Experience

Mercer University

• United States
• Higher Education
• 700 & Above Employee

• Associate Director of Marketing and Communications

  • Jul 2022 - Present

  Oversee marketing strategy for residential undergraduate admissions Manage direct reportImplement in-house student search strategyImplement in-house parent engagement strategyAdhere to brand guidelines and AP style

• Marketing Specialist

  • Oct 2019 - Jul 2022

  -Manage marketing budget for Office of Enrollment Management-Write and edit content for emails and blogs-Prepare marketing materials for events-Project management for print and digital campaigns



METHODIST HOME OF THE SOUTH GEORGIA CONFERENCE

• Macon, GA

• Coordinator of Marketing and Public Relations

  • Apr 2016 - Oct 2019

  -Management of agency website (Complete website overhaul, including writing website content, strategic planning, project management, and communication with web developers). -Managing and creating content for social media platforms - Facebook, Instagram and Twitter -Photograph, write content, and edit The Gateway magazine (sent three times per year to 26,500 individuals and businesses) -Write and edit all direct mail marketing appeals (4 per year: spring appeal, summer graduate appeal, back to school appeal, and Christmas appeal) -Manage and plan marketing budget -Assist with donor development as part of Development team. (Tours of campus, thank you calls/notes, greeting donors, and accepting donations). -Take pictures at all agency events -Media relations including: press release distribution, news story planning, and networking with local media representatives. -Attend all fundraising events -Advertise and assist with planning for all fundraising events -Raiser's Edge donor database experience -Local church outreach -Capital campaign building fundraising materials -Any other miscellaneous marketing needs for agency Show less



Gray United Methodist Church

• Gray, Ga.

• Part Time Nursery Worker

  • Dec 2015 - Aug 2018

  Work in church nursery with children ranging from ages birth-4 years old. Work in church nursery with children ranging from ages birth-4 years old.



Ace Hardware

• Gray, GA

• Social Media Marketing Manager

  • Mar 2016 - Apr 2016

  -Managed social media accounts: Facebook, Instagram, Twitter, Pinterest, and Google Plus -Designed flyers and promotional materials for social media -Managed website -Managed social media accounts: Facebook, Instagram, Twitter, Pinterest, and Google Plus -Designed flyers and promotional materials for social media -Managed website



The Colonnade

• Milledgeville, Georgia

• Assistant Advertising Manager

  • Aug 2015 - Dec 2015

  -Practicum and staff position for The Colonnade, the Georgia College student newspaper -Assisted the Advertising Manager -Communicated with local clients about their advertising needs -Designed advertisements for local clients -Practicum and staff position for The Colonnade, the Georgia College student newspaper -Assisted the Advertising Manager -Communicated with local clients about their advertising needs -Designed advertisements for local clients



Navicent Health

• Macon, GA

• Public Relations Intern

  • May 2015 - Jul 2015

  As a Public Relations intern, I worked in the various departments of the hospital that fall under the Public Relations department. Some of my responsibilities included: -Worked the cash register and delivered flowers in The Gift Garden, the gift shop of Navicent Health -Designed the weekly internal employee newsletter, Navicent News -Assisted with events alongside the Marketing department -Observed media coverage at the hospital -Gathered materials for a Public Relations Manual -Created a concise teen volunteer timeline for the volunteers to go through the application and orientation process -Took patient complaints Show less



The Colonnade

• Milledgeville, GA

• Advertising Sales Representative

  • Jan 2015 - May 2015

  -Practicum student for The Colonnade, the Georgia College student newspaper -Designed and sold ads for the newspaper -Talked to local business owners about their advertising needs -Communicated design of ads with business owners -Practicum student for The Colonnade, the Georgia College student newspaper -Designed and sold ads for the newspaper -Talked to local business owners about their advertising needs -Communicated design of ads with business owners



Camp Hawkins

• Mt. Airy, GA

• Camp Counselor

  • Jun 2014 - Jun 2014

  Camp Hawkins is a camp for children and youth with special needs. I was assigned one camper per week, and I was responsible for that camper's specific needs. I assisted the campers and helped facilitate activities, such as recreation and arts and crafts. Camp Hawkins is a camp for children and youth with special needs. I was assigned one camper per week, and I was responsible for that camper's specific needs. I assisted the campers and helped facilitate activities, such as recreation and arts and crafts.



Truth Be Told Art

• Milledgeville, GA

• Artist's Assistant

  • May 2013 - Nov 2013

  -Assisted local artist with teaching women and children painting skills. -Set up and cleaned up for paint parties -Demonstrated painting techniques -Assisted local artist with teaching women and children painting skills. -Set up and cleaned up for paint parties -Demonstrated painting techniques



SpectrumPR

• Milledgeville, GA

• Junior Logistics Coordinator

  • Sep 2012 - Oct 2012

  -Shadowed logistics coordinator to learn more about event planning -Was actively involved with fundraising for the event -Planned decorations for the event -Obtained raffle prizes and food donations for the event -Event was held in October 2012 to honor local breast cancer survivors -Shadowed logistics coordinator to learn more about event planning -Was actively involved with fundraising for the event -Planned decorations for the event -Obtained raffle prizes and food donations for the event -Event was held in October 2012 to honor local breast cancer survivors