Brooke Worden

Executive Vice President at Carmichael Lynch Relate
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Minneapolis-St. Paul Area
Skills

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Bio

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Credentials

  • PRSA College of Fellows
    PRSA College of Fellows
    Aug, 2020
    - Nov, 2024
  • Accredited in Public Relations
    Public Relations Society of America (PRSA)
    May, 2005
    - Nov, 2024
  • Graduate Certificate, Book and Magazine Publishing
    Rice University
    Jul, 1992
    - Nov, 2024

Experience

  • Carmichael Lynch Relate
    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Executive Vice President
      • Jul 2021 - Present

      Come together, stand apart. That’s our how and our why, neatly wrapped up so we never lose sight of what we’re here to do every day: come together with the best people from every discipline to make the very best brand-building, culture-bending, business-altering work with our partners. CL Relate is a 30-year-old public relations agency that has evolved and grown through holistic, 360-degree thinking that smartly solves clients’ problems. Services include the right combination of critical, longstanding public relations services such as earned media relations, brand journalism, reputation management and crisis/issues management, as well as newer offerings such as content creation, social channel strategy, influencer analytics and engagement, creative development, paid media and digital strategy. Show less

  • The Rudin Group
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • President
      • Feb 2020 - Jul 2021

      I was previously President of The Rudin Group, a global wealth marketing firm (since 2008) specializing in creating marketing solutions for multi-family offices, wealth management firms, RIAs, hedge funds, private banks, private equity groups and other financial services firms who want to be visible in the UHNW/HNW space. Expertise in multi-generational strategy, messaging and customized programs including compliant content creation, social/digital media and more traditional PR/media marketing to maximize your firm's visibility and thought leadership among current and future UHNW/HNW clients. UHNW/HNW inbound lead generation expertise. Show less

  • Weber Shandwick
    • United States
    • Public Relations and Communications Services
    • 700 & Above Employee
    • Senior Vice President, Client Experience
      • Feb 2000 - Feb 2020

      Clients included ADP, Aetna, Allianz, the Business Roundtable, CIGNA, Deluxe Corporation, Envestnet, the Federal Retirement Thrift Investment Board (FRTIB), ING, the Internal Revenue Service, John Hancock, MasterCard International, the Pension Coalition, Prudential Retirement, TIAA, Transamerica, the U.S. Department of the Treasury, the United States Mint, the United States Army and the United States Census Bureau. Clients included ADP, Aetna, Allianz, the Business Roundtable, CIGNA, Deluxe Corporation, Envestnet, the Federal Retirement Thrift Investment Board (FRTIB), ING, the Internal Revenue Service, John Hancock, MasterCard International, the Pension Coalition, Prudential Retirement, TIAA, Transamerica, the U.S. Department of the Treasury, the United States Mint, the United States Army and the United States Census Bureau.

  • Minnesota PRSA
    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • President
      • Jan 2011 - Dec 2011

      Minnesota PRSA is an organization of hundreds of local professionals—and thousands more nationwide—committed to the field of public relations. Professionals from agency, corporate, non-profit, government and freelance sectors come together to learn more about public relations, expand their knowledge and share their talents with each other and the wider community. With more than 350 members, Minnesota PRSA is the ninth largest chapter among 116 chapters nationwide. Minnesota PRSA is an organization of hundreds of local professionals—and thousands more nationwide—committed to the field of public relations. Professionals from agency, corporate, non-profit, government and freelance sectors come together to learn more about public relations, expand their knowledge and share their talents with each other and the wider community. With more than 350 members, Minnesota PRSA is the ninth largest chapter among 116 chapters nationwide.

  • Twin Cities Business
    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Staff Reporter
      • Mar 1998 - Feb 2000

      Reporting was recognized in the "Best Profile" category by the Minnesota Magazine Publishing Association over two consecutive years. Reporting was recognized in the "Best Profile" category by the Minnesota Magazine Publishing Association over two consecutive years.

  • Accenture
    • Ireland
    • Business Consulting and Services
    • 700 & Above Employee
    • Change Management Consultant
      • Sep 1993 - Mar 1998

      Clients included US Bancorp, American Family Insurance, Deluxe Corporation, Minnesota Department of Finance and City of St. Paul Department of Planning and Economic Development Clients included US Bancorp, American Family Insurance, Deluxe Corporation, Minnesota Department of Finance and City of St. Paul Department of Planning and Economic Development

Education

  • Hamline University
    BA, English, Political Science
    1989 - 1993

Community

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