Bruce Leto, Jr. - MBA

Business Owner at Dynamic Wave Consulting
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Contact Information
Location
Greater Philadelphia
Languages
  • Latin -

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Austin Lescanec

Bruce has been contributing to our coaching staff with data and analytics by creating the scouting reports before each game. These scouting reports are helpful not just to myself, as the pitching coach calling pitches, but also the rest of our coaching staff and players with defensive alignments. Having Bruce’s scouting reports eliminates a good chunk of the amount of research and time I have to dedicate to creating my gameplans because I have all of the aggregated data right in front of me. I am very appreciative of the time and effort he has taken to provide this valuable asset to our coaching staff.

Samuel Kang

I've been lucky enough to work directly with Bruce for the last year. Bruce is a joy to work with and always brings a positive attitude and he always provides strategic value to his clients. With an ever-changing industry, Bruce is constantly changing and he is always eager to learn a new skill or new offering. I can't say enough good things about Bruce! It's been a delight to work alongside him.

Karina Wiener, MSS, LSW

Bruce and Lauren addressed the issues in our SEO through a multi-pronged approach (including Google Ads, Google My Business, Blog and Social Media recommendations, and more) and now our web presence on Google is significantly higher, resulting in a steady stream of new people in our programs (which was not happening at all before working with Dynamic Wave Consulting). They were flexible with their timeline and helped us to stay within our budget. Most importantly, they taught me how to do what they did so that I can maintain my web presence moving forward.

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Credentials

  • Microsoft PowerPoint Certification
    LinkedIn
    Jan, 2020
    - Sep, 2024
  • SharePoint Certification
    LinkedIn
    Jan, 2020
    - Sep, 2024
  • Microsoft Excel 2013 Certification
    LinkedIn
    Oct, 2019
    - Sep, 2024
  • Lifeguard Certification
    Schoen Safety in Newtown Square, PA
    Jun, 2012
    - Sep, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Business Owner
      • May 2020 - Present

      Dynamic Wave Consulting focuses on solidifying your brand first - with a compelling call to action. It goes without saying that an award-winning website design is just the first step of the process. It’s the clicks, impressions, SEO, backlinking, and strategic marketing tools that we provide to help you take your business to the next level. Cut through the noise – generate REAL leads to your site, and learn exactly how to optimize your site for search consoles. Partnered with the Villanova School of Business, Stradley Ronon Stevens and Young, Steve Butcher, Uptown Modified, St. John Vianney, Value Prop, General Insurance Brokerage, Kai Zen Media, South Ardmore Baseball, and MONTO Today – Dynamic Wave Consulting has established connections in the Philadelphia, tri-state, and national areas! Featured Clients include: - Stradley Ronon Stevens & Young - North American Pickleball Association - Winnies Manayunk - St. John Vianney - Uptown Modified - Steve Butcher - Thrasymachus Venture Partners - Value Proposition (partnered with the Villanova School of Business) - ThankX - Goodness Bowls Featured Awards: Davey Awards 2021, CSS Nomination, Global Music Awards 2020/2021, UpCity Excellence Contact me at 610-316-1112 or bgl234@nyu.edu to schedule your 15 minute FREE brand consultation. Show less

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Assistant Baseball Coach
      • Jan 2023 - Present

      - Assisting Coach Vinny Gallo and Austin Lescanec by pulling (and aggregating) extensive scouting, analytics reports, and spray charts of opposing hitters to provide to our pitching staff. - Won Eastern Divisional Title, 2023 - Assisting Coach Vinny Gallo and Austin Lescanec by pulling (and aggregating) extensive scouting, analytics reports, and spray charts of opposing hitters to provide to our pitching staff. - Won Eastern Divisional Title, 2023

    • IT Services and IT Consulting
    • Director of Sales and Project Management
      • Dec 2018 - Dec 2021

      - Worked to grow web design/media management startup to a 115+ (“75”) client portfolio; profitable business in year one (FY19). - Designed (front-end) websites to a perfect 5-star satisfaction rating (on both Google and Wix, through May 2020). - DWA featured as the Top-Rated/Listed Wix Partnering Firm in Philadelphia Region, April-May 2020 - Managed major client accounts in local and regional areas. - Directed Sales and Project Management endeavors - Trained new sales reps, as well current staff members, on industry best practices and strategies - B2B/B2C cultivation, solicitation, and account management (client relations). - Liaised between designers and clients regarding web design, marketing, SEO, analytics, mobile optimization, and domain needs Www.designwithartisan.com Clients include: Center Space Pilates, Kale Yeah! Philly, ABKCO, Nova Sign Group, SkyScape, Coordinated Health Center LLC, Main Line Acupuncture, AM Soils, Blueberry Nutrition, Philadelphia Amateur Baseball, Arrowroot Pharmacy, 3D Virtual Group, Bimini Juice Bar, and more! Show less

    • Commissioner
      • Jul 2016 - Apr 2021

      Executive Commissioner of a recreational baseball league in Lower Merion Township (of the Greater Philadelphia Area). From the league's inception (July 2016), my responsibilities have included the following: - Management of over 80 amateur/recreational baseball players in the Greater Philadelphia Area. - Creation, management, and coordination of league webpage (www.southardmorebaseball.com). - Registration of league through ECTB for team insurance. - Documentation and updates of SABL financial statements. - Weekly mass communication efforts via social media to player constituent pool. - Assembling rosters for weekly games. - Solicitation for league donations and collection of registration fees. - Coordination of "inter-league" games against other townships. - Coordination of field availability and logistics with township (Lower Merion). - Management of SABL administrative staff. Show less

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Director of Development and Fundraising
      • Jan 2019 - Jan 2020

      - Implemented donor strategies, sponsorship goals, financial objectives, and oversight of marketing and development program from 2017 to present- Planned and coordinated first-ever “Make Every Breath Count” Gala in 2017, which grossed over $92,000 in revenue- Increased contributed and earned revenue at TAB by over 91% since employee start date (FY17 to FY18 budgetary differential).- Secured first-ever pipeline donation from Philadelphia Fund Alliance in Nov. 2018 ($95,000 funding agreement)- Oversaw marketing employees from start date, through employee termination, while providing strategic marketing and development consultation (and committee oversight)- Created, hired, and managed the first-ever Take A Breather internship program- Other skills utilized at Take A Breather Foundation:o Microsoft Excel & Office proficiencyo CRM (Donor Snap and ETapestry) managemento Data Analysis regarding giving trends and lapsed donors Show less

    • Associate Director of Development and Fundraising
      • Apr 2017 - Dec 2018

      Job responsibilities include, but not limited to:- Planning and coordination of first-ever "Make Every Breath Count" Gala in the Fall of 2017, which grossed over $90,000 in revenue. - Assembling, managing, and overseeing tasks of Gala Planning and Silent Auction Committees.- Assistance with all TAB events, including corporate sponsorship solicitations and ticket sales.- Cultivation, solicitation, and stewardship of individual donors and corporate sponsors up to $10,000.- Grant requests and funding proposals for corporate sponsors of TAB events.- Establish and manage database system (CRM) of donors via Blackbaud's ETapestry system. - Establish Annual Giving program; solicitations twice annually. - Coordinating "End of Year" Giving Appeal in FY17, which resulted in over $15,000 in individual donations.- Manage and oversee TAB internship program and Marketing Assistant.- Oversee TAB's marketing platform and provide strategic recommendations based on relevant metrics and viewer engagement. Show less

    • United States
    • Music
    • 1 - 100 Employee
    • Membership Manager
      • Feb 2016 - Mar 2017

      My responsibilities included the following: -Lower/mid-level donor ("member") solicitation, stewardship, cultivation, and management. -Lapsed donor analysis and direct mail appeal creation -Fiscal year analysis and comparison regarding donor composition in Curtis "Friends" program -Assistance with volunteer engagement collaboration - the "Friends Board." -Redefining membership benefits for patrons -Email coordination, collaboration, and communication to nearly 1,000 Curtis donors. -Assistance with Crescendo Club (young professional) events, cultivation, and staffing. -Scheduling, planning, and coordinating member events, ranging from open Curtis Symphony Orchestra dress rehearsals, to master classes, to "Insider Events". -Research regarding digital Annual Giving strategies of competitor organizations. -Assisting Tony Brown (Director of Annual Giving) with everyday responsibilities. Accomplishments: -Worked with Annual Giving department to achieve an all-time record for most Annual Fund "Friends" donors in a given fiscal year (FY16). -Helped to increase Annual Fund "Friends" participation by 15% over previous fiscal year. -Over 40% success rate with phone solicitations to "lapsed donors" of the Friends of Curtis during concluding chapter of FY16. -Raised over $20,000 from lower level donors ($1,250 and below) in under two months' time period (end of fiscal year push) through cultivation, phone, and email solicitation efforts. -Over 75% response rate (averaged) for membership renewal appeals during October, November, and December month cycles of FY17. - Helped to achieve AF Friends Goal ($1.05M) during FY17. Show less

    • College Aide Analyst
      • Nov 2014 - Dec 2015

      Culturals and Libraries Unit My responsibilities included the following: - Budgetary/data analysis regarding cultural capital commitment trends taken during the Bloomberg Administration (FY 03-14). - Analysis, funding assessment, and subsequent approval (or return) of capital new needs requests for cultural organizations/library system branches in NYC proper ("Certificate to Proceed"​ Reports). - Expense budgetary briefing memo's regarding "personal services"​ (PS) and "other than personal services"​ (OTPS) requests. - Meeting attendance with various City officials and employees of the New York City Department of Cultural Affairs (DCLA). - Research of New York City's various library systems (QBPL, NYPL, BPL, and NYRL) and data analysis regarding underlying factors affecting weekly operating hours. - Research/compilation of expense and capital fundraising efforts (past and present) of New York City's public library systems (QBPL, NYPL, BPL, and NYRL) and Cultural Institutions Groups (CIG's). Show less

    • United States
    • Spectator Sports
    • Development Intern
      • May 2013 - Aug 2013

      My responsibilities included the following: database entry, institutional research, phone calls to donors, working on the Board of Directors Handbook, and learning the basics of patron solicitation. My responsibilities included the following: database entry, institutional research, phone calls to donors, working on the Board of Directors Handbook, and learning the basics of patron solicitation.

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Development Intern
      • Mar 2013 - May 2013

      My responsibilities included the following: database entry, institutional research, phone calls to donors, solicitation of gifts for the Annual Golf Gala, and information packaging. My responsibilities included the following: database entry, institutional research, phone calls to donors, solicitation of gifts for the Annual Golf Gala, and information packaging.

    • Lifeguard/Swim Instructor
      • Jun 2012 - Aug 2012

      In addition to being a lifeguard at the well-known ESF Summer Camps (located at Episcopal Academy when I worked there), I also taught campers the basics of swimming. I helped these children learn the freestyle stroke, backstroke, kicking, breathing while swimming, and pool awareness. In addition to being a lifeguard at the well-known ESF Summer Camps (located at Episcopal Academy when I worked there), I also taught campers the basics of swimming. I helped these children learn the freestyle stroke, backstroke, kicking, breathing while swimming, and pool awareness.

Education

  • Villanova University
    Master of Business Administration - MBA, Business Administration and Management, General
    2019 - 2022
  • New York University
    Master's degree, Performing Arts Administration
    2014 - 2016
  • Haverford College
    Bachelor of Arts (B.A.), Music
    2010 - 2014
  • The Episcopal Academy
    High School Diploma, History
    2006 - 2010

Community

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