Brittney East

Co President at Rotman African Caribbean Business Club
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Contact Information
us****@****om
(386) 825-5501
Location
CA

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5.0

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Y.M. Fitz-Henley

Brittney is a dedicated professional, with problem-solving skills and calmness under pressure that exceed her years of experience and even her natural skill-set. The acumen to make good decisions under pressure is not something that is common, and this sets her apart as an Attorney, but bodes very well for her adaptability to other areas of vocation. In these two skill-sets: calm under pressure, and adaptability, she has two traits that mark some of the top business and marketplace leaders in the world.

Connoly Black

I have known Brittney for the last fifteen (15) years. During this time I’ve found her to be extremely dedicated and hardworking. She is also driven, focused, direct and always gets the job done. You will not regret working with her.

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Credentials

  • Digital Product Management: Modern Fundamentals
    University of Virginia Darden School of Business
    Jun, 2021
    - Oct, 2024
  • Verified International Academic Qualifications
    World Education Services
    Aug, 2020
    - Oct, 2024
  • Lexis Nexis Online Research Certificate
    LexisNexis

Experience

    • Canada
    • Education Administration Programs
    • 1 - 100 Employee
    • Co President
      • May 2022 - Present
    • Canada
    • Technology, Information and Internet
    • 1 - 100 Employee
    • VP Outreach
      • May 2022 - Present
    • Canada
    • Banking
    • 700 & Above Employee
    • Technology Leadership Advancement Program (TLAP) Summer Associate
      • May 2022 - Aug 2022

      Helped the Agile Centre of Enablement (CoE) team drive towards its north star objectives (service awareness, enrolment, and increased demand). Designed a promotional/informational website (“the Business Agility Learning Path”) in collaboration with DevOps, marketing, and other cross functional teams, saving $70,000 in costs • Analysed feedback data from ~500 monthly customers, and used design thinking to identify and validate customer problems; devised and tested solutions leading to an average NPS of 70 • Drafted scripts and ideated the look and feel of a promotional video series in collaboration with marketing consultants and video editor, boosting awareness of the team's services • Managed team's social media account and analysed post engagement weekly • Organized monthly meetups, attracting an average of 65 attendees

    • Adjunct Lecturer
      • Oct 2020 - Jun 2021

      • Engaged 65 students with insightful and compelling classroom discussion of topics relevant to coursework, boosting performance and retention to an average of 75% while delivering 5 weekly virtual lecturers • Enhanced student engagement by 90% through implementation of interactive online teaching tools • Engaged 65 students with insightful and compelling classroom discussion of topics relevant to coursework, boosting performance and retention to an average of 75% while delivering 5 weekly virtual lecturers • Enhanced student engagement by 90% through implementation of interactive online teaching tools

    • Associate
      • Nov 2019 - Jun 2021

      • Conducted due diligence and legal audits for real estate and corporate acquisitions valued up to J$250m; prepared proposals eliminating loopholes that may be detrimental to the company legally and financially. • Assessed feasibility of partnerships for BlinkSky, Jamaica’s first digital gift card company; developed comprehensive understanding of e-commerce industry, client’s value proposition and vision • Conducted due diligence and legal audits for real estate and corporate acquisitions valued up to J$250m; prepared proposals eliminating loopholes that may be detrimental to the company legally and financially. • Assessed feasibility of partnerships for BlinkSky, Jamaica’s first digital gift card company; developed comprehensive understanding of e-commerce industry, client’s value proposition and vision

    • Judicial Clerk
      • Nov 2018 - Nov 2019

      • Clerked for three Supreme Court of Jamaica Judges, the Honourable Mrs. Justice Pettigrew Collins, the Honourable Miss. Justice Carolyn Tie, the Honourable Mrs. Justice Wolfe-Reece. • Reviewed cases before the Court, identified legal issues, and recommended solutions to Judges using legal opinions • Researched principles of law and analysed facts and decisions of cases to arrive at decisions in civil law matters • Oversaw Court proceedings in collaboration with Judges to ensure fair and just proceedings through the observation of authorised practices and proceedings of the Court

    • Founder
      • Oct 2016 - Jun 2018

      Launched and grew an all natural coldpressed juice company, Alln@t Juicery. The company delivered freshly pressed juices to customers daily. It was not the traditional brick and mortar shop. It operated virtually from Instagram and Facebook and focused its efforts on promoting healthy living by making its products tasty, premium quality, accessible, attractive, trendy, and cost efficient. Designed comprehensive market research study, and conducted taste tests and interviews with 40 mid 20 to 30 year olds to assess the demand for natural juices within that demographic. Ultimately, the company focused on catering to university students (primarily at the University of the West Indies) which had the highest concentration (17,000) of its target market. In its first year of operations the company was invited to participate in the annual Jamaica Food, Beverage, and Hospitality Expo hosted by Event & Entertainment Services. This, in addition social media marketing increased customer base by 35%, increased monthly impressions across Instagram and Facebook to 23,000, translating to an average of 15+ customers daily.

Education

  • University of Toronto - Rotman School of Management
    Master of Business Administration - MBA
    2021 - 2023
  • Norman Manley Law School
    Legal Education Certificate (LEC), Law
    2016 - 2018
  • The University of the West Indies
    Bachelor of Laws (LLB), law
    2013 - 2016

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