Brishty Khossein
Addressability Strategy & Operations Manager at LiveRamp- Claim this Profile
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English Native or bilingual proficiency
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Russian Native or bilingual proficiency
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Bio
John P, D'Ercole
Bristy is extremely talented and will move up the ladder quickly!!!!
John P, D'Ercole
Bristy is extremely talented and will move up the ladder quickly!!!!
John P, D'Ercole
Bristy is extremely talented and will move up the ladder quickly!!!!
John P, D'Ercole
Bristy is extremely talented and will move up the ladder quickly!!!!
Credentials
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Flashtalking Certification
FlashtalkingFeb, 2020- Nov, 2024
Experience
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LiveRamp
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United States
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Advertising Services
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700 & Above Employee
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Addressability Strategy & Operations Manager
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Mar 2021 - Present
• Driving $50M in spend quarterly of pipeline of fortune 500 marketers and agencies as they transition their targeting and measurement workflows to LiveRamp’s addressable infrastructure in preparation for cookie deprecation • Oversee campaign performance and measure incrementality reached from cookieless testing, partnering with external representatives across the adtech ecosystem • Acting product expert to all parties, explaining the inner workings of LiveRamp’s identity product and data flows throughout the advertising ecosystem • Designing solutions for all variety of platforms -- from partners who have worked with LiveRamp for years to brand new companies Show less
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Flashtalking by Mediaocean
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United States
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Advertising Services
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100 - 200 Employee
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Campaign Manager
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Jan 2020 - Mar 2021
• Oversee trafficking and optimization of dynamic campaigns (display & video) while providing support to various stakeholders (media agency, creative agency, publishers) • Specializing in end-to-end campaign setup, delivery of creative files and ad tags through to implementing third party tracking, troubleshooting, and reporting • Oversee trafficking and optimization of dynamic campaigns (display & video) while providing support to various stakeholders (media agency, creative agency, publishers) • Specializing in end-to-end campaign setup, delivery of creative files and ad tags through to implementing third party tracking, troubleshooting, and reporting
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Kepler
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United States
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Advertising Services
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400 - 500 Employee
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Client Solutions
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Oct 2018 - Jan 2020
• Design and plan media programs that deliver breakthrough client results, leveraging digital media channels for maximum impact – including display (Google, Nativo, Amazon), mobile (smartphone, tablet), search (Google), social (Facebook, LinkedIn,) and online video (Hulu, YouTube) • Execute and monitor campaigns for assigned clients, measuring performance using sophisticated data analysis • Create weekly, monthly, and annual client insights and strategy reports • Design and plan media programs that deliver breakthrough client results, leveraging digital media channels for maximum impact – including display (Google, Nativo, Amazon), mobile (smartphone, tablet), search (Google), social (Facebook, LinkedIn,) and online video (Hulu, YouTube) • Execute and monitor campaigns for assigned clients, measuring performance using sophisticated data analysis • Create weekly, monthly, and annual client insights and strategy reports
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KPMG
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Canada
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Accounting
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700 & Above Employee
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Risk Assurance
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Jun 2016 - Oct 2018
Our team audits clients' IT systems to ensure protection from potential threats and mitigate IT risks. We assure that clients' IT systems are in compliance with regulations and recommended guidelines. • Assess clients’ general IT controls and application controls for logical access, change management, program development, and computer operations. • Provide IT assurance services for SOC 1 (Service Organization Controls) reporting • Performed first-line of defense testing over vulnerability management, incident response and resolution as well as host and application security infrastructure for a wealth management services client Show less
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iNvolved Media
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United States
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Advertising Services
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1 - 100 Employee
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Strategist
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Jun 2014 - Aug 2014
• Created rich media engagement advertising across Social, Mobile, and Web • Managed clients' campaign performance by tracking conversions, monitoring click-through rates (CTR), performing search engine optimization (SEO), and optimizing return on investment (ROI). • Developed design of Aspireist.com, curated content for website, executed marketing strategy for site, partnered with affiliate bloggers • Created rich media engagement advertising across Social, Mobile, and Web • Managed clients' campaign performance by tracking conversions, monitoring click-through rates (CTR), performing search engine optimization (SEO), and optimizing return on investment (ROI). • Developed design of Aspireist.com, curated content for website, executed marketing strategy for site, partnered with affiliate bloggers
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Safeguard Realty Management, Inc.
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United States
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Real Estate
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1 - 100 Employee
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Intern
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Jun 2013 - Aug 2013
• Property, Asset and Project Valuation • Market Analysis • Property, Asset and Project Valuation • Market Analysis
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Education
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Lehigh University
Business Information Systems and Marketing -
Bronx High School of Science
High School