Bronwen Smith

Asset Manager at ONE Property Holdings
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Location
City of Johannesburg, Gauteng, South Africa, ZA
Languages
  • English -
  • Afrikaans -

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Experience

    • South Africa
    • Real Estate
    • 1 - 100 Employee
    • Asset Manager
      • Aug 2020 - Present

    • Leasing Manager
      • Apr 2018 - Aug 2020

    • Head of Leasing
      • Aug 2016 - Apr 2018
    • Key Accounts Leasing Agent
      • Mar 2014 - Jul 2016

      Executing customer centric view and combined expertise within marketing, sales and knowledge of property industry while managing diverse processes and procedures relating to property leasing and sales. Developing and maintaining first class customer service relationships with prospects and residents. Developing and implementing effective marketing and sales strategies to increase client portfolio and property movement. Pro-actively anticipating and exceeding expectations through remaining results driven in competitive and ever-changing market. Adding to corporate value through generating income through property (stock) sales and maximising Return on Investment (ROI). Recognised for adding to corporate value within the relevant financial year through - Securing new deals with a value of R11 280 182.00. Securing lease renewals with a value of R51 530 265.37. Successfully introduced 6 new Key accounts to the organisation. Improved knowledge, systems and procedures within the department through displaying leadership and creating - All sales KPA and KPI Templates. Measuring tools. Training modules on implementation thereof and delivered to Leasing Agents within the department. Training on how to implement Consistently represent the company in a professional manner. Show less

    • South Africa
    • Retail Luxury Goods and Jewelry
    • 100 - 200 Employee
    • Communications Manager
      • Mar 2011 - Oct 2013

      Applying a results-driven approach while developing and implementing company communications strategic plans to facilitate the achievement of company vision and brand image. Establishing and upholding best of industry customer service through pro-actively ensuring that Standard Operating Procedures are implemented and adhered to. Developing communications material and initiating, planning and implementing performance driven marketing campaigns and internal and external PR events to drive the company forward and increase revenue. Executing sound written and verbal communications skills, coupled with highly developed interpersonal skills Fast-tracked performance based promotion received twice. Regained corporate value by restructuring Client Service Department, training staff, and minimising risk, as well as - Identified theft and managed dismissal process of associated member of staff. Developed and implemented new operation procedures to prevent theft and increase efficiency within the department. Identified and developed talent and individual strengths and harnessing those to the benefit of the company. Significantly improved response turn-around from the department to stores and clients from 14 days (on average) to 2 hours. Created, implemented and managed Training program and signed off staff on completion. Developed and created strong awareness of KPA’s for all staff in team. Increased brand exposure through identifying new marketing and PR opportunities and media placements. Initiated and concluded in-depth analysis of company marketing and training strategies and strengthened shortcomings through developing new strategies, processes and procedures. Created structure and improved customer service through developing and writing new Standard Operating Procedures as well as updating and maintaining Support Office and Stores procedure manuals. Also held positions as Store Manager and exceeded store target by millions. Show less

    • South Africa
    • 1 - 100 Employee
    • Educations Solutions Co-ordinator
      • Jun 2008 - Nov 2010

      Initiating aggressive regional trade development through designing and executing trade marketing strategies aligned with increased market penetration to achieve delivering core company objectives. Identifying and exploring opportunities in the Education market to increase sales of products and establishing networks, adopting a Customer Centric view, and concluding skilled negotiations. Utilising PASS to achieve and exceed annual turnover targets. Increased turnover from R2.5m to R10m within 18 months. Re-established corporate value through reviving and cementing relationships with previous clients. Improved overseas ordering through sharing knowledge and expertise while training the Trade Manager on managing and ordering stock. Firmed relationships with bookstores on client list through developing and presenting training program to stores such as Exclusive Books, PNA, Protea Books, Van Schaiks, and schools. Improved control through managing calling cards of representatives in Trade division calling on regions outside of Gauteng Show less

    • South Africa
    • Retail
    • 1 - 100 Employee
    • Manager Designate: Head Office
      • 2007 - May 2008

      Achieved budgeted net profit through effectively managing business operations, optimising branch stock in line, establishing team dynamic (12 staff), identifying and pursuing external growth opportunities, creating market awareness, resolving problems, and asserting compliance to company policies and procedures. Increased average turnover of R600k to R1.4m and GP of 27% to 32%. Initiated turn-over in excess of break-even (R1m). Achieved budgeted net profit through effectively managing business operations, optimising branch stock in line, establishing team dynamic (12 staff), identifying and pursuing external growth opportunities, creating market awareness, resolving problems, and asserting compliance to company policies and procedures. Increased average turnover of R600k to R1.4m and GP of 27% to 32%. Initiated turn-over in excess of break-even (R1m).

    • Training & Marketing Manager
      • Apr 2001 - May 2006

      Played a pivotal role as strategic partner of the executive and participated in formulating, executing and monitoring budgets. Identified and pursued value opportunities to increase market penetration and financial performance. Established corporate awareness through marketing the organisation, training staff, setting targets and developing human capital. Gained quick understanding of Fumigation and Public Health industry and products within foreign environment. Initiated significant growth in client base and secured major contracts as well as developed solid client relationships. Show less

    • South Africa
    • Retail
    • 300 - 400 Employee
    • Brand Representative
      • Jan 1998 - Feb 2001

      Successfully promoted and sold luxury products to retail customers. Initiated and executed effective promotional activities and events. Accurately managed stock, monthly accounting, merchandising and customer relations. Awarded Citation Certificate for highest increase in sales by Head office. Brands: Jenna Clifford Estee Lauder Aramis & Fine Fragrances Successfully promoted and sold luxury products to retail customers. Initiated and executed effective promotional activities and events. Accurately managed stock, monthly accounting, merchandising and customer relations. Awarded Citation Certificate for highest increase in sales by Head office. Brands: Jenna Clifford Estee Lauder Aramis & Fine Fragrances

Education

  • Gordon Institute of Business Science
    Master of Business Administration (MBA), Customer centricity and Organisational Design and Transformation
    2014 - 2015
  • UNISA
    Bachelor of Commerce (BCom), Marketing
    2001 - 2006
  • Hillcrest High School, Nairobi
    A-LEVELS (IEC NATIONAL SENIOR CERTIFICATE)

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