Creative Director of Events and Operations

• Oct 2020 - Present

The Impossible | Made Possible The Impossible | Made Possible

Event Manager

• Nov 2019 - Jul 2020

My role was to create and deliver a commercial event and placemaking strategy to drive footfall and spend at Quayside MediaCityUK (Lowry Outlet). I worked alongside the senior management team, partners, and stakeholders across Salford Quays. •KEY ACHIEVEMENTS•Christmas 2019 campaign (Whoville Christmas Market) - +22.5% increase in footfall Year-On-Year - +7.8% increase in sales Year-On-Year- PR coverage Reach of 121,916,310 - Worked in collaboration with Quays Culture and Lowry Theatre to facilitate Lightwaves Festival alongside Christmas CampaignPlacemaking | High Footfall Events | Consumer-Driven | Event Strategy | Senior Management | Marketing Department | Commercial Events | Stakeholder Engagement | Activation Management | Experiential

Deputy Events Manager [Production]

• Jan 2018 - Nov 2019

Deputy Events Manager within a small team leading on procurement of goods, supplier, and services for The Manchester Pride Festival and wider events program. Part of the team that designed and delivered The Manchester Pride Festival 2019 which included brand new festival site Manchester Pride Live at Mayfield Depot. •KEY ACHIEVEMENTS•- Delivered the most successful Manchester Pride Festival with the largest reaching LGBT+ celebration in the UK in 2019 including a headline performance from Ariana Grande; - Acted as project lead, for the Manchester Pride Spring Benefit 2019 from design concept through to delivery of the event. I oversaw a highly successful event with the largest number in attendance raising over £44,000 for the Manchester Pride Fund at a Parisian style event; - Helped organise the largest LGBT+ parade to take in Greater Manchester2019 Line UpAriana Grande | Years & Years | Cheryl | Emeli Sandé | Bongo’s Bingo | Sink The Pink | Kings of Tomorrow | Ministry of Sound: The Annual Classical | Faithless | Tulisa | Hercules & Love Affair | Chelcee Grimes | Basement Jaxx | Gok Wan | Youngr2018 Line Up Jake Shears | Sigala | Rita Ora | Lucy Spraggan | Pete Tong | Ana Matronic | Nicky Siano | Jellybean Benitez | Big Freedia | Louise | Nadine Coyle | 808 State Event Production | High Footfall Festival | Parade | LGBT+ Celebration | LGBT Charity | Charity Events | Stakeholder Engagement | Sponsorship Activation | Music Performance | Fundraising | Fundraising Events | New Festival

Sustainability Manager / Green Champion

• Jan 2017 - Nov 2019

In my role as Sustainability Manager / Green Champion of Manchester Pride, I have helped implement changes to allow the company to make the overall festival more sustainable. Headline Figures for 2019- Working alongside Smart Power to implement a green energy battery system at part of Manchester Pride Festival 2019, one of the first festivals in the UK to pioneer such a scheme. Headline Figures for 2018:- Shortlisted for A Green Award at UK Festival Awards;- Improver Award from A Greener Festival;- Reduced number of diesel generators on-site;- Replaced 75% plastic cups with paper alternatives;- Zero waste to landfill;- All suppliers required to provide Sustainability Policy before being booked. Key Headline Figures 2017: - On site generator fuel consumption reduced by 27% against 2016;- Carbon Dioxide (CO2) emissions reduced by 64% against 2016;- 0.03 litres of fuel consumed per person per day for the entire event (industry averageis 0.58L Per Person Per Day);- Zero waste to landfill;- Over 50% of suppliers for 2017 from Greater Manchester.

Events Assistant

• Jan 2017 - Jan 2018

Bar and Operations Manager

• Nov 2014 - Aug 2019

Overseen the bar and operational work alongside Shark Tank Events on freelance events for 5 years including Portabello Road Festival and 3 editions of Solomons’ Yard in Camden Market. Simon Dunmore | SugarHill Gang | Soul City by Jazz Cafe | Get Faded | Grandmaster Flash | Mi-Soul | The South London Soul Train | Guilty Pleasures | Supa Dupa Fly Overseen the bar and operational work alongside Shark Tank Events on freelance events for 5 years including Portabello Road Festival and 3 editions of Solomons’ Yard in Camden Market. Simon Dunmore | SugarHill Gang | Soul City by Jazz Cafe | Get Faded | Grandmaster Flash | Mi-Soul | The South London Soul Train | Guilty Pleasures | Supa Dupa Fly

Event Manager

• Jun 2019 - Jun 2019

Event and Project Manager for the 2-day celebration of Caribbean Heritage which coincided with ‘Get Up, Stand Up Now’ which explored Black British Caribbean experience over the last 50 years with Andi's Wadadli Kitchen. Cultural Celebration | Black British Caribbean | Somerset House | Caribbean Heritage | Cultural Placemaking | Horace Ové | Project Management | Artist Liaison Event and Project Manager for the 2-day celebration of Caribbean Heritage which coincided with ‘Get Up, Stand Up Now’ which explored Black British Caribbean experience over the last 50 years with Andi's Wadadli Kitchen. Cultural Celebration | Black British Caribbean | Somerset House | Caribbean Heritage | Cultural Placemaking | Horace Ové | Project Management | Artist Liaison

Bar and Operations Manager

• Sep 2017 - Sep 2017

I recruited and managed a team that worked operational alongside Moroccan agency across Oasis Festival 2017, ensuring strict stock management and volunteer liaison. I recruited and managed a team that worked operational alongside Moroccan agency across Oasis Festival 2017, ensuring strict stock management and volunteer liaison.

Director

• Sep 2014 - Nov 2016

Events and Bar Management Company based in the UK, with clients domestically and abroad.As director of the business I am responsible for: • Revenue generation – writing proposals and delivering pitches to win new clients and ensuring repeat business. These clients include clients such as Glastonbury, Boomtown, Henley Regatta and Oasis Festival.• Client consulting – working with the client to ensure the intricate details of their events are delivered to deadline and within their budgets. My experience of budget management and planning means I can provide consultancy for new and existing events where needed.• Client satisfaction - delivering a high-level service through strong working relationships to ensure that every stage of the event is planned from inception to completion. • Reporting – generating a full event report and breakdown for each client including stock reports, staff feedback, revenue reports including profit/loss, and cash handling. • Operational - administrative office-based role developing documentation, procedures, and training manuals for all employees and sub-contractors. This is to ensure high standards are maintained across areas including health & safety regulations and job-specific risk assessments. • Commercial - developing strong business relationships and high level of trust with suppliers, contractors and brands through working together on successful events across the UK. • Cash management - cash handling for revenues of more than £120k, with experience of writing cash management procedures. • Brand activation – working with alcohol and experience brands, placing brands in major events and festivals.

Director

• Sep 2014 - Aug 2016

Renovated, set-up and established a restaurant and bar called CF24 Project in Cathays, Cardiff.•KEY ACHIEVEMENTS•• Design and Project Manager - co-designed and built CF24 Project from a derelict building to a licensed venue using up-cycled and recycled material. Over a 12-month period, the venue used reclaimed wood and materials to become an eco-conscious license restaurant and bar.• Premises License - worked closely with the local authorities to secure an alcoholic license, whilst the premise was in the licensing cumulative impact zone.Project Management | Renovation | Cardiff | License Application | Licensing | Cumulative Impact Zone | Cultural Placemaking | Cultural Renovation | Eco-Conscious | Sustainbilty | Upcycled | Environmental | Environmental Friendly

Event Manager and Booking Agent

• Nov 2015 - Dec 2015

A Christmas show held in Jersey with X Factor artists Union J, Luke Friend and Ollie Marland. I secured all artists for the event, working closely with their management to arrange appropriate travel and accommodation as per their riders. I was the point of contact throughout and oversaw the production schedule and operations on event day. A Christmas show held in Jersey with X Factor artists Union J, Luke Friend and Ollie Marland. I secured all artists for the event, working closely with their management to arrange appropriate travel and accommodation as per their riders. I was the point of contact throughout and oversaw the production schedule and operations on event day.

Project Manager

• Jun 2014 - Jul 2014

A two-month pop-up for the Brazil World Cup in Hackney Wick which showed the event on the largest projection screen in East London. I oversaw full event logistics from inception to completion, with full sign-off on tech specifications, floor plans and event logistics. I negotiated with all suppliers to ensure the project launched under budget and all freelance contractors and workers were paid on-time. A two-month pop-up for the Brazil World Cup in Hackney Wick which showed the event on the largest projection screen in East London. I oversaw full event logistics from inception to completion, with full sign-off on tech specifications, floor plans and event logistics. I negotiated with all suppliers to ensure the project launched under budget and all freelance contractors and workers were paid on-time.

Bar Operations Manager

• Jun 2014 - Jun 2014

Artist Manager

• Jan 2013 - May 2014

Worked on a commission basis for The Din, securing them festival slots at Glastonbury, Isle of Wight Festival and Live at Heart over summer 2014. I drew up a cohesive contract with the band and all promoters, ensuring that all members travel, accommodation and fees were paid on time. I also arranged meetings with potential record labels but the band chose to self-release their material on their own label. Worked on a commission basis for The Din, securing them festival slots at Glastonbury, Isle of Wight Festival and Live at Heart over summer 2014. I drew up a cohesive contract with the band and all promoters, ensuring that all members travel, accommodation and fees were paid on time. I also arranged meetings with potential record labels but the band chose to self-release their material on their own label.

Managing Director

• Apr 2008 - Sep 2011

Established artist management, event and music production company. Working with signed and managed unsigned artists, developing their careers whilst working to release their music through major or independent labels. Established artist management, event and music production company. Working with signed and managed unsigned artists, developing their careers whilst working to release their music through major or independent labels.