Experience

AGIA Affinity

• United States
• Insurance
• 100 - 200 Employee

• Client Marketing Manager

  • Dec 2021 - Present

• Associate Marketing Manager

  • Jan 2018 - Jan 2022

• Marketing Project Specialist

  • Jan 2016 - Jan 2018

• Marketing Coordinator

  • Apr 2010 - Jan 2016

  - Project Management and execution of acquisition direct mail/email/upgrade & retention campaigns - Work directly with carriers and clients to obtain campaign content approval - Work with Creators to develop successful direct mail campaigns with messaging that appeal to needs of the client, carrier, and the member. - Analyze performance and ROI of acquisition direct mail/email/upgrade & retention campaigns - Manage internal communication with teams discuss mail strategy, creative… Show more - Project Management and execution of acquisition direct mail/email/upgrade & retention campaigns - Work directly with carriers and clients to obtain campaign content approval - Work with Creators to develop successful direct mail campaigns with messaging that appeal to needs of the client, carrier, and the member. - Analyze performance and ROI of acquisition direct mail/email/upgrade & retention campaigns - Manage internal communication with teams discuss mail strategy, creative direction and previous campaign analytics. - Pre- and Post-Mail data analytics: trends in increase/decrease in membership, age, membership designations, status, - Utilizing Statmod for statistical significance/validity testing, projecting confidence levels of probable success for campaigns, response rate projections, etc. - New client onboarding process and implementation - Manage and distribute monthly compendiums output from our project management program - Proof Reading (insurance and non-insurance materials) for grammar, punctuation, graphic inconsistencies, client and carrier specific requirements, image resolution, colors/bleeds, laserfill, etc. - Periodically write/develop client communications such as advertisements, email content, etc. - Assist in the business requirement for the infrastructure of an in-house designed database for job & form # tracking - Assigned to a team to assist in the development and requirement for a project management tool that would assist in the execution of our campaigns, be a more user-friendly interface, assist in high-level project communications, and speak to other revenue generating reporting and forecasting programs - Periodic member interaction when obtaining testimonials, client satisfaction surveys, etc.

• Junior Print Buyer

  • Feb 2008 - Apr 2010

• Marketing Assistant

  • Feb 2005 - Feb 2008

• Customer Service Representative

  • Aug 2003 - Feb 2005

  - Answered customer calls for various affiliations - product questions, beneficiary confirmations, claims questions, explaining benefits, eligibility, etc. - Written Correspondence: Troubleshooting high-visibility member concerns, questions, escalations - Receive and input member insurance applications, route for underwriting - Assigned to a Special Task Force Team for implementation of new business: update member accounts, process member payments, update product eligibility… Show more - Answered customer calls for various affiliations - product questions, beneficiary confirmations, claims questions, explaining benefits, eligibility, etc. - Written Correspondence: Troubleshooting high-visibility member concerns, questions, escalations - Receive and input member insurance applications, route for underwriting - Assigned to a Special Task Force Team for implementation of new business: update member accounts, process member payments, update product eligibility, documenting paper trails of payments received.