Caitlyn Lewis

Founder & CEO at Supplier Day
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Contact Information
us****@****om
(386) 825-5501
Location
London, England, United Kingdom, UK

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5.0

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Shawn Brown

A bright and willing learner, who cares. I have known Caitlyn for over ten years, and more recently I have had the sincere pleasure of providing mentorship to her as she began her journey with Supplier Day. During this time, Caitlyn has demonstrated awesome listening skills and an honest and authentic approach to challenges and a relentless pursuit of opportunities. She is courageous and humble and a wonderful human being to boot. Over the last 18 months I have seen Caitlyn bloom into the fantastic and driven CEO I believed she could be. One who can engage with people on all levels and a person who can build rapport quickly. Someone who can be relied upon and trusted to get the job done. Every once in a while, you encounter someone with that special something, something that sets them apart from the rest of us. Caitlyn is that person. She will help make the world a better place with all she is doing. I hope to support and work alongside her for many years to come.

Dietmar Harteveld

When you learn together, create together you make a difference together. Caitlyn has helped create a solid platform of communication with our UK supply chain team through listening, creating real time virtual environments that have driven value added approaches with ourselves and a number of our supply chain partners. If you want to consider making a difference with your supply chain linked to sustainability, innovation and co-creation then Caitlyn is a great sounding board

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Experience

    • United Kingdom
    • Events Services
    • 1 - 100 Employee
    • Founder & CEO
      • Oct 2020 - Present

      Supplier Day is working with some of the most visionary procurement teams to help them declare a compelling vision that not only clarifies their goal, but creates the desire to get there amongst business partners, the internal procurement community and strategic suppliers. We do this by helping them to design, produce and host net neutral virtual events that bring their ecosystem together. Compared to standard physical supplier events, we: - save 300 tonnes of CO2 per event - reach 166% more suppliers - deliver a 70% cost saving Show less

    • United Kingdom
    • Manufacturing
    • 700 & Above Employee
    • Innovation and Transformation, Global Haircare Brands
      • Oct 2018 - Oct 2020

      I'm working with the Global Hair Category Strategy team to advance and enhance their priority activities. I'm doing this by combining my experience in start-ups with the unique characteristics of Unilever, operating as a multinational corporation, to effect impact in 3 core areas: 1. Culture: creating an environment that enables a high performance team 2. Innovation: implementing Unilever's new innovation process, Innoflex I'm working with the Global Hair Category Strategy team to advance and enhance their priority activities. I'm doing this by combining my experience in start-ups with the unique characteristics of Unilever, operating as a multinational corporation, to effect impact in 3 core areas: 1. Culture: creating an environment that enables a high performance team 2. Innovation: implementing Unilever's new innovation process, Innoflex

    • United Kingdom
    • Real Estate
    • 1 - 100 Employee
    • Senior Manager, Community Growth
      • Feb 2017 - Aug 2018

      My core focus in this role was to take a low volume and inefficient sales operation and ready it for a mass B2C market. In doing so, I was able to: - Increase sales process automation by 30%. - Reduce Customer Acquisition Cost by 50%. - Develop a bespoke sales reporting tool to identify trends, risks and opportunities where the business had no previous data - this now informs all future sales, product development, pricing and marketing strategies. Additionally, I reduced the company’s reliance on a single lead channel from 90% to 10% by introducing digital marketing tactics. This ensured the business was no longer dependent on a single channel, whilst keeping the Cost per Lead below £10. Show less

    • United Kingdom
    • Software Development
    • 200 - 300 Employee
    • Growth Ambassador
      • Jul 2016 - Feb 2017

      In this role I collaborated closely with the Chief Marketing Officer to design, execute and automate a lead attraction and conversion strategy by: - Evaluating the market and identifying key verticals for the successful uptake of a SaaS recruitment platform. - Identifying the best channels for lead generation. With the CEO, I executed the enterprise sales strategy for the US, UK and EU market by developing a compelling pitch and customer journey. I also managed a small team of Sales Development Representatives and Executives to cover the SMB market. Show less

    • South Africa
    • Telecommunications
    • 1 - 100 Employee
    • Head of Sales: Mobile Enablement
      • Mar 2015 - Jul 2016

      As Head of Sales at Cellfind I was tasked with building their customer base outside of the African continent. I developed and implemented a sales strategy with heavy focus on the European market by: - Representing the company at conferences and increasing its presence on the international scene. - Building strategic partnerships with UK and EU based businesses through a highly consultative sales approach. - Advising businesses on how to grow their own market-share through the use of Cellfind’s tech platform. - Whilst meeting my personal sales targets, I increased our international customer base by 500%. I played a key role in the merging of my previous company with Cellfind by managing the sales teams of both companies that were split across two locations. Show less

    • South Africa
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Business Development Manager
      • Jan 2013 - Feb 2015

      As the first Sales Person at Panacea Mobile my role was to adapt the basics that had been developed by the CEO and execute a focused sales plan. In doing so, I: - Met 200% of my sales target in my second month. - Continued to meet and often exceed 100% of my sales target with a 12 month streak. - Created all training materials for new clients and sales documents for future members of the team. - Developed a standard of use for the company’s CRM that was later mirrored by Cellfind when they merged with Panacea Mobile. Show less

    • United States
    • Technology, Information and Internet
    • 700 & Above Employee
    • International Management Trainee
      • Apr 2012 - Feb 2013

      Meltwater News taught me the fundamentals of all good sales people. In this role I learnt: - How to identify potential opportunities with prospective customers, by understanding my value propositions. - How to utilise an elevator pitch during a cold call and build rapport with a potential customer. - How to move prospects through each stage of the sales process and successfully qualify high value leads. - How to manage my own sales pipeline and utilise a CRM to ensure an efficient use of time. Show less

Education

  • University of Warwick - Warwick Business School
    Master of Business Administration - MBA, Business Administration and Management, General
    2018 - 2020
  • University of Cape Town
    Bachelor of Social Sciences (Hons), Gender Studies
    2008 - 2011
  • St Peter's College
    Matric
    2002 - 2007

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