. Role: Director of Recruiting and Marketing for Executive MBA program, Europe European Head of Hult's Executive MBA program in Boston, San Francisco, New York, London, Dubai and Shanghai. Overseeing all recruiting and marketing activity and strategy in the Western Europe region, including key markets in the United Kingdom, France, Belgium and Spain. Managing and leading a team of 3 Associate Directors.



Bond University

• Australia
• Higher Education
• 700 & Above Employee

• International Regional Manager -Middle East

  • Nov 2012 - Oct 2014

  The Role: Assumes responsibility for international student recruitment with a portfolio primarily focusing on identifying key and emerging markets, mounting effective recruitment programs, negotiating partner relationships, client acquisition and conducting after sales serviceKPIs: Relationship management (institutional, government and agency); budget management; sales target attainment (pathway, Study Abroad, undergraduate and postgraduate programs); campaign development and management; annual strategic planning; market research; copywriting (print/online) for website landing page and in market collateral; establishment of strategic partnerships; in market representation (agent recruitment events); agent training; market research (including benchmarking/competitor analysis); event management (on campus and in market).

• International Marketing Coordinator

  • Sep 2010 - Nov 2012

  Role overview:Reporting to the Faculty Marketing Manager, the International Marketing Coordinator plans, conducts and evaluates international marketing and recruitment initiatives with the aim of creating student preference for Faculty and University programs. Regions covered include Middle East, Asia, Europe and North America with frequent in market travel.KPIs: Support ongoing recruitment drive; negotiate and maintain partner relationships; in market travel (Europe, South East Asia, North America, Middle East); create student preference for Faculty programs; develop and implement marketing and event initiatives; provide market intelligence; SWOT and competitor analysis; manage the development ofmarketing collateral; copywriting and proofing (Faculty advertising campaigns – online and print); create content for Faculty landing page; create content for market flyers for Study Abroad and full degree



VidCall

• Australia
• Movies, Videos, and Sound

• Sales Professional

  • Jan 2009 - 2010

  KPIs Design and develop sales manuals; proof License Agreements; design leadership and management schemes for future contractors; business development; lead generation and networking; nurture and develop client relationships KPIs Design and develop sales manuals; proof License Agreements; design leadership and management schemes for future contractors; business development; lead generation and networking; nurture and develop client relationships


Browns English Language School
• Australia
• Education Administration Programs
• 1 - 100 Employee
• English Language Instructor

  • 2009 - 2010


Hays

• United Kingdom
• Staffing and Recruiting
• 700 & Above Employee

• Recruitment Consultant

  • 2007 - 2008

  KPIs: Source and short-list candidates from comprehensive database; use a variety of candidate and client attraction strategies; influence and negotiate with client and candidate; generate and maintain a client base through cold calling; client visits and company paid events; interview candidates. KPIs: Source and short-list candidates from comprehensive database; use a variety of candidate and client attraction strategies; influence and negotiate with client and candidate; generate and maintain a client base through cold calling; client visits and company paid events; interview candidates.



DMI

• Software Development
• 100 - 200 Employee

• Direct Marketing Manager

  • 2005 - 2007

  KPIs: Manage a team of up to 20 people; design and facilitate training programs; recruit and build sales teams; interview prospective candidates KPIs: Manage a team of up to 20 people; design and facilitate training programs; recruit and build sales teams; interview prospective candidates