Experience

Linkby

• Australia
• Advertising Services
• 1 - 100 Employee

• UK Country Director

  • Nov 2020 - Present

  Make your brand famous with cost-per-click press releases sent to the world's most premium publishing brands.https://linkby.com/



Mail Metro Media

• United Kingdom
• Advertising Services
• 100 - 200 Employee

• Agency Partner

  • Sep 2019 - Nov 2020

  Mail Metro Media is the UK’s most engaged newsbrand, reaching over 1 in 5 Brits each day. Roles included:• Driving increased YOY revenue for MMM’s digital portfolio (Metro.co.uk, Mail Online + inews.co.uk)• Building + managing agency relationships (top to bottom) across Starcom, P&G One, Spark Foundry and UM.• Running activity via both direct and programmatic buying methods, including OMP, PMP and PG.• Utilising MMM’s digital portfolio to create multi-channel partnerships for brands such as Carphone Warehouse, Lidl and P&G.• Liaising with internal teams incl. Data & Insights, Ad Ops, Creative, Partnerships and Print daily to maximise revenue.• Working as the digital team’s video ambassador, acting to increase our video conversion rates on briefs across pre-roll, out-stream and auto-play video.• Proactively + reactively presenting to whole agency teams both in-person and virtually, adapting to the changing ways of working in 2020.• Trained Mental Health First Aider.



The Guardian Labs

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Agency Account Manager

  • Aug 2018 - Sep 2019

  The Guardian is the most trusted newsbrand in the UK, providing the modern space for advertisers.Roles included:• Drive a revenue result for Guardian News & Media – Guardian Labs• Foster and manage both senior and junior relationships across Wavemaker + client direct in order to maximise partnership advertising spends.• Develop integrated cross-platform media solutions utilising the broad suite of Guardian assets (print, digital, audio, video, events).• Prepare and present proactive & briefed media solutions.• Liaise directly with relevant agency teams including Partnerships, Planning and Strategy.• Maintain strong relationships with internal stakeholders to aid in hitting business objectives including project managers, commissioning editors, strategists, audience, editorial + operations.



Pedestrian Group

• Australia
• Media and Telecommunications
• 1 - 100 Employee

• Advertising & Partnership Manager

  • Sep 2017 - Jul 2018

  Pedestrian Group is Australia's biggest digital youth publisher, taking home Media Brand Of The Year at the Mumbrella Awards for two consecutive years (2015 + 2016). Roles included:• Relationship management across key agency contacts within Group M, Publicis and Dentsu Aegis • Pitching creative advertising solutions for a range of agency clients via the PTV platforms• Create engaging & entertaining client presentations that fit the creative/millennial tone of Pedestrian TV • New business generation, working alongside brands such as Tourism Australia & Universal Pictures• Manage the process from brainstorm, creative ideation, presentation creation and pitch

• Advertising & Partnership Executive

  • Aug 2016 - Aug 2017



Junkee Media

• Australia
• Online Media
• 1 - 100 Employee

• PR & Events Assistant

  • May 2016 - Sep 2016



EMI Music Australia

• Australia
• Music
• 1 - 100 Employee

• Marketing Coordinator

  • May 2015 - Jul 2015



Universal Music Group

• United States
• Musicians
• 700 & Above Employee

• Marketing Intern

  • Jan 2015 - May 2015