Experience

Tapad

• United States
• Advertising Services
• 1 - 100 Employee

• VP, Product

  • Jan 2020 - Present

  Tapad is the world’s leading cross-device marketing technology company with a groundbreaking, proprietary tech that assimilates billions of data points to find the human relationship between internet-connected devices.● Responsible for managing Tapad’s Product Organization which consist of 9 Product Managers and 6 Solutions Engineers● Interact with Engineering and Data Science leaders within the organization frequently to ensure that the company and product vision is well understood, and the development process is smooth● Oversee the agile product development, strategic roadmap planning, and GTM strategy of all commercial facing Tapad product offerings, including but not limited to Cookieless ID Resolution (Switchboard), multiple Onboarding solutions such as HEM, CTV and IP Onboarding, Tapad/Experian Joint Graph and Tapad Graph Applications for Identity Resolution and Activation.● Implemented multiple processes in order to help Product Managers adopt an end-to-end data solution mindset; all the way from data ingestion and cleansing to building graph connections using machine learning models and finally packaging the data in order to deliver relevant products to customers.

• Senior Director, Solution Engineering

  • Jul 2019 - Jan 2020

  ● Led the Solution Engineering efforts globally while mentoring Product Managers on how to incorporate the “Voice of Customer” into product development phases

• Director, Solution Engineering

  • Jul 2018 - Jul 2019

  ● Led the Solution Engineering efforts for both the Identity and Telco CDP products in NAM● Enabled the growth of the customer base by 20% by supporting the Sales team with custom product solutions● Managed enterprise-level accounts such as Viacom, Bell Canada, P&G, T-mobile, Snapchat

• Sr. Solutions Engineer

  • Dec 2016 - Jun 2018

  ● Led the Solution Engineering efforts for the Self-Service DSP product in both NAM and EMEA.● Oversaw the pre-sales & post-sales strategy and technical expertise for the development and implementation of complex products/applications/ solutions.



StrikeAd by Sizmek

• United States
• Advertising Services
• 1 - 100 Employee

• Product Solutions Specialist

  • Sep 2015 - Dec 2016

  StrikeAd is the first dedicated Mobile advertising Demand Side Platform (DSP), which enables Advertisers, Brands and Agencies to plan, optimize and deliver the most effective Mobile advertising Campaigns on a global scale.• Represent the product team in client facing activities in order to collect business requirements, set expectations and ensure that client needs are addressed• Lead the Global Rich Media Vendor Certification and SDK integration efforts and re-structured the process• Lead the Platform Help Documentation efforts - Created and managed the documentation process working with a tech writer• Define and plan custom or off-roadmap product requests and technical integrations• Co-managed an extensive BI project with 40+ data streams to create a centralized reporting dashboard using Datorama• Provide technical support for top tier clients, guide through complex implementations and custom workflows

• Lead Sales Engineer, NAM & LATAM

  • Oct 2014 - Sep 2015

  • Working between in-house offshore development team, Ad Operations, Sales and Client Services to deliver technical solutions to business & client requirements.• Providing and leading technical support for the North America Ad Operations team• Debugging tag-related issues, troubleshooting reporting/delivery discrepancies and implementation concerns • Putting together technical specifications and delegating implementation to in-house offshore development team• Providing guidance & consulting to Sales department on technical & supply capabilities, translating technical concepts & language into plain English.• Leading the certification process of rich media vendors, analyzing and troubleshooting reporting discrepancies between Strikead’s platform and ad servers.• Analyzing technical logs, real-time bidding statistics in order to help the Sales team set client expectations• Built an internal eCPM forecasting tool using Python libraries such as Pandas, scikit-learn and Flask



Bluum Inc

• United States
• Internet
• 1 - 100 Employee

• Operations

  • Mar 2014 - Jun 2014

  Bluum is an online monthly subscription service for moms, moms-to-be, babies and toddlers. • Gathered and managed requirements to customize Salesforce.com CRM installation. • Managed backend operations on Magento storefront platform. Bluum is an online monthly subscription service for moms, moms-to-be, babies and toddlers. • Gathered and managed requirements to customize Salesforce.com CRM installation. • Managed backend operations on Magento storefront platform.



DivvyDown (Acquired by Booze Carriage)

• United States
• Events Services

• Technology Consultant

  • Nov 2013 - Apr 2014

  A one-stop shop website for ordering alcohol and party supplies with event planning features. • Researched and advised on technologies and tools that can improve DivvyDown’s operation and business processes. • Created user-flows, use cases, mockups and prepared documentations for the web development team A one-stop shop website for ordering alcohol and party supplies with event planning features. • Researched and advised on technologies and tools that can improve DivvyDown’s operation and business processes. • Created user-flows, use cases, mockups and prepared documentations for the web development team



Funding Community

• Greater New York City Area

• Business Development Associate

  • Feb 2013 - Sep 2013

  An internet based peer-to-peer lending start-up company that connects small businesses looking to borrow money with individuals lending to support them. • Conducted market research, customer research and made initial contact with potential borrowers. An internet based peer-to-peer lending start-up company that connects small businesses looking to borrow money with individuals lending to support them. • Conducted market research, customer research and made initial contact with potential borrowers.



NYU Tandon School of Engineering

• Higher Education
• 700 & Above Employee

• Project Manager

  • Sep 2012 - Feb 2013

  Worked closely with the Senior Associate Directors at the Office of Graduate Admissions. • Designed and implemented methods to convert international GPA systems into American GPA system • Processed applications from over 20 countries and managed all Turkish applicants. Worked closely with the Senior Associate Directors at the Office of Graduate Admissions. • Designed and implemented methods to convert international GPA systems into American GPA system • Processed applications from over 20 countries and managed all Turkish applicants.



Università degli Studi di Genova

• Italy
• Higher Education
• 700 & Above Employee

• Entrepreneur

  • Feb 2012 - Jun 2012

  An intense program with courses and workshops, bringing young entrepreneurs from Italy and Turkey together to work on prospective start-up ideas, learn about internationalization of companies, engage in cultural dialogue and meet potential investors. The program was organized with the collaboration of University of Genoa and internationally known companies from Italy and Turkey such as Ansaldo and Borusan. • Attended seminars and participated actively in lectures and round table discussions on various themes of interest. • Presented and worked on six different projects including individual and group projects. • Attended testimonials given by professional entrepreneurs with more than ten years of experience.



Radyo Bilkent

• Türkiye
• Media Production
• 1 - 100 Employee

• Project Manager, Training Manager, DJ

  • Jan 2008 - Sep 2011

  Bilkent's Ankara based, commercial radio station. • Created and implemented a recommendation system based on time, genre and release date using a radio simulation software, which increased the number of listeners by 300% and revenue from advertising by 65%. • Managed, designed and implemented in-house training programs for over 100 radio staff and new comers. • Produced and presented my own electronic-music show for over 3 years. Bilkent's Ankara based, commercial radio station. • Created and implemented a recommendation system based on time, genre and release date using a radio simulation software, which increased the number of listeners by 300% and revenue from advertising by 65%. • Managed, designed and implemented in-house training programs for over 100 radio staff and new comers. • Produced and presented my own electronic-music show for over 3 years.



NETAŞ

• Türkiye
• IT Services and IT Consulting
• 700 & Above Employee

• Electrical and Electronics Engineer - Summer Intern

  • Jun 2011 - Jul 2011

  • Worked on C++ projects and prepared presentations on SIP communications. • Worked on C++ projects and prepared presentations on SIP communications.



İsdemir

• Mining
• 700 & Above Employee

• Electrical and Electronics Engineer - Summer Intern

  • Jun 2010 - Jul 2010

  • Designed and controlled manufacturing systems using PLC techniques. • Assisted senior engineering staff with various QA and performance assessment tasks throughout the manufacturing line. • Designed and controlled manufacturing systems using PLC techniques. • Assisted senior engineering staff with various QA and performance assessment tasks throughout the manufacturing line.