Bruce McDonald
Business Development at Clear Grain Exchange- Claim this Profile
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Bio
Experience
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Clear Grain Exchange
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Australia
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IT Services and IT Consulting
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1 - 100 Employee
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Business Development
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Aug 2019 - Present
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bj-marketing
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Adelaide, Australia
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Principal Consultant
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Feb 2013 - Present
Strategic marketing consultancy, offering end-to-end services, from planning to execution, including research & analysis, campaign planning & program development, competitve product postioning & branding. Strategic marketing consultancy, offering end-to-end services, from planning to execution, including research & analysis, campaign planning & program development, competitve product postioning & branding.
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Australian Grain Growers Co-operative
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Australia
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Food and Beverage Services
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Chief Executive Officer
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Sep 2015 - Jul 2018
The Australian Grain Growers Co-op is a 100% Australian grower owned and controlled grain marketing business which provides managed grain marketing products for wheat and feed barley and trading access to all commodities listed on the Clear Grain Exchange. The Australian Grain Growers Co-op is a 100% Australian grower owned and controlled grain marketing business which provides managed grain marketing products for wheat and feed barley and trading access to all commodities listed on the Clear Grain Exchange.
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Viterra Canada
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Transportation, Logistics, Supply Chain and Storage
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700 & Above Employee
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Manager, Pools & Product Development
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2011 - Feb 2013
Responsible for leadership and management of the planning, development and implementation of a range of business wide products and grain pools, commercial strategies and programs to secure significant grain & agri-product volumes ans business revenues. Responsible for leadership and management of the planning, development and implementation of a range of business wide products and grain pools, commercial strategies and programs to secure significant grain & agri-product volumes ans business revenues.
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General Manager
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2007 - 2010
Responsible for leadership and management of the planning, development and implementation of a range of customer (woolgrower) focused, commercial strategies and programs to secure significant (upstream) wool volumes for supply chain management (downstream) to international sales values around $50million. Responsible for leadership and management of the planning, development and implementation of a range of customer (woolgrower) focused, commercial strategies and programs to secure significant (upstream) wool volumes for supply chain management (downstream) to international sales values around $50million.
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AWB Limited
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Melbourne, Australia
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Marketing Director
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1994 - 2006
various divisions & responsibilities 2003 to 2006 - International Sales & Marketing Responsible for leadership and management of the planning, development and implementation of a range of customer focused, commercial marketing strategies and programs to achieve international sales volumes of around 20million tonnes of wheat, valued at more than AUD4billion per annum.1994 to 1998 - International Market Promotions 2002 to 2003 - National Pool Marketing Strategy Responsible for leadership, direction and effective management of marketing strategies and programs to better position AWB National Pool (AUD4billion) and its associated businesses with grain growers and industry stakeholders. 2000 to 2002 - Corporate Affairs Strategic marketing role responsible for developing and implementing corporate marketing programs to grain growers and associated stakeholders for a range of AWB products & services, including company positioning for public listing. 1998 to 2000 - National Acquisition Network Responsible for developing and implementing targeted marketing programs to grain growers and associated stakeholders for a ‘start-up’ services division to improve AWB business performance. 1994 to 1998 - International Market Promotions (Australian Wheat Board) Responsible for developing and implementing marketing programs to stimulate demand for and commitment to purchase Australian wheat among international customers. Show less
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Comcall Partners
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Melbourne, Australia
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Group Account Director
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1989 - 1994
Responsible for performance of client services and manager of creative and production teams responsible for design, development and implementation of strategic marketing, advertising and communication programs for a range of clients including ICI and IAMA. Accountable for client service, business profit and cash flow. Responsible for performance of client services and manager of creative and production teams responsible for design, development and implementation of strategic marketing, advertising and communication programs for a range of clients including ICI and IAMA. Accountable for client service, business profit and cash flow.
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WA Department of Agriculture
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Perth, Australia
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Agricultural Advisor
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1985 - 1989
Leader of advisory team responsible for development, implementation and co-ordination of applied research and extension programs aimed at improving farm productivity and profitability. Leader of advisory team responsible for development, implementation and co-ordination of applied research and extension programs aimed at improving farm productivity and profitability.
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Institute for Aboriginal Development
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Northern Territory, Australia
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Agricultural Economist
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1984 - 1984
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Mountain View Enterprises
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Orange, NSW
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Farm Manager
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1982 - 1983
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Education
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University of New England (AU)
Bachelor of Rural Science, Science & Agricultural production & productivity