Briant Wells

Director of Advertising Operations at CIENCE
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Contact Information
us****@****om
(386) 825-5501
Location
Oceanside, California, United States, US

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5.0

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Jax Lieu

I had the pleasure of working closely with Briant Wells at CIENCE, where he served as the Director of Campaign Strategy while I was an Account Manager. During our time together, Briant's strategic leadership was instrumental in driving remarkable results. We collaborated effectively to turn around more than 10 churning accounts into successful renewals, generate substantial pipeline in niche markets, and bridge the gap between clients and our internal team for seamless alignment. His ability to identify market signals and deliver tangible outcomes is truly impressive. I wholeheartedly recommend Briant for any leadership role in B2B lead generation. His dedication, expertise, and knack for achieving measurable results make him an invaluable asset. Briant's impact on our team and clients was outstanding, and I'm confident he will continue to excel and drive success in any endeavor he undertakes.

Nicole Glisar

Briant is an incredibly gifted and strategic writer. Not only that but the passion and dedication that he brings to the table is unrivaled. Despite his busy schedule if you ever have a question or need assistance figuring a new concept out he is willing to take some time and inspire new ideas through learning. He brings significant value to our company and is wonderful to work with.

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Credentials

  • HubSpot Sales Software Certificate
    HubSpot Academy
    Mar, 2019
    - Nov, 2024

Experience

    • United States
    • Technology, Information and Internet
    • 700 & Above Employee
    • Director of Advertising Operations
      • Apr 2023 - Oct 2023

    • Director Campaign Strategy
      • Nov 2020 - Apr 2023

    • Marketing Manager
      • May 2020 - Nov 2020

    • Campaign Strategist
      • Mar 2020 - May 2020

    • United States
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Marketing Coordinator
      • Jan 2020 - Mar 2020

    • United States
    • Technology, Information and Internet
    • 700 & Above Employee
    • Marketing Copywriter Lead
      • Feb 2019 - Dec 2019

      Create Outbound campaigns for CIENCE clients and internal teams using buyer persona research. Maintain a library of Outbound messaging playbooks (templates, methodologies) Present messaging templates and strategies to CIENCE clients. Provide web copy, sales collateral and marketing messages. Instruct, teach, and inculcate messaging to CIENCE personnel, including SDRs, CSMs, and Management. Craft blog posts that educate, inspire, and rank well with search engines. Create Outbound campaigns for CIENCE clients and internal teams using buyer persona research. Maintain a library of Outbound messaging playbooks (templates, methodologies) Present messaging templates and strategies to CIENCE clients. Provide web copy, sales collateral and marketing messages. Instruct, teach, and inculcate messaging to CIENCE personnel, including SDRs, CSMs, and Management. Craft blog posts that educate, inspire, and rank well with search engines.

    • United States
    • Advertising Services
    • Marketing Manager
      • Aug 2018 - Feb 2019

      Research and writing specialist with a penchant for emotional and authentic story-telling, I transform businesses and entrepreneurs into effective, personable, and memorable content. Detail-oriented, results-driven, and extraordinary relationships, I am the marketing manager and creative producer you’re looking for. Duties include: 1. Technical writing for product details and how-to instructions 2. Brainstorm and story-board Facebook and Google Ads 3. Draft and edit email marketing… Show more Research and writing specialist with a penchant for emotional and authentic story-telling, I transform businesses and entrepreneurs into effective, personable, and memorable content. Detail-oriented, results-driven, and extraordinary relationships, I am the marketing manager and creative producer you’re looking for. Duties include: 1. Technical writing for product details and how-to instructions 2. Brainstorm and story-board Facebook and Google Ads 3. Draft and edit email marketing campaigns Show less Research and writing specialist with a penchant for emotional and authentic story-telling, I transform businesses and entrepreneurs into effective, personable, and memorable content. Detail-oriented, results-driven, and extraordinary relationships, I am the marketing manager and creative producer you’re looking for. Duties include: 1. Technical writing for product details and how-to instructions 2. Brainstorm and story-board Facebook and Google Ads 3. Draft and edit email marketing… Show more Research and writing specialist with a penchant for emotional and authentic story-telling, I transform businesses and entrepreneurs into effective, personable, and memorable content. Detail-oriented, results-driven, and extraordinary relationships, I am the marketing manager and creative producer you’re looking for. Duties include: 1. Technical writing for product details and how-to instructions 2. Brainstorm and story-board Facebook and Google Ads 3. Draft and edit email marketing campaigns Show less

    • Freelance Writer
      • Jul 2018 - Feb 2019

      Write compelling, informative, and personal individual spotlights from interviews of top real estate producers in San Diego area. Write compelling, informative, and personal individual spotlights from interviews of top real estate producers in San Diego area.

  • The Collective Access
    • Greater San Diego Area
    • Technical Writer & Program Manager
      • May 2017 - Dec 2018

      Create and publish content for website and newsletter, draft and prepare written internal and external communications, research and write reports synthesizing research and our work in the community, draft applications for grants, contribute and aid in online marketing campaigns, and most importantly, teach youth how to network. Create and publish content for website and newsletter, draft and prepare written internal and external communications, research and write reports synthesizing research and our work in the community, draft applications for grants, contribute and aid in online marketing campaigns, and most importantly, teach youth how to network.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Graduate Teaching Assistant
      • Jan 2017 - May 2018

      Professor of Record for college courses (25-235 students per class) in writing, rhetoric, and literature. Main responsibility: teach the fundamentals of persuasive writing focused around creative and critical thinking skills. Duties included, develop original syllabus, present lessons plan in engaging manner, comment and grade student essays, hold office hours, and nurture discussion.

    • Graduate Instructional Student Assistant
      • Jan 2017 - Dec 2017

  • B W Painting
    • Mammoth Lakes, California
    • Painter
      • May 2012 - Aug 2016

      Painting exterior and interior homes, condos, and businesses. Specialize in custom homes. Painting, staining, lacquer work. Painting exterior and interior homes, condos, and businesses. Specialize in custom homes. Painting, staining, lacquer work.

  • Nevados Restaurant
    • 6042 Minaret Rd., Mammoth Lakes, CA 93546
    • Server
      • Jan 2015 - Jul 2016

      Food and beverage server at an exceptional fine dining restaurant Intimate knowledge about extensive wine list and extensive food menu Process and inventory wine stock Clean, organize, and perform all side-work duties for opening and closing shifts Provide professional and personal service to all patrons to ensure excellent dining experience Food and beverage server at an exceptional fine dining restaurant Intimate knowledge about extensive wine list and extensive food menu Process and inventory wine stock Clean, organize, and perform all side-work duties for opening and closing shifts Provide professional and personal service to all patrons to ensure excellent dining experience

    • Internship
      • Dec 2013 - Mar 2014

      Maintaining and updating website using WordPress Donor & Donation information input and organization using GiftWorks Pro Anywhere Preparing and mailing receipts and thank you letters to donors Copy editing Organizing and preparing inventory lists for materials Maintaining and updating website using WordPress Donor & Donation information input and organization using GiftWorks Pro Anywhere Preparing and mailing receipts and thank you letters to donors Copy editing Organizing and preparing inventory lists for materials

Education

  • San Diego State University
    Master of Arts (MA), English Language and Literature, General
    2016 - 2018
  • San Diego State University-California State University
    Bachelor of Arts (B.A.), English
    2006 - 2014

Community

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