Content Marketing Manager

• Jan 2023 - Present

Content Writer

• Jan 2017 - Present

Working with clients to achieve their content goals, develop complex content strategies, and ensure content reach is maximized through social media/community engagement. Client sectors include: affiliate networks, FinTech, hospitality, customer advisory services and more. Working with clients to achieve their content goals, develop complex content strategies, and ensure content reach is maximized through social media/community engagement. Client sectors include: affiliate networks, FinTech, hospitality, customer advisory services and more.

Senior Content Writer [business shut down]

• Oct 2022 - Dec 2022

Hired to lead all content strategy to drive customer engagement, brand recognition and search optimization. Worked through rapid experimentation to identify potential audiences. Partnered with Customer Success team to ensure customers received helpful content to aid in their customer journey. The business closed Dec. 31 due to economic conditions. Hired to lead all content strategy to drive customer engagement, brand recognition and search optimization. Worked through rapid experimentation to identify potential audiences. Partnered with Customer Success team to ensure customers received helpful content to aid in their customer journey. The business closed Dec. 31 due to economic conditions.

Financial Reporter

• Jul 2021 - Oct 2022

Monitoring daily news to deliver breaking news to 1 billion+ readers each day, with the expectation of publishing at least one story per day. Working with leadership to ensure web pages are maximized for search. Contacting sources for stories, including large enterprises and consulting firms. Participating and leading meetings within our team to ideate and execute project completion. Monitoring daily news to deliver breaking news to 1 billion+ readers each day, with the expectation of publishing at least one story per day. Working with leadership to ensure web pages are maximized for search. Contacting sources for stories, including large enterprises and consulting firms. Participating and leading meetings within our team to ideate and execute project completion.

Banking and Personal Finance Reporter

• Jul 2020 - May 2021

Researching, pitching, producing and investigating stories. Daily monitoring of news cycle to ensure teams are actively notified of any breaking news. Worked closely with SEO team on all content to ensure maximum exposure and profitability. Regularly running content analysis reports through Google Analytics. Strategized with editors to divide work between staff writers and contributors. Researching, pitching, producing and investigating stories. Daily monitoring of news cycle to ensure teams are actively notified of any breaking news. Worked closely with SEO team on all content to ensure maximum exposure and profitability. Regularly running content analysis reports through Google Analytics. Strategized with editors to divide work between staff writers and contributors.

Travel/Credit Card Expert

• Jan 2020 - Jul 2020

Created, edited, and produced content related to travel and personal finance for three web domains (ValuePenguin.com, CompareCards.com, and MagnifyMoney.com). Interviewed sources for original content to inform readership of latest trends and breaking news. Worked with large editorial team to ensure we were meeting compliance, brand, and editorial standards. Collaborated with large media outlets such as Conde Nast, Marketwatch, U.S. News and CNBC. Interacting with media outlets to give comments and cover news around credit cards, travel and loyalty programs. Show less

Writer, Credit Cards & Travel

• Jul 2019 - Dec 2019

Created long-form written content for FinanceBuzz.com, educating readers on a wide variety of personal finance products. Worked closely with Business Development to ensure clients reached optimal customers. Created long-form written content for FinanceBuzz.com, educating readers on a wide variety of personal finance products. Worked closely with Business Development to ensure clients reached optimal customers.

Client Community Manager

• Jun 2018 - Jul 2019

- Spearheaded efforts in launching a brand new Salesforce Support Community for 100,000+ clients. - Worked collaboratively with marketing to ensure brand alignment. - Developed operating procedures for Community team. - Reported weekly to leadership with trends around the Community. - Created, implemented, and executed engagement strategies for internal and external use. - Spearheaded efforts in launching a brand new Salesforce Support Community for 100,000+ clients. - Worked collaboratively with marketing to ensure brand alignment. - Developed operating procedures for Community team. - Reported weekly to leadership with trends around the Community. - Created, implemented, and executed engagement strategies for internal and external use.

Digital Community Manager

• Aug 2017 - Apr 2018

- Managing a Jive community of over 150,000 active IT professionals with several million pieces of content. - Interacting with community users to facilitate marketing initiatives to help provide value to users of SolarWinds products. - Developing marketing copy with SEO best practices to drive engagement. - Managing social channels during live in-person and virtually broadcasted events. - Revamped e-commerce marketplace for users to earn rewards for active engagement in our community. - Executing monthly analysis of web traffic for larger marketing initiatives. Show less

Athletics Operations Board - Ticketing

• Mar 2014 - Jan 2015

Creation of proposals and implementation of new bylaws for ticketing processes for students and general public.Represented the Downtown Campus of Arizona State University. Presented student needs and wants to the Athletics Department.Worked alongside ASU Athletic Directors, Athletics Marketing Department, Security, and Fan Interaction departments to help create best fan experience.Utilizing social media and digital interaction to help disperse information on upcoming athletic events to students. Show less

Lifeguard

• Oct 2013 - Apr 2014

Patron Safety