Caitlin Beck BA (Hons) and MCIOF (Cert)

Campaign Supervisor at Citizens Advice Bournemouth Christchurch & Poole
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Contact Information
Location
Greater Bournemouth Area, UK
Languages
  • English Native or bilingual proficiency

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Coleen R

Caitlin helped me find gain confidence in my first professional setting as a Marketing Assistant. Allowing me to communicate the charity’s advice,programs and resources to clients effectively and confidently through social channels. Caitlin taught me the importance of brand guidelines and timekeeping. I hope to work with Caitlin in the future as I have enjoyed my time with her at citizens advice.

Matt Williams

Caitlin is a true professional, with a real focus on providing excellent service to both internal and external customers for the business. She brings a passion and flair to the role. She is a pleasure to work with

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Credentials

  • Introduction to Fundraising
    The Foundation for Social Improvement
    Dec, 2020
    - Sep, 2024
  • Foundation Degree in Marketing Communications (Distinction)
    -
    Jul, 2016
    - Sep, 2024
  • Medical Training, Level 4 (including First Aid and Safeguarding)
    South West Ambulance
    Jul, 2014
    - Sep, 2024
  • Adobe Dreamweaver - Introduction to Basic Web Design
    The Arts University College Bournemouth
    Dec, 2013
    - Sep, 2024
  • CIEH Level 2 Food Safety in Catering
    Ofqual
    Jul, 2013
    - Sep, 2024
  • Introduction to Photoshop
    The Arts University College Bournemouth
    Jul, 2013
    - Sep, 2024
  • Time Management Skills
    The Knowledge Academy
    Jul, 2012
    - Sep, 2024
  • Professional Certificate in Marketing
    CIM
    Aug, 2011
    - Sep, 2024
  • Chartered Insurance Institute
    City & Guilds
    Jun, 2009
    - Sep, 2024

Experience

    • United Kingdom
    • Non-profit Organizations
    • 1 - 100 Employee
    • Campaign Supervisor
      • Aug 2021 - Present

      Running Smart Meter campaigns and General Advice outreach support.

    • Fundraising Officer
      • Jan 2020 - Present

      Sourcing and completing grant applications, organising fundraising events and actively encouraging donations from businesses and the public.

    • Marketing Officer
      • Jul 2017 - Jan 2020

      Developing marketing strategies.Organising events.Designing and printing marketing collateral. Analysing client data and providing regular reports.Website content management.Designing and managing content on mobile phone app.Managing social media accounts (Facebook, Twitter, LinkedIn).Copywriting press releases and news stories.Researching and applying for funding.Assisting Research & Campaigns.Managing internal communications; internal newsletter; surveys; meeting invitations, etc.Management of placement students and volunteers within Marketing, Admin and Research & Campaign roles. Show less

    • Marketing Assistant
      • Sep 2016 - Jul 2017

      Social media management.Event planning.Marketing and Campaign planning.Conducting PR activities.Collecting information and reporting evidence for campaigns. Gateway Assessor - providing client information.

    • United Kingdom
    • Hospitals and Health Care
    • 700 & Above Employee
    • Health Advisor, Auditor & Coach
      • Jun 2014 - Present

      Answer urgent calls made to the East Dorset Hub. Triage patients using 'Pathways'; determine response needed and, if appropriate, dispatch an ambulance. Provide health advice and give emergency instructions. Book appointments and arrange healthcare call backs. Audit calls taken by 111 Health Advisors and give feedback and coaching sessions to new staff and experienced staff members. Answer urgent calls made to the East Dorset Hub. Triage patients using 'Pathways'; determine response needed and, if appropriate, dispatch an ambulance. Provide health advice and give emergency instructions. Book appointments and arrange healthcare call backs. Audit calls taken by 111 Health Advisors and give feedback and coaching sessions to new staff and experienced staff members.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Oct 2018 - Aug 2020

      Developing the charities marketing plan Managing online and offline communications Researching fundraising opportunities Managing the IT infrastructure and providing IT support to colleagues Developing the charities marketing plan Managing online and offline communications Researching fundraising opportunities Managing the IT infrastructure and providing IT support to colleagues

    • South Africa
    • 1 - 100 Employee
    • Marketing & General Assistant
      • Apr 2015 - Aug 2015

      Working at Tower Park as part of a 240 hour work placement as part of FdA degree: Designing banner ads, posters, and print materials for magazines promoting the businesses at Tower Park. Producing internal documents such as their Waste Management Guide, newsletters and notifications around the centre. Assisting in health and safety checks and in collating information for company audits. Working at Tower Park as part of a 240 hour work placement as part of FdA degree: Designing banner ads, posters, and print materials for magazines promoting the businesses at Tower Park. Producing internal documents such as their Waste Management Guide, newsletters and notifications around the centre. Assisting in health and safety checks and in collating information for company audits.

    • Returns Administrator & General Assistant
      • Nov 2013 - Apr 2014

      Manage and organise the return of defective products to suppliers and for going to auction. Communicate effectively and maintain relationships with suppliers. Administration. Stock checking. Assisting in all areas of the business, I.e. marketing department & shop floor. Manage and organise the return of defective products to suppliers and for going to auction. Communicate effectively and maintain relationships with suppliers. Administration. Stock checking. Assisting in all areas of the business, I.e. marketing department & shop floor.

    • Thailand
    • Wholesale
    • 700 & Above Employee
    • Marketing Assistant
      • Apr 2013 - Apr 2014

      Responsible for maintaining HoReCa files. Updating CRM system. Producing customer and Gold card reports. Creating in-store posters and signage. Monitoring customer spend and sales. Sending weekly emails from 1-2-1 requests. Telephoning customers with regards to specific deals, offers and campaigns. Responsible for assisting with recruitment campaigns. Following up leads for potential clients; promoting services and products. Conducting in-store questionnaires and providing feedback to management. Nurturing relationships with existing clients. Handling customer enquiries and orders. General help around the store; on reception; checkouts and shop floor. Show less

    • Freelance Marketing
      • 2013 - 2013

      Website and logo designer. Website and logo designer.

    • Marketing and Sales Assistant
      • Mar 2012 - Dec 2012

      A few key roles included: Importing from SQL to excel, analysing data and reporting trends. Creating campaign breifs (i.e. to increase route specific patronage) Monitoring stock levels of company literature and bus cards and re-ordering as required. Delivering bus cards to agents. Monitoring and reporting sales figures. Proof reading. Copywriting brief ideas for print. Managing B2B relationships and contracts. A few key roles included: Importing from SQL to excel, analysing data and reporting trends. Creating campaign breifs (i.e. to increase route specific patronage) Monitoring stock levels of company literature and bus cards and re-ordering as required. Delivering bus cards to agents. Monitoring and reporting sales figures. Proof reading. Copywriting brief ideas for print. Managing B2B relationships and contracts.

    • Insurance
    • 1 - 100 Employee
    • Business Retention Advisor
      • Apr 2007 - Feb 2012

      Customer ServicesSalesAdministrationTraining AssistantTeam Leader Assistant

    • Marketing Production Co-ordinator
      • Jun 2009 - Dec 2009

      Managed campaign activitiesLiased and negotiated with external agenciesProof read marketing literature and administrative formsAdministrative duties, e.g. invoices, filing, record keeping

Education

  • Dorset Growth Hub
    Google Analytics: The Data Behind Your Website, Completed
    2019 - 2019
  • Bournemouth University
    BA Hons Marketing Communications, Marketing
    2016 - 2018
  • GetSet for Growth, The Enterprise Hub
    Search Engine Optimisation, Completed
    2017 - 2017
  • Bournemouth University
    Foundation degree, Marketing Communications
    2014 - 2016
  • The Arts Institute at Bournemouth
    Certificate, Introduction to Adobe Photoshop
    2013 - 2013
  • Bournemouth and Poole College
    CIM Professional Certificate in Marketing, Marketing
    2010 - 2011
  • The Boswells Sixth Form
    A Level, English Literature
    2003 - 2005
  • The Boswells School
    English, Maths, Science, Business Studies, Art, German, History, Geography
    1998 - 2003

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