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Experience

    • United States
    • Chemical Manufacturing
    • 1 - 100 Employee
    • Product Manager
      • Sep 2021 - Present

      Drive the execution of all product lifecycle processes for products, including product research, market research, competitive analysis, planning, positioning, roadmap development, requirements development, and product launch.Translate product strategy into detailed requirements for prototype construction, formulation, and final product development for successful launch.Create product strategy documents, product supporting sales tools and literature, product training documents, and continued marketing and sales support. Analyze market data to develop sales strategies, and define product objectives for effective marketing communications plans.Collaborate closely with vendors, marketing, and sales teams on the development, QA, and release of products and balance of resources to ensure success for the entire organization.Develop product positioning and messaging that differentiates our unique lines and product features across primary market segments. Show less

    • Associate Product Manager
      • Apr 2018 - Sep 2021

    • Associate Marketing Manager
      • Sep 2016 - Apr 2018

    • Assistant Director Of Marketing
      • Jun 2013 - Aug 2016

      Develop, execute, and coordinate global marketing initiatives, field training efforts, and business-wide sales data. • Compile both weekly and monthly reports on multiple marketing aspects using regularly scheduled audits and feedback reports. • Manage promotions and special events including product displays, special buys, in-store demonstrations, and staffing for over 150 stores across the United States, Europe, Japan, Germany, and Korea. • Design and implement company-wide training programs and up-to-date educational technical databases. • Manage a global field team that consists of over 95 account managers and 45 technologists. • Create and execute promotional and advertising assets to be used at the store level. Show less

    • United States
    • Chemical Manufacturing
    • 1 - 100 Employee
    • Corporate Account Specialist
      • Sep 2012 - Apr 2013

      Identified and grew corporate level business relationships through current and new client prospects.• Expanded corporate sales growth in Dallas area by opening new and growing existing accounts.• Prospected multi-location companies based in Dallas and conducted detailed surveys of current programs.• Maintained corporate accounts’ database of over 16,000 accounts to assist employees in opening new business. • Created and strengthened corporate synergy by combining individual locations under standardized programs.• Performed detailed product and program training, service, and maintenance for over 350 accounts. Show less

    • Marketing Specialist
      • Jul 2011 - Sep 2012

      Focused on market growth and field training as a product marketing and training expert.• Expanded sales with new and current accounts to increase overall company profitability.• Utilized the company sales process to identify, develop, and retain multi-location accounts.• Implemented strategic sales and marketing programs in nine districts, improving sales team knowledge.• Designed customer and staff training programs to create additional product and company value.• Managed multiple projects simultaneously across the Midwest and West Coast regions. Show less

    • Marketing Coordinator/ Intern
      • Aug 2009 - Jan 2010

      Full responsibility of all marketing efforts including print, on-line, in store and event based promotions Coordinated weekly marketing meetings and compiled all necessary material for employees Researched, booked, and coordinated promotional events and appearances Full responsibility of all marketing efforts including print, on-line, in store and event based promotions Coordinated weekly marketing meetings and compiled all necessary material for employees Researched, booked, and coordinated promotional events and appearances

Education

  • Missouri State University
    Bachelor of Science, Business Marketing
    2005 - 2010

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