Experience

XContent Business Solutions (Pty) Ltd

• South Africa
• Software Development
• 1 - 100 Employee

• Chief Marketing Officer

  • Feb 2020 - Present



Auric Consulting (PTY) LTD

• South Africa
• Information Technology & Services
• 1 - 100 Employee

• Managing Director

  • Jul 2012 - Apr 2020

  an IT Consultancy Firm with a specialist focus on Microsoft Office 365, ESET Endpoint Security, POPI Compliance and SAP Concur Expense. Auric is headquartered in Cape Town, South Africa thus affording our clients, both local and international, a better price point and value proposition when looking for highly skilled consultants to assist on even the biggest projects. All senior individuals within the company have a strong career background in working or consulting for large organisations in South Africa and abroad.Our clients attest to our high level of work and integrity which we have instilled as core pillars, by which we operate. Visit https://auric.consulting for more.



Port of Salalah

• Consultant

  • May 2011 - Nov 2011

  Consultancy position focused on marketing and communications, both internal and external for the 2nd largest Container Terminal in the Middle East. This was project based from conceptualisation to implementation and was fixed term.



Concept LLC

• Snr. Manager

  • Mar 2010 - May 2011

  Senior Management position within a design and branding agency. The agency was responsible for a large number of new corporate brand development and corporate re-branding.



Intevents LLC

• Sr Manager

  • Dec 2007 - Dec 2009

  Sr. Manager Sports and Corporate EventsSenior Management position in the field of Event Management where I was responsible for the conceptualisation and management of local, regional and international sports and corporate events. Brand design and Management:I was responsible for the re-branding of Intevents LLC including conceptualising and defining the brand and developing tag line strategy. I was responsible for the conceptualisation and implementation of M2O; an experiential marketing business focused on supplying the event management industry with bespoke marketing solutions, as well as being responsible for branding and development of M2O, including logo and tag line and brand management. Business Development: I was jointly responsible for increasing new business both locally and internationally. Event Management: I was responsible for overseeing the day to day running of events across all spheres within the business including, budget setting, operations, marketing, sales, sponsorship and PR. Government Communications: I was responsible for ensuring continuous open dialogue with the local Omani Ministries including Tourism, Sports Affairs & Fisheries Wealth.Awards:• Awarded 2 Oman Web Awards for various websites in 2008• Awarded 3 Oman Web Awards for various websites in 2009Projects:GHEDEX, COMEX, Sinbad Classic, SchoolEx, Autumn Trade Fair, JobEx, Fujairah Classic, PoS 10th Birthday bash, Spring Fair Salalah, TransOman, Gulf Eco, Daleel Petroleum Visit, Intevents Re-branding, M2O launch.



The OITE Group

• Oman
• Events Services
• 1 - 100 Employee

• Sr Manager Marketing

  • 2007 - Dec 2009

  Sr. Manager MarketingResponsible for the entire marketing division and staff of the group of companies reporting to the Director of Sales and Marketing and the Managing Director.Marketing:Responsible for overseeing the marketing of the group and events through all formats including radio adverts, newsletters, corporate videos, photography shoots, product placement, e-marketing, social media marketing, sms campaigns, flyers, e-mailers, newsletters, pr, information booklets, websites, adverts and brochures.Oversaw all conceptualisation, design and production of all marketing material and peripherals required by the company.Brand design and Management:Responsible for the re-branding of Intevents LLC including conceptualising and defining the brand and developing tag line strategy. I was responsible for the conceptualisation and implementation of M2O; an experiential marketing business focused on supplying the event management industry with bespoke marketing solutions, as well as being responsible for branding and development of M2O, including logo and tag line and brand management. Business Development: Jointly responsible for increasing new business both locally and internationally. Event Management: I was responsible for overseeing the day to day running of events across all spheres within the business including, budget setting, operations, marketing, sales, sponsorship and PR. Government Communications: I was responsible for ensuring continuous open dialogue with the local Omani Ministries including Tourism, Sports Affairs & Fisheries Wealth.Awards:• Promotion to Sr. Manager Marketing • Awarded 2 Oman Web Awards for various websites in 2008• Awarded 3 Oman Web Awards for various websites in 2009Projects:GHEDEX, COMEX, Sinbad Classic, SchoolEx, Autumn Trade Fair, JobEx, Fujairah Classic, PoS 10th Birthday bash, Spring Fair Salalah, TransOman, Gulf Eco, Daleel Petroleum Visit, Intevents Re-branding, M2O launch.



Oman World Tourism

• Director Sales & Marketing

  • Sep 2006 - Dec 2007

  Director of Sales and Marketing Senior Management position within the Travel and Tourism/ DMC sectorMarketing: Responsible for overseeing the marketing of the company through all formats, Including – Brochures, new website, e-marketing, media, direct marketing, press releases, news letters, tradeshow representation and joint ventureBusiness Development: Responsible for all new international business in both the B2B and B2C sectors, through Direct Sales, Trade show representation and E-sales Ministerial Communications: Responsible for ensuring continuous open dialogue with the local Omani Tourism Ministry