Brendan J. Sta Maria
Vice President Operations & Specialty Sales at The Coffee Bean and Tea Leaf (Philippines)- Claim this Profile
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English Native or bilingual proficiency
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Cantonese Elementary proficiency
Topline Score
Bio
Experience
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The Coffee Bean and Tea Leaf (Philippines)
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Food & Beverages
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1 - 100 Employee
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Vice President Operations & Specialty Sales
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Jul 2021 - Present
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Director of Operations & Specialty Sales
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Oct 2018 - Jul 2021
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COURTS MALAYSIA
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Malaysia
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Retail
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100 - 200 Employee
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Operations Director
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Aug 2016 - Dec 2017
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Tesco Stores (Malaysia) Sdn Bhd
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Malaysia
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Retail
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200 - 300 Employee
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Retail Store Director
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May 2005 - Apr 2016
Growing the business for the central group.People Plans / People Development - Planning for the Future Growth. Effective succession planning, pipelines, Retention.To communicate and demonstrate the Brands Values, attitude & CultureTesco Brand AmbassadorManaging various formats including Hypermarkets, Express Stores, Extras.
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Extras Format Director
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2012 - 2013
Led the transformation of the "Extras" format from the UK for its first store in Mutiara Damansara for Tesco Malaysia.Following the transformation for another 5 more stores in the same format (North till South)UK Training stint in Manchester, for exposure with the Extras Format.
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Retail Store Director
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2009 - 2012
Overall responsible for 10 stores in the Southern Group of the company. (JB to Kajang)Reporting to the COO Growing the business in JB from 2 stores to 6 stores then.
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Store General Manager @ SGM
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2008 - 2009
Pioneer Opening team for the first Makro conversion store in Plentong JBRecord breaking sales with HORECA business @ 3.5mil / weekFirst store in JB with a Biz Format - HORECA - Hotels, Restaurant, Caterers new business strategy from Makro takeover. Business participation is 30% - highest in the group.Catapulted Plentong to be No1 store in JB.
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Store General Manager @ SGM
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2007 - 2008
Opened Tesco's first store in JBActively involved in becoming part of the communityEstablishing / firming up the standing as the "go-to" place to shop in Seri Alam township.Championing the Values for the store / businessResponsible for the delivery of the company objectives / key KPI's for store
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Store General Manager @ SGM
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Aug 2005 - Jul 2007
Managed the "Flagship" store for the businessTop 3 best Store performers in the businessTrial Store - Selected for new implementations / Executions for Tesco Malaysia
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Trading Manager Human Resources
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May 2005 - Aug 2005
Succession Planning & Talent Pool setup for Tesco PuchongTraining & DevelopmentControls on payroll / wages of the storeViewpoint Execution in storeRollout for Bronze for Everyone @ StoresRunning Assessment Centres - Team Leader Development Programmes, Section Manager DP, Trading Managers DP (TLDP, SMDP, TMDP)HR Relations / IR / Rewards & benefits @ Store Level
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The Coffee Bean & Tea Leaf®
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Singapore
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Food and Beverage Services
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700 & Above Employee
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District Manager
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Jan 1999 - May 2005
> Develop & implement business plans for the district in-line with company strategy > Communicate strategic business plans to the outlets and identify business opportunities to achieve sales targets > Conduct market intelligence & provide recommendations to Operations Director > Collaborate with Outlet Manager's to drive sales, adhering to SOP's and providing the best of service to customers. > Managed 14 outlets in Klang Valley (included Top 3 stores in the company) > Management Development Programme for Outlet Managers > Train The Trainers with The Coffee Bean & Tea Leaf Malaysia
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Education
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Institute of Hotel Management NPC @ UNITAR
Diploma In Hotel Management, Hotel & Tourism Management