Account Coordinator

• Oct 2022 - Present

Digital and VIP Intern

• Jul 2022 - Aug 2022

• Curated influencer and VIP target lists tied to specific launches or initiatives for a range of beauty, fashion, wellness and lifestyle brands including Aldo, Hoka, Lalo, Living Proof, Live Tinted, Yasso, Sol de Janeiro and Boy Smells • Audited brand competitors, conducted industry trend research and drafted pitches for talent outreach • Assisted in digital reporting measures such as clipping and monitoring for brand coverage • Created content briefs and mood boards for clients • Curated influencer and VIP target lists tied to specific launches or initiatives for a range of beauty, fashion, wellness and lifestyle brands including Aldo, Hoka, Lalo, Living Proof, Live Tinted, Yasso, Sol de Janeiro and Boy Smells • Audited brand competitors, conducted industry trend research and drafted pitches for talent outreach • Assisted in digital reporting measures such as clipping and monitoring for brand coverage • Created content briefs and mood boards for clients

Director Of External Affairs

• May 2021 - May 2022

• Managed public relations, ad sales, merchandise, marketing, finance, social media, brand ambassadors and production for the largest student-run lifestyle and fashion publication in the nation (160+ creative individuals) for Issues 07 & 08• Collaborated with editorial and creative teams to conceptualize each issue, assisted in casting and styling diverse groups of models, organizing six photo shoots per issue, and editing all articles and blogs• Directed social media strategy of curated and original content, resulting in an overall 40% increase in followers on Instagram• Facilitated staff professional development for Issue 07 & 08 by organizing Zoom workshops with guest speakers from Cosmopolitan, L’Oreal, Heart of Sun Swim and Tim Quinn Beauty• Hosted Strike GNV's second runway show, featuring 56 original looks to over 200 guests with proceeds donated to Peaceful Paths Domestic Abuse Network• Organized and hosted House of Strike, Strike GNV’s first art exhibition/auction that showcased garments custom designed by students to over 200 guests. Successfully auctioned off the main garment piece from each of the seven sets with all proceeds donated to The Pride Community Center of North Central Florida (PCCNCF)• Developed and facilitated mutual partnerships with The How Bazaar, Bazar and Home From College• Led recruitment of over 500 applicants for Issues 07 and 08• Led external teams during Camp Strike, a 48-hour long orientation for new and returning staff members • Trained emerging Strike Magazine’s teams from Vanderbilt and the University of South Florida on external affairs management with a strong focus on marketing, finance and public relation strategies• Hosted the Issue 07 & 08 launch parties, each featuring vintage vendors, jewelry designers, and entertainment for 200+ guests• Generated the largest revenue to date ($13,600+) through the sale of print editions, custom merchandise, and ticket and ad sales for Issue 07 Show less

Director of External Affairs Assistant

• Sep 2020 - May 2021

• Served as an assistant editor for a student-led lifestyle publication with 150+ staff members dedicated to art, fashion and pop culture for Issues 05 and 06• Assisted in managing and advising all external affairs including marketing, finance, social media, public relations, ad sales, merchandise, and brand ambassador teams • Built strategic partnerships with businesses including A24, Posterfi, and Rent the Runway• Directed social media strategy of curated and original content resulting in a 23% increase in followers in the first 4 months• Facilitated staff professional development by organizing Zoom workshops with guest speakers from Tommy Hilfiger, Saks Fifth Avenue, Rent the Runway, Revolve and SKIMS• Organized and executed Strike UF's first responsibly sourced drive-up fashion runway show featuring three themes, 30 outfits and an audience of 170+ people Show less

Director Of Public Relations

• Jan 2020 - Sep 2020

• Managed a nine-member public relations team • Developed creative campaigns and determined budgets and maintain brand image• Organized virtual events for staff members to stay connected during the pandemic • Planned and executed a seven-day social media blitz during COVID-19 quarantine celebrating the launch of Issue 04 • Promoted the magazine through in-feed posts, videos and Instagram TV. 100K+ impressions and a 4.8% increase in followers generated from this release

Public Relations Assistant

• Sep 2019 - Jan 2020

• Created social media advertisements to generate awareness of Strike UF and promote various events• Held weekly fundraisers to sell merchandise• Planned and helped execute the magazine’s highly successful third launch party for 250+ guests. Determined the venue, created guest lists, hired caterers and entertainment, and solicited vendors, retailers and local restaurants to participate• Organized a flash mob runway show and oversaw the raffles at Issue 03 launch party

Student

• Aug 2018 - May 2022

Former public relations major with a minor in Spanish Former public relations major with a minor in Spanish

Sales Development Intern

• Feb 2020 - Apr 2021

• Organized sales campaigns for multiple businesses in retail, energy and technology • Researched business-to-business sales opportunities to build lists of qualified prospects for client companies • Solicited qualified sales leads on behalf of client companies • Arranged demonstrations of products and services • Organized sales campaigns for multiple businesses in retail, energy and technology • Researched business-to-business sales opportunities to build lists of qualified prospects for client companies • Solicited qualified sales leads on behalf of client companies • Arranged demonstrations of products and services

Public Relations Assistant

• Sep 2018 - Sep 2020

• Designed and managed all social media platforms • Ensured Tri Delta had a prominent and positive representation throughout campus • Promoted and helped organize philanthropy and social events • Designed and managed all social media platforms • Ensured Tri Delta had a prominent and positive representation throughout campus • Promoted and helped organize philanthropy and social events

Dance Marathon Fundraiser

• Sep 2018 - Sep 2020

• Represented Delta Delta Delta sorority as a dancer in the 2019 Dance Marathon • Personally raised over $1200 for Miracle Network Dance Marathon to benefit Children’s Miracle Network Hospitals • Participated in a variety of events and group fundraisers to raise awareness and money for Miracle Network Dance Marathon, including the 26 hour dance marathon • Represented Delta Delta Delta sorority as a dancer in the 2019 Dance Marathon • Personally raised over $1200 for Miracle Network Dance Marathon to benefit Children’s Miracle Network Hospitals • Participated in a variety of events and group fundraisers to raise awareness and money for Miracle Network Dance Marathon, including the 26 hour dance marathon

Philanthropy

• Sep 2018 - Sep 2019

• Organized fundraising opportunities and events to raise money for St. Jude’s Children's Research Hospital • Prepared and promoted all preliminary aspects of these events, including scheduling meetings and distributing spirit wear and developing incentives to motivate volunteers and optimize fundraising efforts • Collaborated with Pura Vida Bracelets and local Gainesville restaurants to raise awareness and funds to benefit St. Jude’s Children's Research Hospital • Organized fundraising opportunities and events to raise money for St. Jude’s Children's Research Hospital • Prepared and promoted all preliminary aspects of these events, including scheduling meetings and distributing spirit wear and developing incentives to motivate volunteers and optimize fundraising efforts • Collaborated with Pura Vida Bracelets and local Gainesville restaurants to raise awareness and funds to benefit St. Jude’s Children's Research Hospital