Experience

ZY Elektrikli Traktör

• Türkiye
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Head Of Marketing

  • Mar 2021 - Present

  As the founding manager, establish the marketing department with all the aspects and elements. Create the brand for our electric tractors, and design the corporate identity. Organize and guide digital agencies for web site and social media. Prepare and implement the marketing budget. Develop new connections with press, and improve existing ones. Train the colleagues and prepare the company for the launch of the first mass-producion electric tractor of the world. As the founding manager, establish the marketing department with all the aspects and elements. Create the brand for our electric tractors, and design the corporate identity. Organize and guide digital agencies for web site and social media. Prepare and implement the marketing budget. Develop new connections with press, and improve existing ones. Train the colleagues and prepare the company for the launch of the first mass-producion electric tractor of the world.



Mazda Motor Türkiye

• Türkiye
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Nov 2016 - Mar 2020

  Implement global marketing strategies and conduct localized actions, develop special marketing projects including think-outside-the-box social media content, coordinate global creative and media agencies, manage local below-the-line and social media agencies, plan and manage communication campaigns, set new partnerships, organize dealer trainings

• Brand Coordinator

  • Jun 2008 - Nov 2016

  Conduct all product-related activities, define brand strategies and target customer profiles, set product line-up for each carline according to market needs and conditions, handle pricing studies by positioning vs competitors, coordinate special vehicle programs (SVP), monitor market and offer pricing updates, manage documentation including brochures, sales manuals, and press kits, convey market feedback to European headquarters for product development, manage product launches, marketing… Show more Conduct all product-related activities, define brand strategies and target customer profiles, set product line-up for each carline according to market needs and conditions, handle pricing studies by positioning vs competitors, coordinate special vehicle programs (SVP), monitor market and offer pricing updates, manage documentation including brochures, sales manuals, and press kits, convey market feedback to European headquarters for product development, manage product launches, marketing campaigns, localize pan-European e-learning courses and regularly train sales stuff from dealers, provide info to CRM system about product-related issues, prepare and distribute monthly market and pricing reports Assisting Marketing Director to set communication strategies, organize market research studies, manage advertising campaigns, brief and supervise multiple agencies for communication plans, monitor and report executions, manage the company web site and social media accounts, implement corporate identity guidelines of the brand throughout the network, implement local legs of European online campaigns, coordinate national and local motor shows, organize customer events and annual dealer meetings, create sponsorship opportunities, provide support for local dealer events, determine the need for point-of-sale materials and handle supply



Ford Otosan

• Türkiye
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Brand Specialist

  • Aug 2004 - Jun 2008

  Organize product business by defining product line-up, set price positioning, support communication department during launch campaigns, support training department in product training for dealers, report segment based news from competition Organize product business by defining product line-up, set price positioning, support communication department during launch campaigns, support training department in product training for dealers, report segment based news from competition



Calik Holding

• Türkiye
• Construction
• 300 - 400 Employee

• Finance Specialist

  • Oct 2002 - Aug 2004

  Handle daily monetary transactions and fund management, report cash flows of group companies Handle daily monetary transactions and fund management, report cash flows of group companies