Bruce Maguire
President at Freeman Public Relations- Claim this Profile
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Bio
Experience
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Freeman Public Relations
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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President
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Jul 1980 - Present
Marketing communications firm specializing in consumer products, toys, licensing, trade shows, etc. Clients range from industry giants to start-up companies as well as US based and European/Far East based companies. Current and former clients include: Petmate pet products, Playmobil, Zing, Epoch Everlasting Play (Calico Critters), YULU, Mattel, Fisher-Price, ShedRain Umbrellas, Redwood Ventures, American Plastic Toys, Hog Wild, EggMazing, Prime Time Toys, Entenmann's Baked Goods, Sara Lee Snacks, Far Out Toys Cloud B, Yu-Gi-Oh!, EB Brands, App Smart Learning, Joester-Loria Group, Radica, Jeep Consumer Products, XQ-Toys (China), TOSY (Vietnam), Meccano/Erector (France), GrowUms, Rockboard, Gund, Wish Factory, toy entrepreneurs (Marty Abrams, Charles Ting, Scott Bachrach), Architec Housewares, Totes Umbrellas, Asmodee Games (France/Canada), Rockboard, Wonderworld Toys (Thailand), Floppets, PartyLite Candles, and more.
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Publicist, AE, SAE, VP, SVP
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Jul 1980 - Apr 1995
Joined agency in 1980, became partner in 1986, CEO in 1995.
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Southard Freeman Communications
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Greater New York City Area
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President
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Jan 2017 - Jul 2018
President of Southard Freeman Communications, a PR and Marketing Communications Agency created by combining two award-winning firms: Southard Communications and Freeman Public Relations. Amicably returned to two separate agencies in July, 2018. President of Southard Freeman Communications, a PR and Marketing Communications Agency created by combining two award-winning firms: Southard Communications and Freeman Public Relations. Amicably returned to two separate agencies in July, 2018.
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PR/IR/Corporate Communication Consultant
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1980 - 1997
Responsible for developing and executing award winning PR programs for broad range of toys including Tickle Me Elmo, TMX Elmo, Matchbox, Tyco R/C, Magna Doodle, Little People, Power Wheels, Sing-a-ma-Jigs and 100+ other products and brands. Oversaw corporate/ investor relations for Tyco and was entrenched in Toy Fair PR activities for Mattel's brands for 30+ years. Responsible for developing and executing award winning PR programs for broad range of toys including Tickle Me Elmo, TMX Elmo, Matchbox, Tyco R/C, Magna Doodle, Little People, Power Wheels, Sing-a-ma-Jigs and 100+ other products and brands. Oversaw corporate/ investor relations for Tyco and was entrenched in Toy Fair PR activities for Mattel's brands for 30+ years.
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Communications Consultant
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1980 - 1997
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Burson-Marsteller
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United States
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Public Relations and Communications Services
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500 - 600 Employee
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Intern
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1979 - 1980
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Graduate
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1976 - 1980
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Education
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Utica University
BS, PR/Journalism -
Comsewogue High School