Brittany P.
Founder & CEO at A Green Legacy- Claim this Profile
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Bio
Scott Thomsen
I had the pleasure of supervising Brittany during her internship at Seattle City Light, where she worked on the communications team supporting the advanced metering program. Brittany quickly picked up the core components of a complex program and added to the energy of our team. Brittany immediately showed that she is resourceful, insightful and dependable. She works well as part of a team and will get the job done on projects that require working independently. I am thankful for the time she worked for me and know that she has a bright future ahead.
Scott Thomsen
I had the pleasure of supervising Brittany during her internship at Seattle City Light, where she worked on the communications team supporting the advanced metering program. Brittany quickly picked up the core components of a complex program and added to the energy of our team. Brittany immediately showed that she is resourceful, insightful and dependable. She works well as part of a team and will get the job done on projects that require working independently. I am thankful for the time she worked for me and know that she has a bright future ahead.
Scott Thomsen
I had the pleasure of supervising Brittany during her internship at Seattle City Light, where she worked on the communications team supporting the advanced metering program. Brittany quickly picked up the core components of a complex program and added to the energy of our team. Brittany immediately showed that she is resourceful, insightful and dependable. She works well as part of a team and will get the job done on projects that require working independently. I am thankful for the time she worked for me and know that she has a bright future ahead.
Scott Thomsen
I had the pleasure of supervising Brittany during her internship at Seattle City Light, where she worked on the communications team supporting the advanced metering program. Brittany quickly picked up the core components of a complex program and added to the energy of our team. Brittany immediately showed that she is resourceful, insightful and dependable. She works well as part of a team and will get the job done on projects that require working independently. I am thankful for the time she worked for me and know that she has a bright future ahead.
Credentials
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Medical Marijuana Consultant Certificate
Seattle Central College
Experience
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A Green Legacy
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United States
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Marketing Services
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1 - 100 Employee
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Founder & CEO
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Mar 2020 - Present
A Green Legacy is a cannabis consultancy helping leaders, executives and teams position themselves and secure opportunities through marketing, sales, and public relations strategy. Our aim is to help you generate new opportunities by leveraging content, media and speaking relationships, sales enablement, LinkedIn for lead generation, and organic engagementWhere many cannabis consulting firms focus exclusively on marketing, PR, or sales, we see these areas as members of the same band. If one or two members are missing, the band may still play, but the concert won't be as great as it could be. Our clients love us because we take a holistic look at their needs, goals, and resources to find a "right sized" approach. You may have recently seen one our client partners – Polite – in Geekwire, Weed Mama, Leafly and Weedmaps...yep..we made that happen!
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Freelance Writer
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Aug 2020 - Present
Bylines include: Leafly, Weedmaps, South Seattle Emerald, & Entrepreneur to name a few! • Pitching and writing long-form content with bylines covering influential people in cannabis, diversity & equity, entrepreneurship, products, and strains. • Prospecting and collaborating with influential people, publishers, and editors to secure interviews. • Conducting interviews with article subjects and contributors.
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Founder & CEO
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Jan 2021 - Present
A Green Legacy House – formerly part of A Green Legacy – is a community organization focused on restorative economics. We support hundreds of underrepresented cannabis entrepreneurs and professionals throughout the year by bringing together cannabis entrepreneurs and professionals, subject matter experts, and amazing sponsors for educational digital events. Our "How To" topic-style events have included panels, interviews, and discussions around finding investors and financing, gaining media attention, and pivoting to a career in cannabis. A Green Legacy House speakers have included cannabis veterans: Jeff Freeman Jr. (Co-Founder, Mfused), Marie Montmarquet (Co-Founder, MD Numbers), Alice Moon (PR pro, Trailblaze), Janessa Bailey (Culture Editor, Leafly), Kelsea Appelbaum (VP Partnerships, Vangst), and Jordon Cloud-Rahmil (Sr. Dir. PR, Curaleaf) to name a few.
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AAF Seattle
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United States
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Advertising Services
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1 - 100 Employee
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Board Member/Director of Communications
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Jul 2020 - Present
• Board Member and Communications Director for non-profit, American Advertising Federation -Seattle. Collaborating with board members to Create organizational communication goals, strategy, and documentation for external, internal communications, and marketing. • Board Member and Communications Director for non-profit, American Advertising Federation -Seattle. Collaborating with board members to Create organizational communication goals, strategy, and documentation for external, internal communications, and marketing.
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Leafly
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United States
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Technology, Information and Internet
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100 - 200 Employee
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Strategic Partnerships Executive
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Jul 2019 - Mar 2020
• Managed a book of business within Leafly Brand Advertising team worth over $200k+, retaining 98% of customer renewals. • Managed a book of business within Leafly Brand Advertising team worth over $200k+, retaining 98% of customer renewals.
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Yesler
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United States
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Marketing Services
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1 - 100 Employee
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Marketing Strategy, Operations, & Program Management Consultant (Yesler B2B aquired by Accenture)
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Jun 2018 - Jul 2019
Clients: Microsoft, Amazon, Tableau, R1 • Collaborated internally and with national and international executive client teams to scope and secure contracts, design and execute programs and projects. • Developed processes and procedures for program, project teams, and clients. Clients: Microsoft, Amazon, Tableau, R1 • Collaborated internally and with national and international executive client teams to scope and secure contracts, design and execute programs and projects. • Developed processes and procedures for program, project teams, and clients.
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Microsoft
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United States
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Software Development
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200 - 300 Employee
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Sr. Digital Marketing Operations Consultant + Content Lead
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Nov 2016 - May 2018
• Developed and executed sustainable digital attribution program and analytic tracking for enterprise level paid media, and email marketing campaigns. • Established and maintained close client relationships • Collaborated with engineers and client technical teams, 3rd party technical teams and vendor to align systems, QA test systems, code placements, and mitigate issues. • Identified and bridged client gaps in understanding data retention and data tracking within social media and analytic tools. • Created and led content team within the organization to produce educational content, newsletter, and blogs for client support. • Wrote and project managed client-facing content (newsletters, brown-bag PPTs, case studies, MBRs and QBRs)
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Social Sales Program Manager & Trainer
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Jan 2016 - Dec 2016
• Trained sales and marketing teams and c-suite executives in leveraging social media for prospecting, customer retention, corporate evangelism, and personal branding. • Collaborated with executive stakeholders to develop training programming aligned with organizational and team goals. Led group workshops and 1:1 training sessions. • Drove the development of Microsoft’s sales enablement learning and development processes and documentation.• Evangelized the social selling program and influenced reluctant sellers and executives to adopt social selling and social media methodologies.
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Digital Marketing Operations Program & Project Manager
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Jul 2016 - Nov 2016
-Project management within Microsoft's Central Marketing Organization (CMO) as a member of the Measurement Service Desk (MSD). -Strategizing with marketing teams around the end to end digital tagging and reporting of Marketo and non-Marketo marketing campaigns. -Providing initial marketing campaign tracking recommendations to ensure intended data insights are represented in reporting of email, owned media, and paid media initiatives. -Implementing and QA-ing digital tags, pixels, html, and Java script. -Coordinating and communicating needs with technical and non-technical clients, stakeholders, and vendors.
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Seattle City Light
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United States
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Utilities
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700 & Above Employee
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Communication Intern
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Aug 2015 - Dec 2015
-Collaborated with City Light’s PR and marketing vendor to develop, edit, and revise internal and external communications collateral and presentations for the utility’s $94 million Advanced Metering program and city-wide deployment. -Developed and implemented processes for tracking media social media mentions and news program’s media tracking system. -Researched and prepared the program’s communication budget recommendations. -Collaborated with City Light’s PR and marketing vendor to develop, edit, and revise internal and external communications collateral and presentations for the utility’s $94 million Advanced Metering program and city-wide deployment. -Developed and implemented processes for tracking media social media mentions and news program’s media tracking system. -Researched and prepared the program’s communication budget recommendations.
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Gene Slay's Boy's Club
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United States
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Non-profit Organization Management
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1 - 100 Employee
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Crisis Management Consultant
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May 2015 - Aug 2015
Developed the crisis communication plans for the non-profit, incorporating procedures for the coordination of internal and external communication strategies for emergency or controversial situations. Wrote strategy guide for media and stakeholder communications before, during, and after a crisis. Performed the club’s risk assessments, using results to develop crisis mitigation strategies. Designed press release and social media update templates, dark website, and contact lists, increasing response efficiency. • Experience in public and media relations, website development, technical writing, networking.
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Seattle Public Schools
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United States
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Education Administration Programs
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700 & Above Employee
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Literacy Cadre Member
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Dec 2012 - Dec 2014
Joined Seattle Public School District’s Literacy Cadre to define, develop, and implement the district-wide literacy program. Managed projects from research, through development, and to implementation. Worked closely with cadre grade-level teams, developing year-long guides and building relationships with educators around the district. Designed scope and sequences and presented implementation demonstrations for district leadership. Conducted user research, (interviews and focus groups) reported findings and translated information into document revisions. Led school-wide implementation professional development. Mentored and trained educators in program use. • Experience launching new programs, program development, project management, adult training, market research, interpersonal communication.
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Elementary General Educator
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Aug 2012 - Dec 2014
Managed the day to day operations of an elementary classroom. Gathered student data to develop measurable learning goals and implementation strategies. Gained student and family trust and partnerships, through personal meetings, creation of newsletters, and community outreach. Collaborated with teaching team to develop team goals, strategies, and procedures. Coordinated daily logistics and various schedules of students, specialty teachers, and special programs. Planned school-wide events, trips, and programs for 30-500 participants. Developed progress reports for administration. Served as a member of: Building Leadership Team (elected), Interview team, Safety Committee, Literacy Professional Learning Community• Experience in organizational management, curriculum development, program coordinating, data analysis, event planning, community/stakeholder outreach.
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Gene Slay Boy's Club
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United States
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Non-profit Organization Management
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1 - 100 Employee
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Character Educator
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May 2012 - Jul 2012
Collaborated with the program director to develop program goals and strategies. Executed Character Counts objectives and goals. Taught at-risk participants between ages 7 and 19. Analyzed and reported program metrics. Presented lectures to groups ranging from 40-80 participants. Coordinated participant daily schedules. Collaborated with the program director to develop program goals and strategies. Executed Character Counts objectives and goals. Taught at-risk participants between ages 7 and 19. Analyzed and reported program metrics. Presented lectures to groups ranging from 40-80 participants. Coordinated participant daily schedules.
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Imagine Academy
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Brazil
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E-Learning Providers
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Teacher
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Aug 2011 - Jun 2012
Developed and implemented measurable educational goals for at-risk students. Identified learning needs, developed plans and solutions. Led department-wide meetings and conferences. Served as school-wide data team representative. Analyzed and reported school-wide data; presented trends to stakeholders. Planned and coordinated annual school and community events such as Trunk or Treat. Volunteer coach for the Read, Write, and Run program. Developed and implemented measurable educational goals for at-risk students. Identified learning needs, developed plans and solutions. Led department-wide meetings and conferences. Served as school-wide data team representative. Analyzed and reported school-wide data; presented trends to stakeholders. Planned and coordinated annual school and community events such as Trunk or Treat. Volunteer coach for the Read, Write, and Run program.
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U.S. Space & Rocket Center
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Museums, Historical Sites, and Zoos
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100 - 200 Employee
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Crew Trainer
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Jan 2011 - Jul 2011
Worked as a Crew Trainer managing tours, overnight camp groups, and coordinating activities for a museum with over 1million international and national guests yearly. Led museum-wide presentations and demonstrations for events with over 100 participants. Selected by director of public affairs to lead media and celebrity guest tours, and travel to tradeshows for promotions. Collaborated with the marketing team to develop marketing ads and collateral. • Experience in program coordination, public speaking, media relations, tradeshow promotions.
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Dial America Marketing
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United States
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Marketing Services
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100 - 200 Employee
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Account Manager
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May 2007 - Aug 2010
Managed and renewed existing client accounts through telephone sales. Led inside and outside sale outreach presentations to secure new accounts. Consistently closed and secured new new accounts and solved customer concerns and questions. • Experience in B2C sales, client acquisition, telephone sales. Managed and renewed existing client accounts through telephone sales. Led inside and outside sale outreach presentations to secure new accounts. Consistently closed and secured new new accounts and solved customer concerns and questions. • Experience in B2C sales, client acquisition, telephone sales.
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Royal Prestige
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United States
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Manufacturing
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700 & Above Employee
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Sales Marketing Coordinator
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May 2006 - Aug 2006
Secured participants for nation-wide product presentations. Worked with event team to coordinate and execute tradeshows. Contacted and met with warm leads for product presentations. • Experience in tradeshow planning, lead generation. Secured participants for nation-wide product presentations. Worked with event team to coordinate and execute tradeshows. Contacted and met with warm leads for product presentations. • Experience in tradeshow planning, lead generation.
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Education
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2014 - 2015
Washington State University
Master's Degree, Strategic Communications
Community
