Brittany Parks
Technical Marketing Writer at my529- Claim this Profile
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Bio
Experience
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my529
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Higher Education
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1 - 100 Employee
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Technical Marketing Writer
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Aug 2023 - Present
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LexisNexis Risk Solutions
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Editor In Chief
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Jul 2014 - May 2018
- Served as Editor-in-Chief of the LexisNexis Risk internal newsletter to over 800 employees. - Acted as lead ghostwriter and copy editor for 10+ articles monthly. - Researched industry news and subsequent policy impacts for future articles. - Generated themes, sourced images and executed newsletter layout and distribution. - Created reports using data analytics to track metrics. - Served as Editor-in-Chief of the LexisNexis Risk internal newsletter to over 800 employees. - Acted as lead ghostwriter and copy editor for 10+ articles monthly. - Researched industry news and subsequent policy impacts for future articles. - Generated themes, sourced images and executed newsletter layout and distribution. - Created reports using data analytics to track metrics.
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LexisNexis Legal
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United States
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Software Development
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100 - 200 Employee
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Marketing Coordinator with the Law School Marketing Team
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Apr 2010 - Apr 2014
- Served as Editor-in-Chief of the LexisNexis Law Schools weekly internal newsletter to over 100 employees. - Acted as lead proofreader for all LN Law Schools student marketing digital copy. - Project managed the marketing team calendar and spreadsheets for bi-weekly status meetings. - Managed postings to the Law School external and internal websites, including customer segment specific landing pages with an audience of 140k+. - Designed website banners, implemented tracking metrics and managed rotations of up to seven concurrent views segment targeting over 140k+ customers. - Coordinated between designers and internal marketing services to produce more than 50 pieces and 1 million+ copies of collateral annually. - Negotiated promotional purchasing, which exceeded $3 million and often up to six simultaneous orders, from product research to auction, through production and distribution of 250k+ items annually. - Informed management with strategic financial planning through budget spreadsheets and charts. - Assisted in event coordination and promotional ordering for trade shows. Planned and managed the marketing team’s exhibit at the Law School sales meetings. - Facilitated as team liaison for both our rewards vendor and customer service. Show less
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Wesley Family Services
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United States
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Individual and Family Services
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200 - 300 Employee
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Assistant to the Director of Communications for a Nonprofit Organization
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May 2008 - Aug 2008
- Collaborated with Wesley Spectrum’s C-suite and an external agency to rebrand the organization, achieving an increased awareness of the nonprofit among the community and charitable donors. - Authored press releases and initiated a media campaign which established contacts in several channels to promote and market future events and exciting changes. - Updated the internal and external modes of communication including intranet, website, internal and external publications, in addition to managing the organization’s internet store. - Assisted with planning fund raising events, such as the Tour of Homes and Golf Tournament. Show less
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Education
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Grove City College
Bachelor of Science, Marketing Management and Minor, Political Science