Brenda Lucia Leon Garcia

Marketing Project Leader at Pritikin Longevity Center + Spa
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Contact Information
us****@****om
(386) 825-5501
Location
Fort Lauderdale, Florida, United States, US
Languages
  • Spanish -
  • English -

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LinkedIn User

I can not tell anything but good things about Brenda. She really enjoys being challenged, she can easily surprise you, even the little things, she puts a lot of focus on the details that she surpasses the expectations. Definitely she is one of a kind.

Rodrigo Quesada

Brenda es una pro en su área. demostró siempre estar a la altura de todas las situaciones que pasaban. Definitivamente es un gran elemento para cualquier empresa.

Alejandra Del Angel

Brenda is such a hardworking person, who loves being a team player, fully dedicated and results-oriented. I fully recommend her work, since she is motivated by challenges and you can clearly notice all the passion delivered in every project she’s working on, always looking for outstanding results.

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Credentials

  • Building Resilience
    LinkedIn
    Jul, 2021
    - Nov, 2024
  • Marketing Tools: Growth Marketing
    LinkedIn
    Jun, 2021
    - Nov, 2024

Experience

    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Marketing Project Leader
      • Sep 2021 - Present

    • United States
    • Restaurants
    • 400 - 500 Employee
    • Marketing Manager
      • Nov 2019 - Sep 2021

      • Increased reviews and interactions on Google and achieved sustained growth in social media accounts, Google My Business, Instagram, Facebook. • Successfully created promos and events to increase sales by avg 20% per campaign. • Managed food delivery platforms. Analyzed sales reports for each one. I ran promotions and measured results • Content creation for our social networks. • Increased reviews and interactions on Google and achieved sustained growth in social media accounts, Google My Business, Instagram, Facebook. • Successfully created promos and events to increase sales by avg 20% per campaign. • Managed food delivery platforms. Analyzed sales reports for each one. I ran promotions and measured results • Content creation for our social networks.

    • Uruguay
    • Design Services
    • Commercial Director & Co-founder
      • Nov 2019 - Apr 2021

      • Lead multiple brand strategies, that increased the number of leads received by 40% • Developed relationships with clients resulted in maintaining 9 points in the Net Promoter Score (NPS). Improved customer experience and satisfaction • Content creation for the social networks of the Study and our blog. As well as for our clients. • Lead multiple brand strategies, that increased the number of leads received by 40% • Developed relationships with clients resulted in maintaining 9 points in the Net Promoter Score (NPS). Improved customer experience and satisfaction • Content creation for the social networks of the Study and our blog. As well as for our clients.

  • Hospital Angeles Valle Oriente
    • Av. Frida Kahlo 180 Col. San Pedro Valle Oriente Monterrey, Nuevo Leon, Mexico
    • Head Of Marketing
      • Apr 2017 - Oct 2019

      • Generate advertising and sponsorship strategies to maintain corporate identity. Brand awareness increase by 2.8% Y/Y. Top 4 city ranking for the first time. • Brand awareness increase by 2.8% Y/Y. Top 4 city ranking for the first time. Generate advertising strategies to maintain corporate identity • Increased 2.23% profit by leading the development and implementation of a new advertising strategy resulting in a 2.5% increase in maternity package sales Y/Y. • Developed the hospital marketing department including planning, budget management, and brand strategy, amongst others • Successfully increased 58% customer outreach by proactively managing social media marketing goals, monitoring KPIs, and determined the right platforms for advertising campaigns (traditional & digital media) • Developed effective working relationships with foreign patients and American partners for medical tourism • Planning of our participation in sponsorships for golf and tennis tournaments, as well as medical symposiums in the city and outside of it • Created content to feed TV screens for employees. In charged of the monthly medical newsletter for doctors. Show less

    • Mexico
    • Hospitals and Health Care
    • 700 & Above Employee
    • Head of Marketing and Communication
      • Jun 2013 - Apr 2017

      • Led planning, development, and execution of informational marketing content. Brand positioning increased by 9% (city Annual Private Hospital positioning study) rising from 3rd to 1st place. • Successfully increased 5% in outpatient service sales by developing a strategic and effective partnership with educational institutions, companies, and associations. • Oversaw the implementation of internal communication campaigns to ensure successful planning, negotiating, and monitoring of Annual Advertising Guidelines • Responsible for the development and coordination of special events such as the 80th anniversary of the Hospital Show less

    • Mexico
    • Market Research
    • 1 - 100 Employee
    • Commercial Relations
      • Aug 2012 - Jun 2013

      • Identification of prospects, needs assessment and development of new business opportunities. • Collaborated with multifunctional departments to create procedures that enhanced customer satisfaction, increasing the client portfolio by 24%. • Identification of prospects, needs assessment and development of new business opportunities. • Collaborated with multifunctional departments to create procedures that enhanced customer satisfaction, increasing the client portfolio by 24%.

    • Transportation, Logistics and Storage
    • 1 - 100 Employee
    • Marketing Analyst
      • Dec 2011 - May 2012

      Developed business plans, marketing and advertising, sales strategies, social networks, and branding Developed business plans, marketing and advertising, sales strategies, social networks, and branding

  • Whirlpool México
    • Apodaca, N.L.
    • Internship. Planning and Development in Market Intelligence
      • May 2011 - Dec 2011

      Competitor research, obtaining market share, behavioral analysis in the main product lines and updating of current news from the home appliance industry. Competitor research, obtaining market share, behavioral analysis in the main product lines and updating of current news from the home appliance industry.

Education

  • Tec de Monterrey, ITESM
    Bachelor's degree, Marketing
    2006 - 2011
  • Prepa Tec, CEGS
    High School, High school
    2003 - 2006
  • Colegio Mexicano
    Middle School, Middle school
    2000 - 2003

Community

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