Experience

WHY FOR GOOD

• Advertising Services
• 1 - 100 Employee

• Senior Account Manager

  • Jan 2019 - Present



Self Employed

• Real Estate
• 1 - 100 Employee

• Independent Contractor - Event Production

  • Sep 2014 - Present

  • Fulfills a variety of onsite event production functions from communications management to vendor coordination.• Manages production elements onsite as assigned; troubleshoots problems quickly and effectively• Current and past clients include: Bold Hat Productions, AEG, The Production Network, Northwest Folklife, Bagavagabonds, Rock ‘n Roll Marathon, and One Reel.



AMP Agency

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Manager, PR & Consumer Engagement

  • Apr 2018 - Jan 2019

  • Supervises two account associates, manages team members across departments as-needed, delegates project tasks, and manages project timelines, milestones and deliverable schedules for experiential programs and events• Fulfills Event Management functions including venue management, permitting, event design, partner management, show management, and production functions for both local and national programs• Manages event and program budgets upwards of $500k for media and experiential programs, producing 11+ complex programs and 85+ individual events annually resulting in over 90 million media impressions• Serves as the main point of contact for clients; determines client needs, problems and presents solutions• Collaborates with team leadership to design effective program and marketing strategies for clients; manages annual project planning and assists with new business pitches• Manages media and PR programs; manages media pitching and list development, coverage tracking, onsite management, and story development; manages print collateral, social media content, digital and print advertisements for client programs increasing marketing response rates by approximately 25%

• Manager, PR & Consumer Engagement

  • May 2017 - Apr 2018

  • Managed and collaborated team members across departments as-needed, delegated project tasks, and managed project timelines, milestones and deliverable schedules for experiential programs and events• Fulfilled Event Management functions including venue management, permitting, event design, partner management, show management, and production functions for both local and national programs• Managed event and program budgets upwards of $500k for media and experiential programs, producing 11+ complex programs and 85+ individual events annually resulting in over 90 million media impressions• Served as the main point of contact for clients; determines client needs, problems and presents solutions• Collaborated with team leadership to design effective program and marketing strategies for clients; manages annual project planning and assists with new business pitches• Managed media and PR programs; manages media pitching and list development, coverage tracking, onsite management, and story development; manages print collateral, social media content, digital and print advertisements for client programs increasing marketing response rates by approximately 25%



Seattle Met

• United States
• Media and Telecommunications
• 1 - 100 Employee

• Marketing & Events Manager

  • Jun 2016 - May 2017

  • Fulfilled all Event Management functions including venue management, budget management, permitting, event design, show management, and production functions• Produced 8+ in-house events annually and national event initiatives resulting in +$225k in fundraising dollars, with guest numbers ranging from 100 to 1000 • Managed marketing initiatives for all events including creative development, social media content, and all digital and print ad planning; assisted in the development of market-specific initiatives for national marketing campaigns• Coordinated all media sponsorship strategy and onsite activations including ad planning, client management, and deliverable fulfillment• Determined, executed, and fulfilled sponsorship opportunities for all in-house signature events



The Workshop LLC

• Advertising Services
• 1 - 100 Employee

• Event Project Manager and Marketing Coordinator

  • Apr 2014 - Jun 2016

  • Managed team members, task delegation, project timelines, milestones and deliverable schedules for large and small events including galas, grand openings, festivals, athletic events, fireworks, concerts and social events• Fulfilled all Event Management functions including venue management, permitting, event design, show management, and production functions• Served as the main point of contact for clients; determined client needs and presented creative solutions• Managed events with budgets upwards of $700k and attendance ranging from 100 to 70k guests as onsite crews of up to 70 staff• Managed the guest experience onsite; troubleshot problems quickly and effectively• Designed and managed print collateral, social media content, digital and print advertisements for client events• Clients included: Space Needle LLC, Downtown Seattle Association, Seattle Public Library, University of Washington, American Lung Association, Leukemia and Lymphoma Society, Columbia Hospitality, International Special Events Society, Islandwood, Sound Transit, WSDOT, IMG Sports



Seattle Repertory Theatre

• United States
• Non-profit Organization Management

• Marketing Intern

  • Sep 2013 - Apr 2014

  • Managed and organized the production of a special event resulting in over $13,000 of additional revenue• Collaborated with Graphic Design Intern to design collateral for mailings, events and emails• Built and maintained 31 partnerships with outside organizations, enhancing marketing tactics• Created content and managed four (4) social media accounts – reaching over 13,000 total followers• Utilized month-long Facebook campaign to increase sales; 2.26% CTR, 93 conversions and +$10,000 in revenue • Proposed and executed a social media project on Twitter and Instagram: #TheatreSelfie Day brought together members of the Seattle theatre community to participate in day-long social media event• Recruited 356 internship applicants for the 2014-2015 season, a 36% increase from the year prior using strategic marketing tactics and ad placement• Managed media relations; collaborated on radio copy, banner ads, and arranged interviews with talent



American Cancer Society

• United States
• Non-profit Organizations
• 700 & Above Employee

• Distinguished Events Intern

  • Sep 2012 - Jun 2013

  •Created, maintained and managed three (3) event websites•Researched, organized and recorded item procurement resulting in a 30% increase in donations raised at the event•Promoted events strategically through social media resulting in a 40% increase in attendance •Wrote press releases, public service announcements and cover letters for events and related projects•Designed event program and promotional event slideshows independently; received positive attendee feedback



Puyallup Fair & Events Center

• Public Relations Coordinator

  • Jun 2012 - Sep 2012

  •Managed and developed daily employee newsletter in a team of three (3)•Organized and produced special events in teams of five (5)•Wrote press releases, cover letters and creative projects resulting in an increase in news media exposure•Designed, created and distributed event flyers resulting in an increase in special event attendance•Recruited and coordinated volunteers for events; over 50 recruited for Cattle Drive Parade•Performed media tours; acted as a liaison between news media and Fair vendors to ensure mutual needs were met