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Bruce Maguire profile image

Bruce Maguire

Consultant at <span class="not-italic font-text_font lg:text-[18px] text-[16px] font-bold claimed">Carve Communications</span>
Intro Book
Seasoned marketing communications expert with 43 years of experience in consumer products and public relations.
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Location
New York City Metropolitan Area, US
Skills
  • Marketing Communications
  • Toys
  • Public Relations
  • Consumer Products
  • Publicity
  • Show all
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Bio

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Bruce Maguire is a seasoned marketing communications expert with 43 years of experience in consumer products, toys, and public relations. He has held leadership positions at Freeman Public Relations, Southard Freeman Communications, and Mattel/Tyco Toys, developing and executing award-winning PR programs for top brands. With a strong background in marketing strategy, media relations, and brand development, Bruce has worked with industry giants and start-up companies alike, providing expertise in trade shows, publicity, and social media marketing.

Experience

  • Freeman Public Relations
    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • President
      • Jul 1980 - Present

      Marketing communications firm specializing in consumer products, toys, licensing, trade shows, etc. Clients range from industry giants to start-up companies as well as US based and European/Far East based companies. Current and former clients include: Petmate pet products, Playmobil, Zing, Epoch Everlasting Play (Calico Critters), YULU, Mattel, Fisher-Price, ShedRain Umbrellas, Redwood Ventures, American Plastic Toys, Hog Wild, EggMazing, Prime Time Toys, Entenmann's Baked Goods, Sara Lee Snacks, Far Out Toys Cloud B, Yu-Gi-Oh!, EB Brands, App Smart Learning, Joester-Loria Group, Radica, Jeep Consumer Products, XQ-Toys (China), TOSY (Vietnam), Meccano/Erector (France), GrowUms, Rockboard, Gund, Wish Factory, toy entrepreneurs (Marty Abrams, Charles Ting, Scott Bachrach), Architec Housewares, Totes Umbrellas, Asmodee Games (France/Canada), Rockboard, Wonderworld Toys (Thailand), Floppets, PartyLite Candles, and more.

    • Publicist, AE, SAE, VP, SVP
      • Jul 1980 - Apr 1995

      Joined agency in 1980, became partner in 1986, CEO in 1995.

  • Southard Freeman Communications
    • Greater New York City Area
    • President
      • Jan 2017 - Jul 2018
      • Greater New York City Area

      President of Southard Freeman Communications, a PR and Marketing Communications Agency created by combining two award-winning firms: Southard Communications and Freeman Public Relations. Amicably returned to two separate agencies in July, 2018.

  • Mattel/Tyco Toys
    • PR/IR/Corporate Communication Consultant
      • 1980 - 1997

      Responsible for developing and executing award winning PR programs for broad range of toys including Tickle Me Elmo, TMX Elmo, Matchbox, Tyco R/C, Magna Doodle, Little People, Power Wheels, Sing-a-ma-Jigs and 100+ other products and brands. Oversaw corporate/ investor relations for Tyco and was ...

  • Tyco Toys Inc.
    • Communications Consultant
      • 1980 - 1997
  • Burson-Marsteller
    • Greater New York City Area
    • Intern
      • 1979 - 1980
      • Greater New York City Area
  • Utica College
    • Graduate
      • 1976 - 1980

Education

  • 1976 - 1980
    Utica University
  • 1972 - 1976
    Comsewogue High School

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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