Direttore generale

• Feb 2023 - Present

Direttore generale

• Feb 2023 - Present

Business Development Director Europe, Carrier Controls & Automated Logic

• Jun 2018 - Dec 2022

- Develop Carrier Controls business in Europe; - Lead the implementation of Carrier's digital offering in Europe; - Commercially accompany the acquisition of Nlyte; - Drive the further expansion of the ALC Dealer network in Europe.

Sales Director South Europe, Automated Logic & Carrier Controls

• Jun 2018 - Dec 2021

Territory: Italy, France, Switzerland, Spain, Portugal, Balkans, Israel As Sales Director South Europe I am leading the creation of a trusted network of authorized resellers in Europe. We recruit best in class System Integrators, M/E Contractors and Facility Management companies to be part of an empowered team of best in class companies and professionals. Once a new partner joins us, we deliver factory certified training to engineers and support the partner company throughout the… Show more Territory: Italy, France, Switzerland, Spain, Portugal, Balkans, Israel As Sales Director South Europe I am leading the creation of a trusted network of authorized resellers in Europe. We recruit best in class System Integrators, M/E Contractors and Facility Management companies to be part of an empowered team of best in class companies and professionals. Once a new partner joins us, we deliver factory certified training to engineers and support the partner company throughout the project lifecycle, from the pre-sales to the commissioning, including demand creation.

Member Board Of Directors

• Sep 2020 - Nov 2022

AIBACS in qualità di Associazione Italiana Building Automation and Control Systems persegue e promuove iniziative a beneficio della collettività e nell’interesse comune dei soci per il progresso delle tecnologie, l’innovazione e il trasferimento tecnologico, delle arti e delle scienze attinenti l’automazione e la gestione degli impianti applicati agli edifici.

Chair Marketing & Communication Committee

• Jan 2021 - Feb 2022

Owner

• Sep 2013 - May 2018

Strategic Advisory / based in Milan My sister and I consult medium to small companies in setting up an own and meaningful sales & marketing strategy. The sectors best served are: IT, High Tech, Engineering & Automation, Construction, Interior Design. We are specialized in business copywriting, sales pitch design services and wayfinding design. Organic Food Distribution / based in Milan We select organic food products with a cutting edge that need tasting and explanation. We… Show more Strategic Advisory / based in Milan My sister and I consult medium to small companies in setting up an own and meaningful sales & marketing strategy. The sectors best served are: IT, High Tech, Engineering & Automation, Construction, Interior Design. We are specialized in business copywriting, sales pitch design services and wayfinding design. Organic Food Distribution / based in Milan We select organic food products with a cutting edge that need tasting and explanation. We localize the storytelling and the marketing material, we "pull-sell" via social media and we present the products directly and personally both to consumers and to independent retailers. What makes us different: established distributors bring the products to the shelves. We bring products into the homes and hearts of people. Currently we are sole distributors of Lombàrdia Drinks (BE), Organica (FR), Smooxi (CH) and BROX (Germany). Show less Strategic Advisory / based in Milan My sister and I consult medium to small companies in setting up an own and meaningful sales & marketing strategy. The sectors best served are: IT, High Tech, Engineering & Automation, Construction, Interior Design. We are specialized in business copywriting, sales pitch design services and wayfinding design. Organic Food Distribution / based in Milan We select organic food products with a cutting edge that need tasting and explanation. We… Show more Strategic Advisory / based in Milan My sister and I consult medium to small companies in setting up an own and meaningful sales & marketing strategy. The sectors best served are: IT, High Tech, Engineering & Automation, Construction, Interior Design. We are specialized in business copywriting, sales pitch design services and wayfinding design. Organic Food Distribution / based in Milan We select organic food products with a cutting edge that need tasting and explanation. We localize the storytelling and the marketing material, we "pull-sell" via social media and we present the products directly and personally both to consumers and to independent retailers. What makes us different: established distributors bring the products to the shelves. We bring products into the homes and hearts of people. Currently we are sole distributors of Lombàrdia Drinks (BE), Organica (FR), Smooxi (CH) and BROX (Germany). Show less

Regional Director

• Jan 2010 - Aug 2013

2012/ 2013 (focus on general management) Reporting to the Managing Director Germany, Switzerland & Austria I am acting as General Manager for Switzerland with full P&L responsibility. The Swiss business volume is over 10 Mio USD. During the 16 months of my mandate, ROS improved from 3% to 10%. 2011 (focus on marketing) During this mandate, inspired by LEED principles, I developed ECONEO, an innovative service product dedicated to translating technical information into business… Show more 2012/ 2013 (focus on general management) Reporting to the Managing Director Germany, Switzerland & Austria I am acting as General Manager for Switzerland with full P&L responsibility. The Swiss business volume is over 10 Mio USD. During the 16 months of my mandate, ROS improved from 3% to 10%. 2011 (focus on marketing) During this mandate, inspired by LEED principles, I developed ECONEO, an innovative service product dedicated to translating technical information into business value and energy efficiency saving. The ultimate goal was securing service contracts and new equipment replacement sales. In less than 1 year, I have interviewed all European service managers and key field engineers to map the company’s technical capabilities. I then developed the product itself (energy efficiency assessment of the building), sales collateral for external use, the sales playbook for internal use, the training for sales, the training for technicians. Together with two sales engineers assigned to champion ECONEO, we have successfully sold and delivered the service-product 10 times in Germany, Switzerland and Italy. 2010 (focus on operations) In this position I developed new analytics and methods to increase the effectiveness of project controlling and led the regional operations organization (150 people in Germany, Austria and Switzerland, business volume of 200 Mio €) to deliver the business plan and share best practices. Show less 2012/ 2013 (focus on general management) Reporting to the Managing Director Germany, Switzerland & Austria I am acting as General Manager for Switzerland with full P&L responsibility. The Swiss business volume is over 10 Mio USD. During the 16 months of my mandate, ROS improved from 3% to 10%. 2011 (focus on marketing) During this mandate, inspired by LEED principles, I developed ECONEO, an innovative service product dedicated to translating technical information into business… Show more 2012/ 2013 (focus on general management) Reporting to the Managing Director Germany, Switzerland & Austria I am acting as General Manager for Switzerland with full P&L responsibility. The Swiss business volume is over 10 Mio USD. During the 16 months of my mandate, ROS improved from 3% to 10%. 2011 (focus on marketing) During this mandate, inspired by LEED principles, I developed ECONEO, an innovative service product dedicated to translating technical information into business value and energy efficiency saving. The ultimate goal was securing service contracts and new equipment replacement sales. In less than 1 year, I have interviewed all European service managers and key field engineers to map the company’s technical capabilities. I then developed the product itself (energy efficiency assessment of the building), sales collateral for external use, the sales playbook for internal use, the training for sales, the training for technicians. Together with two sales engineers assigned to champion ECONEO, we have successfully sold and delivered the service-product 10 times in Germany, Switzerland and Italy. 2010 (focus on operations) In this position I developed new analytics and methods to increase the effectiveness of project controlling and led the regional operations organization (150 people in Germany, Austria and Switzerland, business volume of 200 Mio €) to deliver the business plan and share best practices. Show less

Sales and Marketing Manager Fabriano Boutique DACH

• Jun 2008 - Dec 2009

In this role I was fully responsible for the P&L of the company including one flagship store at the Munich airport and global sales responsibility of the B2B business. My mandate was to position the brand among the premium brands in Germany and increase overall sales from 0,5 to 2,0 Mio Euros in three years. In this role I was fully responsible for the P&L of the company including one flagship store at the Munich airport and global sales responsibility of the B2B business. My mandate was to position the brand among the premium brands in Germany and increase overall sales from 0,5 to 2,0 Mio Euros in three years.

Owner and General Manager

• Oct 2005 - Dec 2008

In November 2005 I acquired 51% shares of SIAD GROUP Srl to supply over 300 ex Agfa customers with consumables and spare parts. SIAD GROUP cleared the majority of stocks from closed subsidiaries (Spain, Germany, Italy), supported the collection of overdue credits of Agfaphoto Finance SPA and sold new and used minilabs to Italian photo retailers. Besides supporting ex Agfaphoto customers, we were the first online photo book service in Italy, with a customer base (end of 2007, 18 months… Show more In November 2005 I acquired 51% shares of SIAD GROUP Srl to supply over 300 ex Agfa customers with consumables and spare parts. SIAD GROUP cleared the majority of stocks from closed subsidiaries (Spain, Germany, Italy), supported the collection of overdue credits of Agfaphoto Finance SPA and sold new and used minilabs to Italian photo retailers. Besides supporting ex Agfaphoto customers, we were the first online photo book service in Italy, with a customer base (end of 2007, 18 months after start-up) of 3000 private individuals who designed and ordered their photo books online and picked them up either at one of the 300 affiliate independent retailers or had their photo books delivered at home. Show less In November 2005 I acquired 51% shares of SIAD GROUP Srl to supply over 300 ex Agfa customers with consumables and spare parts. SIAD GROUP cleared the majority of stocks from closed subsidiaries (Spain, Germany, Italy), supported the collection of overdue credits of Agfaphoto Finance SPA and sold new and used minilabs to Italian photo retailers. Besides supporting ex Agfaphoto customers, we were the first online photo book service in Italy, with a customer base (end of 2007, 18 months… Show more In November 2005 I acquired 51% shares of SIAD GROUP Srl to supply over 300 ex Agfa customers with consumables and spare parts. SIAD GROUP cleared the majority of stocks from closed subsidiaries (Spain, Germany, Italy), supported the collection of overdue credits of Agfaphoto Finance SPA and sold new and used minilabs to Italian photo retailers. Besides supporting ex Agfaphoto customers, we were the first online photo book service in Italy, with a customer base (end of 2007, 18 months after start-up) of 3000 private individuals who designed and ordered their photo books online and picked them up either at one of the 300 affiliate independent retailers or had their photo books delivered at home. Show less

Sales & Marketing Director Italy

• Nov 2003 - Aug 2005

Full P&L responsibility of the Italian Consumer Imaging Division; Sales of 38 Mio € - 51 people; Manage and improve existing relationship specifically with industrial customers; Launch and sell an innovative industrial digital printing system worth 1 Mio € sales value per unit; Manage, coach and develop direct reports to (a) successfully sell and service digital printing technology in a highly traditional and mature market and (b) significantly improve alignment to processes, procedures and… Show more Full P&L responsibility of the Italian Consumer Imaging Division; Sales of 38 Mio € - 51 people; Manage and improve existing relationship specifically with industrial customers; Launch and sell an innovative industrial digital printing system worth 1 Mio € sales value per unit; Manage, coach and develop direct reports to (a) successfully sell and service digital printing technology in a highly traditional and mature market and (b) significantly improve alignment to processes, procedures and policies to centrally defined standards.

Business Analyst and CRM Manager Europe

• Jan 2001 - Oct 2003

As CRM leader I created the first European Customer Care Center to serve industrial customers. Implementation was executed according to plan both in time and budget. As Business Analyst I had the full responsibility of the development and introduction of a centrally developed in-house Sales Force Automation tool to improve forecasting accuracy and increase sales thanks to saved field sales time through improved service levels (quicker response, faster decision making in case of material… Show more As CRM leader I created the first European Customer Care Center to serve industrial customers. Implementation was executed according to plan both in time and budget. As Business Analyst I had the full responsibility of the development and introduction of a centrally developed in-house Sales Force Automation tool to improve forecasting accuracy and increase sales thanks to saved field sales time through improved service levels (quicker response, faster decision making in case of material allocation in times of shortage). Monthly reviews of each country’s P&L result both with my manager (President Consumer Imaging Europe) and with each local peer with special attention to sales performance analysis, average net prices, forecast accuracy, inventory levels and overdue accounts were part of my role, too. This new role was introduced to lead and coach the local teams to take up new responsibilities in terms of P&L and operational cost management.

SAP /OTC Team Member Germany/ Austria/ Switzerland

• Jan 1999 - Dec 2001

Within a newly created SAP roll out team I was business owner for Order-To-Cash and Call-To-Fix processes across Europe and for Germany, Austria and Switzerland across all processes.

Customer service representative

• Aug 1996 - Dec 1998

introduced direct delivery from the production in Germany to retail customers in Italy of photo development equipment (minilabs).

Kfm. Ausbildung im Gross- und Aussenhandel

• Aug 1994 - Aug 1996

Scholarship sponsored by the Italian German Chamber of Commerce in Milano. The dual-track of studies foresaw one month of theoretical studies in Karlsruhe Germany and one month of practical apprenticeship in Milan at Agfa. Every month, depending on the theme, I had the chance to work in different offices. Throughout the full course, I have been mentored by the CFO.