Experience

Red Hat

• United States
• Software Development
• 700 & Above Employee

• Account Executive - Financial Services

  • Apr 2019 - Present

• Market Development- Financial Services

  • Mar 2018 - Apr 2019



Ansible by Red Hat

• Software Development
• 1 - 100 Employee

• Market Development- East Region

  • 2017 - Mar 2018



Kashi Company

• United States
• Food & Beverages
• 1 - 100 Employee

• Key Account Executive

  • 2016 - 2017

  Developed, executed and monitored strategic business plans and promotions at the headquarter level for southeast regional grocery retailers and distributor accounts• Built upon sales plans to create customized plan-o-gram and ad solutions for each retailer which resulted in #2 rank in the country for percentage growth through Q1 2017• Utilized scan and shipment data to uncover voids leading to plan-o-gram expansion of 20%, 27% and 50% at top 3 accounts during first major reset in role • Analyzed bump chart data to accurately forecast sales volume, trade spend and negotiate ad contracts that drove positive ROI • Developed strategies and advised customers on the most competitive pricing and profitable sets• Communicated monthly in-store objectives to sales representatives and broker teams ensuring plan-o-gram, ad and pricing strategies came full circle



Kellogg Company

• United States
• Manufacturing
• 700 & Above Employee

• Senior Market Manager

  • 2008 - 2016

  Managed a $9.9 million book of business comprised of 176 operators and 5 foodservice distributors• Consistently exceeded sales goals and delivered over 52% sales growth due in large part to strong planning and analytical skills• Strategically negotiated marketing contract at top distributor guaranteeing 15 new items annually while staying within trade budget • #1 in percentage growth in the Southeast Zone for 3 of the last 5 years in role • 1 of only 2 Senior Market Managers in the country who managed 2 or more of the top 21 distributors • Created a nationally-adopted forecasting tool that provided distributors and school systems with accurate bid projections • Created a nationally-adopted product guide which improved customers’ understanding of product benefits and specifications during bid discussions • Created a “Grab ‘n Go” guide which was the primary tool used by the 2014 Golden K “Team Award” recipients • Co-trained 3 peers

• Market Manager

  • 2006 - 2008

  Managed a $6.5 million book of business comprised of 130 operators and 8 foodservice distributors• Developed additional distributor accounts, won incremental school bids and further expanded product lines with established customers to grow business over 96% in a 2-year period• Negotiated marketing contracts and managed trade budgets for foodservice distributors

• Sales Representative

  • 2005 - 2006

  Managed a $3.3 million book of business comprised of 130 operators and 7 foodservice distributors• Converted the $500K State of North Carolina annual cereal business to Kellogg’s cereals • Created a K-12 product guide to better showcase products on sales calls