Experience

Tourism Ireland

• Ireland
• Travel Arrangements
• 200 - 300 Employee

• Digital Development & Operations Manager

  • Feb 2017 - Present

  Managing Tourism Ireland’s digital and customer engagement platforms in line with strategy. Encompassing the main consumer website, Ireland.com, the CRM system, the Community Management service and joint responsibility for centrally managed social media platforms, the role provides the platforms and services on which Tourism Ireland’s market teams manage digital campaigns and consumer outreach.

• Technology Lead

  • Jul 2010 - Feb 2017

  I manage Tourism Ireland’s consumer digital platform Ireland.com with responsibility for leading web application development, managing suppliers, providing expert guidance to system users and overseeing technical support. I lead day-to-day digital marketing activities for Ireland.com and input to major campaigns such as Wild Atlantic Way and Game of Thrones. I also manage Tourism Ireland's web analytics platform which requires maintaining the analytics framework and setting campaign engagement KPIs for web and social platforms. Show less



Foyle Technologies Ltd.

• India
• Software Development

• Web Projects Manager

  • Oct 2003 - May 2010

  I was responsible for developing a social media marketing strategy for graduate.ie as well as information architecture, user experience and managing delivery of web projects for brands such as BT, Scottish Land Registry and Clear Channel. I was responsible for developing a social media marketing strategy for graduate.ie as well as information architecture, user experience and managing delivery of web projects for brands such as BT, Scottish Land Registry and Clear Channel.



Global Golf Ltd

• Web Developer

  • Sep 1997 - Jan 2003

  Working with major golf brands, I was responsible for website promotion via on-site and off-site SEO as well as interface design, content management and web analytics for globalgolf.com. Working with major golf brands, I was responsible for website promotion via on-site and off-site SEO as well as interface design, content management and web analytics for globalgolf.com.