Experience

SMZ Advertising

• United States
• Advertising Services
• 1 - 100 Employee

• Media Director

  • Sep 2021 - Present

  I am back!! I am back!!



Harrison Media

• United States
• Advertising Services
• 1 - 100 Employee

• Sr. Media Buyer

  • Jul 2019 - Sep 2021

  Audio and Video buyer for all of Harrison Media's client including: Henry Ford Health Systems, Ace Hardware, Hard rock Stone Works and Michigan Schools and Government Credit Union. Audio and Video buyer for all of Harrison Media's client including: Henry Ford Health Systems, Ace Hardware, Hard rock Stone Works and Michigan Schools and Government Credit Union.



Simons Michelson Zieve

• United States
• Individual and Family Services

• Associate Media Director

  • Sep 2006 - Jul 2019

  • Annual planning and allocation of advertising revenue for the Michigan Lottery , Detroit Tigers, Michigan Credit Union League, Taubman Malls , SVS Vision amongst others. Previous clients include Detroit Red Wings, Flagstar Bank, Ziebart and Big Boy restaurants. • Plan or assist head planner, market research, place buys, negotiate annuals as well as performing on-the-spot buys, trade agreements, promotions, billing, and all required paperwork. • Leveraged my diverse knowledge and skill in the promotional area in order to facilitate client planning and marketing campaigns. • Continued to strengthen existing industry relationships while building more partnerships with national and local reps, radio/tv station personnel, digital agencies, digital networks, producers, and talent. • Extensive client interaction. • Acting media “go-to” as need arises. Show less



FOX BROADCASTING CORPORATION

• SENIOR MEDIA BUYER/MARKET SPECIALIST

  • Jan 2000 - Aug 2006

  RESPONSIBLE FOR ADVERTISING AND PROMOTION IN A MINIMUM OF 23 NATIONAL RADIO MARKETS. RESPONSIBLE FOR ADVERTISING EXPENDITURES OF AT LEAST $65M IN ANNUAL LOCAL RADIO DOLLARS. RESPONSIBLE FOR ADVERTISING AND PROMOTION FOR NETWORK RADIO AND BACKUP FOR LOCAL AND NETWORK CABLE. RESPONSIBLE FOR NEGOTIATION OF ANNUAL SPONSORSHIP PACKAGES INCLUDING ROCKLINE, AT40, THE RICK DEES SHOW, AMONGST OTHERS FOR OVER $1M ANNUALLY. NEGOTIATION OF ANNUAL ADVERTISING RATES FOR A MINIMUM OF 23 NATIONAL MARKETS. ESTABLISHED RELATIONSHIPS WITH NATIONAL AND LOCAL REPS, STATION PERSONNEL, PRODUCERS, AND TALENT. EXTENSIVE RESEARCH AND ANALYSIS OF QUARTERLY ARBITRON RATINGS FOR A MINIMUM OF 23 NATIONAL RADIO MARKETS. CONSISTENTLY WORKED WITHIN ANNUAL BUDGET CONSTRAINTS TO ACHIEVE GIVEN CPP GOALS. Show less



CARAT/ICG

• JUNIOR MEDIA BUYER

  • Jul 1999 - Dec 1999

  RESPONSIBLE FOR ADVERTISING AND PROMOTION IN TEN NATIONAL RADIO AND TELEVISION MARKETS. ACCOUNTS INCLUDED JACK IN THE BOX, WAREHOUSE MUSIC, AND LOCAL POLITICALS. ESTABLISHED RELATIONSHIPS WITH NATIONAL AND LOCAL REPS AND MAINTAINED ASSOCIATED PAPERWORK. RESPONSIBLE FOR ADVERTISING AND PROMOTION IN TEN NATIONAL RADIO AND TELEVISION MARKETS. ACCOUNTS INCLUDED JACK IN THE BOX, WAREHOUSE MUSIC, AND LOCAL POLITICALS. ESTABLISHED RELATIONSHIPS WITH NATIONAL AND LOCAL REPS AND MAINTAINED ASSOCIATED PAPERWORK.



CAMBELL-EWALD

• Advertising Services
• 400 - 500 Employee

• Buyer Assitants

  • Oct 1998 - Jul 1999

  RESPONSIBLE FOR ASSISTING THREE NATIONAL BUYERS FOR GM AND OTHER VARIOUS ACCOUNTS.PERFORMED REQUIRED DATA ENTRY FOR MAKE GOODS AND DISCREPANCIES.PERFORMED COLLATERAL DUTIES AS NEEDED FOR ACCOUNT MAINTENANCE

• OP ADVERTISING SERVICES

  • Oct 1997 - Oct 1998

  RESPONSIBLE FOR CLAIM PROCESSING AND SCANNING FOR FOUR NATIONAL ACCOUNTS INCLUDING GENERAL MOTORS, MERCURY MARINE, BOMBARDIER, AND AC DELCO.Performed collateral duties as needed for account maintenance.