Bryan Stuke

Simpactful Senior Partner | Principal at Simpactful
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Location
Springfield, New Jersey, United States, JE

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Experience

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Simpactful Senior Partner | Principal
      • 2015 - Present

      Summit, NJ Founding member of this CPG/Retail Consulting Firm, a network of the industry's best and brightest who have proven experience in leading, innovating, and making an impact at top corporations. We provide a broad range of expertise across all aspects of consumer product business functions and all leading and emerging retailers and channels. Simpactful. Proven. Connected. Results.

    • United States
    • Manufacturing
    • 700 & Above Employee
    • Vice President | Drug Channel | North America
      • 2009 - 2015

      Clark, NJ Chosen to lead and focus on the Drug Channel, the most strategic and profitable channel in the company’s portfolio. Charged with delivering volume, sales, share and profit results for P&G's business comprised of customers including CVS, Walgreens, Rite Aid, McKesson, Cardinal Health and Amerisource Bergen, with $3+ Billion in sales across all retail categories. Directed a team of 125 (sales, marketing, finance, logistics, IT, consumer research, HR) to create and execute differentiated marketing… Show more Chosen to lead and focus on the Drug Channel, the most strategic and profitable channel in the company’s portfolio. Charged with delivering volume, sales, share and profit results for P&G's business comprised of customers including CVS, Walgreens, Rite Aid, McKesson, Cardinal Health and Amerisource Bergen, with $3+ Billion in sales across all retail categories. Directed a team of 125 (sales, marketing, finance, logistics, IT, consumer research, HR) to create and execute differentiated marketing and business development strategies to drive clear competitive advantage for individual customers and the channel.

    • Vice President | Drug and Dollar Channels | North America
      • 2005 - 2009

      Clark, NJ Selected to redesign and grow the under-developed Drug (CVS, Walgreens, Rite Aid, Drug Wholesalers) and Dollar Channels (Dollar General and Family Dollar), during a period of transition. Managed a multifunctional team of resources to create and deliver field selling plans and capabilities to meet key sales objectives for a $3+ Billion business. Led coaching, training and personal development for both the Drug and Dollar Channel organizations. Spearheaded a restructure initiative which increased… Show more Selected to redesign and grow the under-developed Drug (CVS, Walgreens, Rite Aid, Drug Wholesalers) and Dollar Channels (Dollar General and Family Dollar), during a period of transition. Managed a multifunctional team of resources to create and deliver field selling plans and capabilities to meet key sales objectives for a $3+ Billion business. Led coaching, training and personal development for both the Drug and Dollar Channel organizations. Spearheaded a restructure initiative which increased the efficiencies across both organizations.

    • Vice President | East Region US | Puerto Rico | North America
      • 2001 - 2005

      Bloomfield, NJ Selected to lead and deliver top and bottom line results for all customers in the East Region including C&S Wholesale, Ahold, BJ's, Delhaize, Publix, Winn Dixie, Wakefern, Pathmark, A&P and Toys R'​ Us. Accountable for P&G's business in Puerto Rico comprised of customers including Wal-Mart, Sams, Costco, Walgreens, and Pitusa. Led a team representing all functions (sales, marketing, finance, logistics, IT, consumer research, HR) with $3+ Billion in sales. Developed clear and differentiated… Show more Selected to lead and deliver top and bottom line results for all customers in the East Region including C&S Wholesale, Ahold, BJ's, Delhaize, Publix, Winn Dixie, Wakefern, Pathmark, A&P and Toys R'​ Us. Accountable for P&G's business in Puerto Rico comprised of customers including Wal-Mart, Sams, Costco, Walgreens, and Pitusa. Led a team representing all functions (sales, marketing, finance, logistics, IT, consumer research, HR) with $3+ Billion in sales. Developed clear and differentiated strategies and plans to win in the marketplace.

    • Vice President | Global Cosmetics/Beauty Care
      • 1998 - 2001

      Hunt Valley, MD Selected by AG Lafley to run Global Sales for the cosmetics and fragrance business including iconic brands: Cover Girl®, Max Factor™, SK- 11®, Gucci®, Hugo Boss® and Dolce & Gabbana. Subsequently assumed Global Sales for the Personal Beauty Care brands for a total $4 Billion in sales including category leading brands such as: Olay®, Old Spice®, Secret® and Safeguard®. Developed consistent "go to market" strategies for all Global Personal Beauty Care brands with specific focus on drug/pharmacy… Show more Selected by AG Lafley to run Global Sales for the cosmetics and fragrance business including iconic brands: Cover Girl®, Max Factor™, SK- 11®, Gucci®, Hugo Boss® and Dolce & Gabbana. Subsequently assumed Global Sales for the Personal Beauty Care brands for a total $4 Billion in sales including category leading brands such as: Olay®, Old Spice®, Secret® and Safeguard®. Developed consistent "go to market" strategies for all Global Personal Beauty Care brands with specific focus on drug/pharmacy expansion and store coverage. Reported directly to P&G President Susan Arnold.

    • Sales Director | US Cosmetics and Fragrances | US
      • 1994 - 1998

      Hunt Valley, MD Promoted and repatriated to lead National Sales for the US Cosmetics and Fragrances business. Charged to drive the integration of the acquired Noxell and Max Factor companies into P&G. Focused turning-around the business achieve profitability.

    • National Sales Manager | Canadian Health, Beauty and Food | Canada
      • 1992 - 1994

      Toronto, Canada Relocated as expat for key international assignment running the Canadian Health, Beauty and Food businesses, covering all of Canada, including total corporate brand responsibility for the Province of Ontario.

    • Division Sales Manager | Richardson Vicks Health Care | East Region US
      • 1980 - 1992

      New Jersey Market Manager | Health and Beauty Care | Mid-Atlantic Region, US | 1989-1990 Division Sales Manager | Beauty Care | East Region, US || 1988-1989 District Manager | NY Beauty Care | New York Metro Area | 1985-1988 District Manager | Beauty Care National Accounts | North America | 1984-1985 Unit Manager | NY Beauty Care | Metro, NY | 1981-1984 Sales Representative | NY Toilet Goods | New York, NY | 1980-1981

Education

  • Cornell University
    BS | Bachelor of Science, Business Administration and Management, General

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