Experience

welcome

• Australia
• Marketing Services
• 1 - 100 Employee

• Senior Account Manager

  • Oct 2023 - Present



Appcast, Inc

• United States
• Software Development
• 300 - 400 Employee

• Account Manager

  • Jul 2023 - Oct 2023



Bayard Advertising Agency (now Appcast)

• United States
• Advertising Services
• 100 - 200 Employee

• Account Manager

  • Oct 2022 - Oct 2023

  - Collaborated and supported account teams to develop marketing strategies for clients, based on their specific goals, budgets, and target audiences- Managed and led the execution of digital marketing campaigns including SEM, display, and social within client budgets- Served as a point of contact for clients and external partners- Collaborated with the sales team to identify opportunities for upselling and growing media mix to increase revenue and achieve client goals- Assisted with the creation of presentations and case studies to showcase the success of client campaigns- Conducted research on industry trends to identify new opportunities for clients- Provided reports on campaign performance and key metrics to clients- Identified and implemented process improvements to streamline client onboarding process and enhance overall efficiency and productivity- Analysed client data and provided insights to optimise marketing strategies and campaigns Show less

• Account Coordinator

  • Oct 2021 - Oct 2022



Edelman

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Assistant Account Executive, Technology

  • Apr 2021 - Aug 2021

  - Assisted on our client ServiceNow - Conducted awards program research and development - Sourced and drafted content for C-suite and executive LinkedIn editorial calendars and developed social engagement recommendations - Collaborated with the account team to develop and implement strategic communications initiatives for ServiceNow - Provided support in tracking and analysing media coverage for ServiceNow - Monitored and analysed industry trends and media landscape to identify thought leadership opportunities - Supported the ServiceNow Corporate PR and Customer Storytelling workstreams Show less



SAP

• Germany
• Software Development
• 700 & Above Employee

• Communications Intern

  • Oct 2020 - Apr 2021

  - Drafted media pitches and customer stories to external media - Managed executive social media channels - Developed customer story articles for the company news centre - Tracked and analysed social media metrics to measure the effectiveness of executive social media channels - Collaborated with teams to develop and implement communication strategies - Organised and coordinated virtual town halls and webinars for internal and external stakeholders - Supported in planning and executing virtual events for employee and customer engagement - Conducted interviews and created written profiles of employees for internal communications - Assisted in creating a social media content calendar for executive social media channels - Interviewed employees and wrote employee stories for internal company newsletter Show less



SAP

• Germany
• Software Development
• 700 & Above Employee

• Corporate Affairs Intern

  • Aug 2019 - Aug 2020

  - Filmed and edited weekly Managing Director's video - Regularly updated SAP's external news centre - Created content for internal and external digital screens across ANZ offices - Created quarterly reports and the 2019 Social Impact Report - Collaborated with external PR agency to achieve external communication strategies - Supported the execution of corporate social responsibility initiatives - Managed and maintained the company's corporate website, ensuring content is up to date and relevant to the target audience - Conducted research on industry trends, market developments, and competitor activities to provide insights for the development of external communication strategies - Responsible for analysing the ANZ Operating Rhythm data to support the KPI tracking and measurement of the Sales Managers within the company. Show less



The Eventful Group

• Australia
• Professional Training and Coaching
• 1 - 100 Employee

• Marketing Intern

  • Aug 2017 - Dec 2017

  During my internship at the Eventful Group I gained the skills of conducting market research, creating social media ads, communicating with the marketing team and other members of the company and evaluating feedback from events. During my internship at the Eventful Group I gained the skills of conducting market research, creating social media ads, communicating with the marketing team and other members of the company and evaluating feedback from events.



Girlfriend Magazine

• Sydney, Australia

• Work Experience

  • Apr 2016 - Apr 2016