Caitriona Kelly

Strategy and Research Analyst at ESW
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Contact Information
us****@****om
(386) 825-5501
Location
Ireland, IE
Languages
  • Irish -
  • German -

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Credentials

  • Certified Digital Marketing Specialist - Strategy & Planning
    Digital Marketing Institute
    Feb, 2019
    - Oct, 2024
  • Retail Digital Marketing
    Retail Ireland Skillnet
    Oct, 2018
    - Oct, 2024

Experience

    • Ireland
    • Internet Publishing
    • 200 - 300 Employee
    • Strategy and Research Analyst
      • Jun 2019 - Present

    • Russian Federation
    • Retail
    • 1 - 100 Employee
    • Global Strategic Planner
      • Sep 2017 - Sep 2018

      Global Strategic PlannerARI is one of the largest and most significant players in the global travel retail industry. A Senior Planner part of the recently established Global Planning Function, responsible for the management of the Beauty Category for their International Markets across Ireland, New Zealand, Canada and Cyprus.Key Responsibilities:Sales and Budget Forecasting/New product Launches/Range Management/Category Budgets/New Business Process Development/Transition Planning Global Strategic PlannerARI is one of the largest and most significant players in the global travel retail industry. A Senior Planner part of the recently established Global Planning Function, responsible for the management of the Beauty Category for their International Markets across Ireland, New Zealand, Canada and Cyprus.Key Responsibilities:Sales and Budget Forecasting/New product Launches/Range Management/Category Budgets/New Business Process Development/Transition Planning

    • India
    • 1 - 100 Employee
    • Strategic Planning Manager (Ladies wear)
      • Dec 2015 - Sep 2017

      Primark is a leading multinational Clothing and Lifestyle retailer with over 300 stores across Europe and US. Key Responsibilities:Financial Strategy/Customer Expectation/Business Case Presentation/Future Trading Opportunities Research/Business Partnering/Leadership and Coaching/Technology Systems: Utilized technology and systems to make strategic planning decisions.

    • Assistant Strategic Planner (Accessories and Footwear)
      • Oct 2012 - Dec 2015

      Key Responsibilities:Sales and Trade Analysis/Market Performance Analysis/KPI Management/Cross Functional Collaboration/Leadership/Supplier Analysis/Product Range Building

    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Senior Customer Demand Market Analyst
      • Jul 2011 - Oct 2012

      Ted Baker is a Global luxury clothing retail company. Assessed customer demands, reacted to market changes and worked within financial budgets in order to serve the requests of international stores located in UAE, South East Asia, Japan, China and Australia, each demanding tailored approaches.Key Responsibilities:Product Performance & Sales Trend Analysis/Strategic Range Building/Stock Supply Chain Management/Remote Management Ted Baker is a Global luxury clothing retail company. Assessed customer demands, reacted to market changes and worked within financial budgets in order to serve the requests of international stores located in UAE, South East Asia, Japan, China and Australia, each demanding tailored approaches.Key Responsibilities:Product Performance & Sales Trend Analysis/Strategic Range Building/Stock Supply Chain Management/Remote Management

    • United Kingdom
    • Retail Apparel and Fashion
    • Customer Demand Market Analyst
      • Jul 2010 - Jul 2011

    • 1 - 100 Employee
    • Visual Merchandiser/Sales Assistant
      • Jun 2009 - May 2010

    • India
    • Architecture and Planning
    • 1 - 100 Employee
    • Designer
      • Jun 2008 - Dec 2009

Education

  • Digital Marketing Institute
    Diploma, Digital Startegy and Planning
    2018 - 2019
  • Sallynoggin College of Further Education
    Fashion Design, Design, Art, Pattern Cutting
    2006 - 2008
  • Dublin City University
    Business Studies, Marketing
    2002 - 2006

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